App Store Now Offers Search Suggestions

Apple today announced that the App Store is now offering search suggestions, a new feature that's designed to make it easy to locate exactly what you're looking for when seeking out a new app or game.

app store search tags
You'll see search suggestions when you start typing in a new search term. So, for example, if you type in "Game," you'll see specific categories you can add such as "puzzle," "multiplayer," "kids," "offline," and other options.

When you tap one, such as "puzzle," you can drill down even further with options like "jigsaw" or "word," so you can find specific kinds of content even if you don't know exactly what you're looking for.


Search suggestions were previously available for some users as part of a test, but Apple says the feature is rolling out today in the United States, Canada, the UK, and Australia.

Top Rated Comments

goobot Avatar
17 months ago

What bugs me (and baffles me) is that if I search for, say, Spotify, the top hit is TikTok. If I search for Flipboard, the top hit is an app called The Knowledge. Why isn't the top app the one I actually want? Why is Apple trying trying to push me towards apps I don't want?
Ad revenue
Score: 6 Votes (Like | Disagree)
Tagbert Avatar
17 months ago
These are just sponsored keyword ad placements. Calling them suggestions suggests that they somehow are closer to your search term than the rest. No, they just paid Apple to be shown to you.
Score: 4 Votes (Like | Disagree)
farewelwilliams Avatar
17 months ago
P
PU
PUB
PUBG

"Did you mean call of duty mobile?"
Score: 3 Votes (Like | Disagree)
interstella Avatar
17 months ago
What bugs me (and baffles me) is that if I search for, say, Spotify, the top hit is TikTok. If I search for Flipboard, the top hit is an app called The Knowledge. Why isn't the top app the one I actually want? Why is Apple trying trying to push me towards apps I don't want?
Score: 2 Votes (Like | Disagree)
interstella Avatar
17 months ago
Thanks. Never spotted that it was an ad!
Score: 2 Votes (Like | Disagree)
69Mustang Avatar
17 months ago

Thanks. Never spotted that it was an ad!
I can't be sure, but it could be related to an earlier rumored additional ad feature.
https://www.macrumors.com/2021/04/22/apple-expanding-ads-for-app-store/
Score: 1 Votes (Like | Disagree)

Related Stories

safarisearchengineios

Google Could Pay Apple $15 Billion to Maintain Default iOS Search Engine Status in 2021, Suggests Analyst

Friday August 27, 2021 1:34 am PDT by
It's no secret that Apple and Google have a considerable monetary agreement that ensures Google's position as the default search engine on Apple's devices. In a new investor note by financial advisor Bernstein's Toni Sacconaghi, the analyst claims Google's payment to Apple to maintain the status quo could reach $15 billion in 2021, up from $10 billion last year. First reported by Ped30,...
Twitter Feature

Twitter's DM Search Bar Now Lets You Search the Content of Messages

Thursday March 24, 2022 3:01 am PDT by
Twitter has bolstered its search feature for direct messages so that users can now search their inbox using keywords and names to find the specific message they are looking for. The DM search bar isn't new, but previously it only allowed you to find the name of a person or a group chat in your inbox. The latest development means you can now refine searches to find particular content in your...
apple employees trio

Apple Outlines $30M Bag Check Lawsuit Settlement on Legal Website

Wednesday January 12, 2022 3:28 pm PST by
Apple in November settled a long-running lawsuit over employee bag checks, with the Cupertino company agreeing to pay $29.9 million to employees who were subjected to off-the-clock bag searches, and now details about the settlement are available on Apple's website. California employees first sued Apple in 2013, and in 2015, the case escalated into a class action lawsuit. Employees claimed...
app store search tags

Apple Rolling Out Tags in App Store to Help Refine Popular Search Results

Thursday April 8, 2021 9:39 am PDT by
With the App Store now home to nearly two million apps, Apple appears to be testing a new feature to make search results more contextual. As noted in the MacRumors forums and on Twitter, some iPhone users in recent weeks have started to see tags in the App Store after searching for a popular term like "photos" or "wallpaper." After searching for "photos," for example, some of the tags that...
google one app

Google One Disappears From App Store a Day After VPN Launch [Update: Google One is Back in the App Store]

Wednesday February 2, 2022 12:01 pm PST by
The Google One app for iPhone and iPad appears to have mysteriously disappeared from the App Store this morning, and it is no longer available for download. As noted on Reddit, attempting to download the Google One app in the United States and Canada pops up an error message that says "App Not Available." It is not clear why the app has been removed from the App Store at this time, and...
microsoft purchases Activision

Microsoft to Acquire Game Studio Activision Blizzard for $68.7 Billion

Tuesday January 18, 2022 6:18 am PST by
Microsoft today announced that it will purchase the game studio Activision Blizzard, the maker of hit games such as Call of Duty, Candy Crush, World of Warcraft, and more, for almost $70 billion. Microsoft says this purchase will help it "bring the joy and community of gaming to everyone, across every device." The seismic purchase for Microsoft will see several of Activision's games move to...
applegoogle

Google Basically Pays Apple to Stay Out of the Search Engine Business, Class Action Lawsuit Alleges

Wednesday January 5, 2022 3:02 am PST by
Apple has an agreement with Google that it won't develop its own internet search engine so long as Google pays it to remain the default option in Safari, a new class action alleges. Filed in a California court earlier this week against Apple, Google, and their respective CEOs, the lawsuit alleges the two companies have a non-compete agreement in the internet search business that violates US...
app store awards 2021

Apple Picks the 2021 App Store Award Winners, Highlighting the Best Apps of the Year

Thursday December 2, 2021 12:01 am PST by
Apple today shared its 2021 App Store Award winners, highlighting the 15 best apps and games selected by Apple's global App Store editorial team. The top apps were chosen for their quality, innovative technology, creative design, and positive cultural impact. "The developers who won App Store Awards in 2021 harnessed their own drive and vision to deliver the best apps and games of the year --...

Popular Stories

iPhone 14 Pro Purple Rear Flat MacRumors Exclusive

iPhone 14 Pro Predicted to Start With Increased 256GB Storage Alongside Rumored Price Increase

Wednesday August 10, 2022 11:14 am PDT by
Earlier today, analyst Ming-Chi Kuo claimed iPhone 14 Pro models will be more expensive than iPhone 13 Pro models. Kuo did not reveal exact pricing, but he said that the average selling price of all four iPhone 14 models will increase by about 15% overall. While higher prices would be disappointing for customers, it is possible the iPhone 14 Pro and iPhone 14 Pro Max will offer increased...
iPhone 14 Pro Lineup Feature Silver

Kuo: Apple to Increase Prices of iPhone 14 Pro Models

Wednesday August 10, 2022 8:22 am PDT by
Apple plans to increase the prices of iPhone 14 Pro models compared to iPhone 13 Pro models, according to analyst Ming-Chi Kuo. Kuo did not reveal exact pricing for the iPhone 14 Pro models. However, in a tweet today, he estimated that the average selling price of the iPhone 14 lineup as a whole will increase by about 15% compared to the iPhone 13 lineup. In the United States, the iPhone...
iPhone 14 Pro Purple Front and Back MacRumors Exclusive feature

iPhone 14 Is Just a Few Weeks Away: Three Tips to Prepare for the New iPhone

Wednesday August 10, 2022 4:08 am PDT by
The launch of the new iPhone 14 is just a few weeks away, meaning millions of iPhone customers will soon upgrade their existing iPhone or perhaps get an iPhone for the first time. Exclusive MacRumors iPhone 14 Pro renders by graphic designer Ian Zelbo Whether upgrading from an older model or this is your first iPhone, we've rounded up a few tips to help you prepare for the next flagship...
battery percentage ios 16

Here's Why the iPhone Battery Status Icon in iOS 16 Is So Controversial

Wednesday August 10, 2022 4:34 am PDT by
In the latest iOS 16 beta, Apple has updated the status bar battery icon on iPhones with Face ID to display the exact percentage remaining rather than just a visual representation of battery level, and while the change has been largely welcomed, some users are unhappy with the way it has been implemented. In iOS 15 and earlier, battery percent has not been present on iPhones that have...
Apple Watch Body Temperature Finished

'High-Accuracy' Apple Watch Temperature Sensor Revealed by Patent Filing Just Weeks Before Series 8 Unveiling

Wednesday August 10, 2022 5:39 am PDT by
Apple has been granted a patent for a temperature sensor suitable for the Apple Watch, just weeks before the company is expected to unveil the Apple Watch Series 8 with body temperature sensing capabilities. The newly granted patent, spotted by MyHealthyApple, was filed with the United States Patent and Trademark Office and is titled "Temperature gradient sensing in electronic devices."...