Watch: AirTag Unboxing Videos and First Impressions
Apple's new AirTag item tracker will be available to order starting this Friday, April 23 at 5 a.m. Pacific Time, and it will begin arriving to customers on Friday, April 30. Priced at $29 each or $99 for a four pack, users can attach AirTags to personal belongings like a wallet, keys, purse, or backpack and then keep track of the location of those items in Apple's built-in Find My app on iPhone, iPad, and Mac.

Ahead of AirTag orders beginning tomorrow, Apple has provided some YouTube channels and media outlets with an early look at the item tracker. We've rounded up some unboxing videos and first impressions below.
Videos
For more in-depth impressions, read our
AirTag review roundup.
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Apple this week released the first firmware update for the AirTag 2, and the company has since shared release notes that explain what is new.
According to Apple, the latest firmware "updates the unwanted tracking sound to more easily locate an unknown AirTag during Precision Finding." The firmware update also includes unspecified "bug fixes and other improvements."
The new firmware has a ...
Apple today released new firmware for its second-generation AirTag item trackers. The firmware has a 3.0.45 version number, up from 3.0.41, and it is the first firmware update that Apple has provided for the AirTag 2 that launched in January 2026.
According to Apple, the AirTag 2 firmware updates the unwanted tracking sound to make it easier to locate an unknown AirTag during Precision...
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