According to market data from Counterpoint Research, Apple shipped 12.9 million models of the Apple Watch Series 6 and Apple Watch SE in the fourth quarter of 2020.
The market saw an overall decline in smartwatch shipments compared to last year due to the ongoing global health crisis. Apple, however, saw a 19% increase in shipments YoY. Apple was the single largest smartwatch maker in Q4 of 2019 when it controlled 34% of the market. In the final quarter of last year, Apple Watch models accounted for 40% of the market share.
Apple's market share consolidation can be attributed to the new Apple Watch SE's success, the mid-range Apple Watch option. Apple released the SE model alongside its flagship Series 6 at a lower $279 price point, with some caveats such as the lack of an always-on display, ECG functionality, and the faster S6 processor.
Counterpoint senior analyst Sujeong Lim says that the new mid-range Apple Watch SE will likely push Samsung and other smartwatch makers to create similar, mid-range options for customers looking for cheaper alternatives to main flagships.
“Second largest” after “Others”??? How about an edit to correct this. “Others” is only a grab-bag of all the other unidentified manufacturers - Apple was the largest by a huge margin.
This is the forum thread ('https://forums.macrumors.com/threads/apple-announces-apple-watch-available-in-early-2015-from-349.1773623/') on the day the Apple Watch was first announced in September 2014.
Here's a couple of examples of the characteristic MacRumors' forum optimism about new Apple products:
One miniaturisation too far. A white elephant. Look for them in eBay in a year. Do you want to be "That Knob With The Apple Watch Over There?" And by 'Knob' we aren't referring to The Digital Crown here, readers.
While I have never been a watch person, I was surprised at how quickly I got used to using the AW. I now feel kind of naked when I am not wearing it.
One thing I hate about the AW, is the handling of SW updates and the small storage size. I cannot update the OS due to not having enough free space. I tried deleting everything that was optional to delete, and I still couldn't free up enough space to do the update.
It appears that if I unpair and reset the watch, I can do the update, but this is a pretty crappy way of handling SW updates.
Overall, I am happy with it, but the SW update issues are quite annoying.
Apple's sudden overtaking of the market can be attributed to the new Apple Watch SE's success, the mid-range Apple Watch option. Apple released the SE model alongside its flagship Series 6 at a lower $279 price point, with some caveats such as the lack of an always-on display, ECG functionality, and the faster S6 processor.
The rest of the tech industry could be in some serious trouble if apple keep releasing these mid range products with flagship processors.
The Apple Watch has yet again been credited with saving a man's life, after the device automatically called 911 when he fell off an electric bike, Fox 11 reports.
The Apple Watch's Fall Detection feature. On January 22, Hermosa Beach Police Department officers in California responded to an incident after an Apple Watch initiated an emergency 911 call and advised that the "owner of this watch...
While Apple maintained its dominant share of smartwatch shipments in the third quarter of 2021, the company's shipments fell as Samsung made significant gains, according to Counterpoint Research.
Global smartwatch shipments in the third quarter of this year increased by 16 percent overall compared to the same time in 2020, but Apple Watch shipments declined by 10 percent. The drop may be...
Apple is planning an entire revamp of its Apple Watch lineup for 2022, including an update to the Apple Watch SE and a new Apple Watch with a rugged design aimed at sports athletes, according to respected Bloomberg journalist Mark Gurman.
Writing in the latest installment of his Power On newsletter, Gurman said that for 2022, alongside the Apple Watch Series 8, Apple is planning an update to ...
Tuesday February 1, 2022 1:16 am PST by Sami Fathi
In celebration of Heart Month, Apple is offering all customers who trade in an Apple Watch $25 extra in credit to encourage owners of older Apple Watch models to upgrade to one of the newer models.
Heart Month is celebrated during February, and Apple this week shared some of the ways it's celebrating across its services. The $25 Apple Watch trade-in credit is valid until February 28 in...
Thursday March 17, 2022 3:57 am PDT by Tim Hardwick
Apple's new third-generation iPhone SE with 5G connectivity is set to go on general sale on Friday, and Taiwan-based analysts have today shared their shipment expectations for the device over the coming year.
Apple's new iPhone SE shipments are expected to reach 30 million units in 2022, according to estimates by DigiTimes research analysts Sean Lin and Luke Lin. That's at the top-end of the ...
An Apple Watch has been credited with saving a woman's life after it contacted emergency services when she fell, leading to a lung cancer diagnosis, ABC Action News reports.
71-year-old grandmother Raylene Hackenwerth, from Saint Petersburg, Florida, fell in early March, triggering her Apple Watch's Fall Detection feature. The Apple Watch's Fall Detection feature can tell when a wearer has...
Monday February 28, 2022 1:30 pm PST by Juli Clover
Apple is rumored to be introducing an upgraded version of the iPhone SE as soon as March 8, the prospective date of the company's first event of 2022. The new iPhone SE is expected to be priced at $399 and it will be replacing the current iPhone SE, but will Apple keep the older model around and drop the price as it sometimes does when new iPhones come out?
In his most recent "Power On"...
The Apple Watch Series 6, introduced by Apple in September of last year, has been discontinued following the launch of the new Apple Watch Series 7.
Following pre-orders of the Apple Watch Series 7 opening up earlier today, Apple has removed the Series 6 from its website, no longer offering it to purchase for customers. The Apple Watch Series 7 replaces the Series 6 and now leaves the Apple...
While Apple's early M1-based Macs can only officially support a single external display, there are ways around the limitation. Anker is launching a new 10-in-1 USB-C docking station today which delivers just that.
The Anker 563 USB-C dock includes two HDMI ports and a DisplayPort port, and it leverages DisplayLink to carry multiple video signals over a single connection. Given that this hub...
The Apple Watch Series 8 could feature an all-new design with a flat display, according to the leaker known as "ShrimpApplePro."
In his latest video on the YouTube channel Front Page Tech, Jon Prosser highlighted information from ShrimpApplePro that suggests the Apple Watch Series 8 could feature a flat display in what seems to be a design originally rumored for the Apple Watch Series 7. ...
Earlier this week, The Information's Wayne Ma outlined struggles that Apple has faced during the development of its long-rumored AR/VR headset. Now, in a follow-up report, he has shared several additional details about the wearable device. Apple headset render created by Ian Zelbo based on The Information reporting For starters, one of the headset's marquee features is said to be lifelike...
Apple today shared a new ad highlighting iPhone privacy features like App Tracking Transparency and Mail Privacy Protection that are designed to give users more transparency and control when it comes to their personal data being collected.
The ad revolves around a young woman named Ellie who discovers that her personal data is being sold at an auction house, with bids being placed on her...
Apple last week demonstrated its upcoming AR/VR headset to Apple board members, indicating that the device is in an advanced stage of development and could see a debut in the not too distant future, reports Bloomberg. Apple has also ramped up development of the software that runs on the headset, with that software expected to be called "RealityOS," or rOS for short. Render via designer Ian ...
Apple on May 16 released iOS 15.5 and iPadOS 15.5, bringing improvements for Podcasts and Apple Cash, the ability to see Wi-Fi signal of HomePods, dozens of security fixes, and more.
Top Rated Comments
Here's a couple of examples of the characteristic MacRumors' forum optimism about new Apple products:
While I have never been a watch person, I was surprised at how quickly I got used to using the AW. I now feel kind of naked when I am not wearing it.
One thing I hate about the AW, is the handling of SW updates and the small storage size. I cannot update the OS due to not having enough free space. I tried deleting everything that was optional to delete, and I still couldn't free up enough space to do the update.
It appears that if I unpair and reset the watch, I can do the update, but this is a pretty crappy way of handling SW updates.
Overall, I am happy with it, but the SW update issues are quite annoying.
The rest of the tech industry could be in some serious trouble if apple keep releasing these mid range products with flagship processors.
Should've entered the midrange market ages ago.