Apple Ends Today's Mac Event With Return of Totally Jealous PC Guy
Apple today hosted a virtual event to introduce its first three Macs with its custom-designed M1 chip, promising up to 3.5x faster CPU performance, up to 6x faster graphics, up to 15x faster machine learning capabilities, and up to 2x as long battery life.
Humorously, the event ended with a brief appearance from John Hodgman, known as the PC guy in Apple's iconic "Get a Mac" ads from 2006-2009. Matching his persona from those ads, Hodgman attempted to justify his louder operation and inferior battery life as a PC compared to the new fanless MacBook Air with up to 18 hours of battery life.
Hodgman can be seen at the 45:27 mark of the Apple Event. We've also embedded a user-uploaded clip below, but it might be removed at some point by Apple:
Justin Long, who played the Mac in the ad campaign, did not make an appearance today.
Apple's new MacBook Air, 13-inch MacBook Pro, and Mac mini with the Apple-designed M1 chip are now available to order on Apple.com and through the Apple Store app, and they will be available in stores starting November 17. Pricing starts at $999 for the MacBook Air, $1,299 for the 13-inch MacBook Pro, and a lowered $699 for the Mac mini.
Popular Stories
Apple seeded the release candidate version of iOS 18.2 today, which means it's going to see a public launch imminently. Release candidates represent the final version of new software that will be provided to the public should no last minute bugs be found, and Apple includes release notes with the RC launch.
The iOS 18.2 release notes provide a look at all of the new features that are coming...
Apple is set to release iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. There are a handful of new non-AI related feature controls...
In 2025, Apple is planning to debut a thinner version of the iPhone that will be sold alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. This iPhone 17 "Air" will be about two millimeters thinner than the current iPhone 16 Pro, according to Bloomberg's Mark Gurman.
The iPhone 16 Pro is 8.25mm thick, so an iPhone 17 that is 2mm thinner would come in at around 6.25mm. At 6.25mm,...
Apple's next-generation iPhone 17 lineup may bring some of the most significant display improvements we've seen in recent years. While the iPhone 17 series isn't expected until late 2025, multiple rumors suggest Apple is working on substantial screen upgrades across its entire smartphone range.
From enhanced refresh rates to advanced materials and improved power efficiency, these display...
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch sometime in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for.
Apart from their audio and noise-canceling performance, which are generally regarded as...
The U.S. Court of Appeals for the Ninth Circuit this week upheld a lower court's dismissal of a lawsuit alleging that Apple illegally deceived customers into paying for iCloud storage, according to a court filing. The decision was reported by Law360.
The lawsuit alleged that Apple deceived customers into purchasing iCloud-enabled devices by misleading customers into believing that they can...
Microsoft has discontinued its Surface Studio 2+, marking the end of the company's only direct competitor to Apple's iMac, leaving a gap in the Windows ecosystem for high-end all-in-one PCs.
Microsoft has confirmed to Windows Central that it has ended production of the Surface Studio 2+, a premium all-in-one desktop designed for creative professionals. With remaining stock now limited to...
OpenAI today announced the launch of ChatGPT Pro, a $200 per month subscription service that provides unlimited access to OpenAI o1, the company's newest and most advanced large language model.
The plan includes unlimited use of OpenAI o1, o1-mini, GPT-4o, and Advanced Voice, along with o1 pro mode, an o1 version that uses more compute to provide better answers to the hardest problems. In...
