Google to Lower Play Store Commission to 15% on First $1 Million Earned by Developers Per Year

Google today announced that, starting July 1, it will be lowering its Play Store commission from 30% to 15% for the first $1 million of revenue developers earn using the Play Store billing system each year, as reported by TechCrunch.

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Google estimated that 99% of developers that sell goods and services with the Play Store billing system will see a 50% reduction in fees.

This moves comes nearly three months after Apple introduced a Small Business Program that reduces the App Store's commission rate from 30% to 15% for developers earning up to $1 million per calendar year in net revenue. For developers exceeding this threshold, Apple's standard 30% rate still applies, whereas Google is lowering the rate to 15% for the first $1 million earned per year by developers of any size.

Update: A spokesperson for Epic Games shared the following statement with MacRumors, arguing that "competition in payment processing and app distribution is the only path to a fair app marketplace":

While a reduction in the Google app tax may alleviate a small part of the financial burden developers have been shouldering, this does not address the root of the issue. Whether it's 15% or 30%, for apps obtained through the Google Play Store, developers are forced to use Google's in-app payment services. Android needs to be fully open to competition, with a genuinely level playing field among platform companies, app creators, and service providers. Competition in payment processing and app distribution is the only path to a fair app marketplace.

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Top Rated Comments

69Mustang Avatar
57 months ago

Awesome! I have both the Samsung S21 Ultra and the iPhone Pro Max

The Samsung is the BETTER phone. Love the quality, nice to hold. iPhone is Heavy and Bulky.

Iphone drops Calls. Audio quality Stinks.

Samsung S21 takes better Pictures and Android has matured into an awesome OS over IOS.
What's the relevance? Whether you think one is better than the other has nothing to do with dev commissions. Seems like just plain ol' pot stirring.
Score: 33 Votes (Like | Disagree)
Mrjetsondc Avatar
57 months ago

Awesome! I have both the Samsung S21 Ultra and the iPhone Pro Max

The Samsung is the BETTER phone. Love the quality, nice to hold. iPhone is Heavy and Bulky.

Iphone drops Calls. Audio quality Stinks.

Samsung S21 takes better Pictures and Android has matured into an awesome OS over IOS.
Hello everyone I own thousands of dollars of smartphones for no reason other than to troll people on an Apple site lmao what even is your comment
Score: 19 Votes (Like | Disagree)
bounty1097 Avatar
57 months ago
Much simpler than Apple's model.
Score: 11 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
57 months ago
This is great news for the developers. Good job Google.
Score: 11 Votes (Like | Disagree)
Suckfest 9001 Avatar
57 months ago

Awesome! I have both the Samsung S21 Ultra and the iPhone Pro Max

The Samsung is the BETTER phone. Love the quality, nice to hold. iPhone is Heavy and Bulky.

Iphone drops Calls. Audio quality Stinks.

Samsung S21 takes better Pictures and Android has matured into an awesome OS over IOS.
Listen I don’t like Apple’s business practices all that much and I’ll always celebrate competitors giving them ideas to “invent” but let’s be real now, Android isn’t any less of a POS today that it’s been the last 5 years. Nobody who’s actually tried both in a real world setting can say with a straight face that Samsung with its amazing software and update history offers a more compelling product, let’s stop now

But mostly let’s stop because that’s wildly off topic, this thread isn’t about that
Score: 11 Votes (Like | Disagree)
NotTooLate Avatar
57 months ago

Awesome! I have both the Samsung S21 Ultra and the iPhone Pro Max

The Samsung is the BETTER phone. Love the quality, nice to hold. iPhone is Heavy and Bulky.

Iphone drops Calls. Audio quality Stinks.

Samsung S21 takes better Pictures and Android has matured into an awesome OS over IOS.
How much are you getting paid , be honest !!! how did you thought about posting Apple vs Samsung device "comparison" in a Google play developer fees reduction!!! do they pay you on bulk or likes ?
Score: 11 Votes (Like | Disagree)