Apple Lowers Price of EarPods by $10 Now That They Aren't Included With iPhones

Apple today introduced its iPhone 12 lineup, and as was rumored, all four models ship without EarPods or a power adapter in the box. Starting today, the iPhone 11, iPhone XR, and iPhone SE will no longer include these accessories either.

earpods lower price
Apple's website encourages customers to use their existing Apple power adapter and headphones or buy these accessories separately, and to help offset the cost, Apple has now lowered the price of its EarPods with a Lightning connector from $29 to $19. Apple's new 20W power adapter for iPhones also retails for $19, down from $29 for its now-discontinued 18W power adapter that was included with the iPhone 11 lineup until now.

Apple touted the environmental benefits of no longer including EarPods or a power adapter with iPhones, noting that the move reduces carbon emissions and avoids the mining and use of rare-earth elements. iPhone 12 models also ship in a thinner box as a result, with Apple claiming that it can fit 70 percent more iPhone boxes on a single pallet during shipping.

Apple added that many customers have switched to wireless headphones like AirPods, and said there are over two billion Apple power adapters in the world, implying that many customers no longer need these accessories.

Last month, the Apple Watch Series 6 and Apple Watch SE launched without power adapters in the box, so it is no surprise that iPhones have followed suit. However, all iPad models are still bundled with power adapters in the box for now.

Related Roundups: iPhone 12, iPhone 12 Pro
Tag: EarPods

Top Rated Comments

max.ine Avatar
26 weeks ago
Wow. So generous
Score: 34 Votes (Like | Disagree)
soapropos Avatar
26 weeks ago
Can't believe these cost $29 to begin with
Score: 33 Votes (Like | Disagree)
eeboarder Avatar
26 weeks ago
"For the environment"
Score: 33 Votes (Like | Disagree)
C DM Avatar
26 weeks ago
Considering they were included with a purchase of an iPhone before, seems like even at $19 it's $19 that is being paid by consumers when they would be purchasing a new iPhone without getting anything for it now.
Score: 25 Votes (Like | Disagree)
Donnation Avatar
26 weeks ago
People just need to stop defending this and realize what this is. Its way for Apple to make more money off of the consumer. Thinking anything other than this is just pure blind fanboyism.

I love Apple products, but this is as greedy as it gets and its honestly pretty low.
Score: 23 Votes (Like | Disagree)
omihek Avatar
26 weeks ago
I think they forgot that about 99% of those "2 billion Apple power adapters in the world" are USB-A, which won't work with the new Lightning to USB-C cord shipping with all new iPhones... smh
Score: 22 Votes (Like | Disagree)

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