Apple Expecting to Ship 1.5 Million Units of $2,000+ AR/VR Headset in 2023
Apple plans to ship approximately 1.5 million units of its upcoming AR/VR headset in 2023, according to reliable Apple analyst Ming-Chi Kuo.
In a research note, Kuo reiterated that Apple plans to announce its long-rumored mixed-reality headset during an event in January 2023. The company's first AR/VR headset is expected to cost upwards of $2,000, making it a niche product. As a result, Kuo says shipments of the device are unlikely to exceed 1.5 million units in 2023.
In May, Apple presented its AR/VR headset to Apple board members, indicating that the device is nearing its final stages before launch. Despite having worked on the headset for several years, recent problems during development related to overheating and performance have delayed the launch of the product.
The headset is expected to be powered by a chip with on-par performance as the M1 Pro in the 14-inch and 16-inch MacBook Pro.
The headset will feature more than a dozen cameras for tracking hand movements, two ultra-high-resolution 8K displays and advanced eye-tracking technology. Renders shared by The Information last year offered us a look at the potential design of the headset.
Apple is already reportedly working on the second-generation version of its AR/VR headset. According to Kuo, the new model of the headset will launch in the first half of 2025, alongside a cheaper and more affordable model.
Related Stories
New trademark filings suggest that Apple is gearing up to soon launch its first AR/VR headset as it looks to secure several possible names and marketing terms for its upcoming headset, including "Reality Processor," "Reality Pro," and "Reality One."
Render via designer Ian Zelbo The filings, reported by Bloomberg, were filed in the United States, United Kingdom, Canada, Australia, New...
Apple last week demonstrated its upcoming AR/VR headset to Apple board members, indicating that the device is in an advanced stage of development and could see a debut in the not too distant future, reports Bloomberg. Apple has also ramped up development of the software that runs on the headset, with that software expected to be called "RealityOS," or rOS for short. Render via designer Ian ...
Apple hasn't come out with a new product category since the 2018 launch of the HomePod, and there hasn't been a new wearable since the 2015 debut of the Apple Watch. That's set to change in the not too distant future, as Apple's AR/VR headset is nearing completion and will likely see a launch in 2023.
Subscribe to the MacRumors YouTube channel for more videos. Rumors about the first head worn ...
Apple is "likely" to announce its long-rumored mixed-reality headset as soon as January 2023, Apple analyst Ming-Chi Kuo has reiterated.
Concept render based on purported leaked information by Ian Zelbo In a detailed post on Medium, Kuo explained that Apple's headset will be a "game-changer" for the augmented-reality and virtual-reality market. Describing some of the headset's...
Apple plans to launch its second-generation AR/VR headset in the first half of 2025, likely featuring a more high-end configuration and a new affordable option, Apple analyst Ming-Chi Kuo said today. Writing in his Medium blog, Kuo said the following: The second-generation Apple AR/VR may have high-end and more-affordable models, which will launch in 1H25, and component suppliers will...
Tuesday December 21, 2021 7:05 am PST by
Sami FathiAs 2022 is shaping up to finally be the year Apple announces its long-awaited and rumored AR/VR headset, a new set of artistic renders have offered us our best look yet at what Apple's first headset will look like, based on credible reports citing sources from within the company.
The renders, created by concept maker Ian Zelbo, are based on details provided in a report from The Information...
Wednesday September 28, 2022 6:59 am PDT by
Sami FathiApple is looking to make its future generation AR/VR headsets more immersive by increasing the sharpness and quality of the displays used in the products, according to a report from The Elec. Concept render based on purported leaked information by Ian Zelbo According to the report, Apple is asking Samsung Display and LG Display to produce displays with 3500ppi (pixels-per-inch), an increase...
Apple's long-rumored AR/VR headset could be delayed until 2023 after being beset with issues during the development process, according to Bloomberg.
Concept render based on purported leaked information by Ian Zelbo Citing people familiar with Apple's plans, the report claims that Apple originally planned to launch the headset in 2021 and ship it this year. The company then set its sights on...
Popular Stories
The iPhone 14 Pro and Pro Max introduce some major improvements in camera technology, adding a 48-megapixel lens and low-light improvements across all lenses with the new Photonic Engine. We've spent the last week working on an in-depth comparison that pits the new iPhone 14 Pro Max against the prior-generation iPhone 13 Pro Max to see just how much better the iPhone 14 Pro Max can be.
Subscrib ...
Thursday September 29, 2022 12:38 pm PDT by
Juli CloverTony Blevins, Apple's vice president of procurement, is set to depart the company after he made a crude comment about his profession in a recent TikTok video, reports Bloomberg.
Blevins was in a video by TikTok creator Daniel Mac, who was doing a series on the jobs of people he spotted with expensive cars. After seeing Blevins in an expensive Mercedes-Benz SLR McLaren, Mac asked Blevins what ...
Wednesday September 28, 2022 4:27 pm PDT by
Juli CloverThe Dark Sky weather app that's owned by Apple is no longer available for download in the U.S. App Store, suggesting that it has been removed ahead of schedule.
Apple acquired Dark Sky back in March 2020 and has since incorporated elements of the app into the Weather app available on the iPhone (and soon, the iPad).
Dark Sky remained available for purchase as a standalone weather app...
The third beta of iOS 16.1 that was released earlier this week expands the Adaptive Transparency feature introduced with the second-generation AirPods Pro to the original AirPods Pro.
As noted on Reddit, first-generation AirPods Pro owners who also have the AirPods beta software will now see an "Adaptive Transparency" toggle in the AirPods section of the Settings app. The 5A304A beta...
Thursday September 29, 2022 7:26 am PDT by
Sami FathiSpeaking at Università Degli Studi di Napoli Federico II in Naples, Italy, Apple CEO Tim Cook said that not too long from today, people will wonder how they led a life without augmented reality, stressing the "profound" impact it will have on the not so distant future. At the university, Cook was awarded an Honorary Degree in Innovation and International Management and also sat down for a...
Wednesday September 28, 2022 10:22 am PDT by
Juli CloverApple has seen high demand for the 6.7-inch iPhone 14 Pro Max, which could lead the company to further differentiate the next-generation iPhone 15 Pro and Pro Max, according to Apple analyst Ming-Chi Kuo. Apple could add exclusive features to the iPhone 15 Pro Max in an effort to encourage more people to purchase the larger and more expensive device.
Kuo last week said that Apple asked...
Thursday September 29, 2022 9:08 am PDT by
Sami FathiOne of the biggest new features in iOS 16 is a completely redesigned iPhone Lock Screen. The new Lock Screen is entirely customizable, letting you change the colors and fonts, add widgets and new wallpapers, and more to make your iPhone uniquely yours. Of course, even before iOS 16, you could customize your Lock Screen with a wallpaper of your choice. iOS 16 takes the Lock Screen wallpaper...
An Apple Watch Ultra user has modified their new device's casing to add a brushed finish and remove the orange color of the Action Button in an effort to make it more visually appealing.
The Apple Watch Ultra offers the first complete redesign of the Apple Watch since the product line's announcement in 2014, and while the design has been met with praise from many users, some have criticized...
Wednesday September 28, 2022 12:01 am PDT by
Juli CloverLogitech today announced the launch of several new mice and keyboards that have been developed for use with Apple's Macs, including Logitech's first mechanical keyboard that has been optimized for the Mac.
The MX Mechanical Mini for Mac Keyboard has a keyboard layout designed for Macs, with tools to customize shortcuts with Logi Options+. The keyboard uses Tactile Quiet low-profile switches...
The iPhone 14 and iPhone 14 Pro models bring over a longstanding Mac feature, but the setting to enable it is off by default.
The feature, which is actually a new accessibility option, allows the iPhone to play a startup chime like the Mac. When enabled, the sound comes alongside a new shutdown chime.
The Mac has featured a startup chime since 1987's Macintosh II, and the iconic "bong"...
Top Rated Comments