CES 2022: Oral-B Unveils Three New iPhone-Connected iO Smart Toothbrushes

Oral-B today as part of CES 2022 announced its latest smart toothbrush, the iO10 with iOSense, which builds upon the original iO toothbrush released in 2020.

oral b io10 toothbrush
A key new feature of the iO10 is real-time oral health coaching built directly into the toothbrush's charging base, allowing you to monitor your brushing time, pressure, and coverage without needing to take your iPhone into the bathroom. Your brushing data then syncs to the Oral-B app for greater insights into your brushing habits.

The rechargeable electric toothbrush features seven different cleaning modes for a personalized clean, including Daily Clean, Sensitive, Super Sensitive, Intense, Whiten, Gum Care, and Tongue Clean. A built-in pressure sensor helps keep your gums healthy and protected by displaying a red light when you are brushing too hard and a green light when you are brushing just right, according to Oral-B.


Oral-B did not reveal pricing or a release date for the iO10, but customers can sign up on a waitlist to be notified when the toothbrush becomes available. The previous-generation iO toothbrush retails for around $299.99 in the United States.

Oral-B also unveiled more affordable iO4 and iO5 electric toothbrushes that will each be priced under $100. The toothbrushes will have familiar iO technology, but with fewer cleaning modes and no oral health coaching built into the charging base. Each toothbrush will display a rainbow celebration light after brushing for two minutes, and the iO5 will provide users with real-time brushing tracking and coaching via the Oral-B app.

The iO4 and iO5 will be available in the United States in 2022 in a range of colors, including quite white, matte black, blush pink, icy blue, and lavender. A specific release date was not provided, and there doesn't appear to be a waitlist for these toothbrushes.

Popular Stories

iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
iphone 16 pro models 1

Here's How the iPhone 17 Pro Max Will Compare to the iPhone 17 Pro

Saturday July 5, 2025 1:00 pm PDT by
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year. As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
iPhone Car Key Kia

Here's Which Vehicles Offer iPhone Car Keys

Sunday July 6, 2025 3:03 pm PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. Apple has a web page with a list of vehicle models that ...
imac video apple feature

Apple Launching These 15+ Products Later This Year

Sunday July 6, 2025 8:05 am PDT by
The calendar has turned to July, meaning that 2025 is now more than half over. And while the summer months are often quiet for Apple, the company still has more than a dozen products coming later this year, according to rumors. Below, we have outlined at least 15 new Apple products that are expected to launch later this year, along with key rumored features for each. iPhone 17 Series iPho...
iOS 26 Feature

Everything New in iOS 26 Beta 3

Monday July 7, 2025 1:20 pm PDT by
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July. Transparency In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
iphone 17 pro render majin bu

New iPhone 17 Pro Renders Highlight Apple Logo and MagSafe Design Changes

Sunday July 6, 2025 8:43 pm PDT by
New renders today provide the best look yet relocated Apple logo and redesigned MagSafe magnet array of the iPhone 17 Pro and iPhone 17 Pro Max. Image via Majin Bu. Several of the design changes coming to the iPhone 17 Pro model have been rumored for some time, such as the elongated camera bump that spans the full width of the device, with the LiDAR Scanner and flash moving to the right side. ...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro to Reverse iPhone X Design Decision

Monday July 7, 2025 9:46 am PDT by
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year. In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
Prime Day 25 Feature Warm Triad

The Best Early Prime Day Deals on Apple Products

Saturday July 5, 2025 7:22 am PDT by
Amazon is soon to be back with its annual summertime Prime Day event, lasting for four days from July 8-11, the longest Prime Day yet. As it does every year, Prime Day offers shoppers a huge selection of deals across Amazon's storefront, and there are already many deals you can get on sale ahead of the event. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a ...
airpods pro 2

AirPods Pro 3 to Help Maintain Apple's Place in Earbud Market Amid Increasing Low-Cost Competition

Thursday July 3, 2025 7:25 am PDT by
Apple's position as the dominant force in the global true wireless stereo (TWS) earbud market is expected to continue through 2025, according to Counterpoint Research. The forecast outlines a 3% year-over-year increase in global TWS unit shipments for 2025, signaling a transition from rapid growth to a more mature phase for the category. While Apple is set to remain the leading brand by...

Top Rated Comments

macduke Avatar
46 months ago
Every CES there is some new connected toothbrush, fork, or water bottle. Does anyone use this overpriced garbage? Just brush your damn teeth. One minute on the top, one minute on the bottom. I don’t need something scoring my tooth brushing.
Score: 34 Votes (Like | Disagree)
Wanted797 Avatar
46 months ago
We have reached the pinnical of technological achievement.
Score: 31 Votes (Like | Disagree)
hrMACnstuff Avatar
46 months ago
since nobody can do anything anymore without nanny guidance, now another app to monitize everything you do while rome continues to burn.
Score: 25 Votes (Like | Disagree)
varsity Avatar
46 months ago
United Health Care has detected that you have not brushed your teeth today. Your dental premium has been adjusted to reflect your negligence.
Score: 21 Votes (Like | Disagree)
now i see it Avatar
46 months ago
I definitely want a $300 toothbrush with non replaceable batteries. Sign me up!
Score: 15 Votes (Like | Disagree)
diddl14 Avatar
46 months ago
Probably about as useful as my bluetooth enabled toaster...
(I admit, it sounded pretty cool when I bought it)
Score: 11 Votes (Like | Disagree)