Apple continued to dominate the North American wearables market in the second quarter of 2020, with a growth of nine percent year-on-year, according to a new report by Canalys.
The shipments of wearables in the North American market grew 10 percent in the second quarter of 2020, but the value of the market remained flat year-on-year. A boom in low-end activity trackers meant that the average selling price of a wearable declined by 11 percent to $235. The surge in more basic devices offset the United States' third consecutive quarter of smartwatch decline.
In spite of this, the Apple Watch Series 5 was America's best-selling smartwatch, matching last year's Series 4 model for shipments. Demand for the Apple Watch Series 3 also grew by 30 percent.
Recent IDC research similarly showed Apple's ongoing dominance of the global wearables market. North America was one of only two regions to demonstrate sustained consumer demand for wearables with quarter-on-quarter growth.
Canalys predicts that going into 2021, medical-oriented devices will move certain products into an elevated tier, creating much stronger differentiation between casual fitness devices and those that offer advanced health tracking. The upcoming Apple Watch Series 6 will likely contribute to this by offering new health-tracking features such as blood oxygen monitoring.
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle.
Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines.
According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option.
Apple's guidelines for Live Activity state that...
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far.
Size
Rumors suggest the low-cost MacBook will have a display that's around 13 ...
Govee today introduced three new HomeKit-compatible lighting products, including the Govee Floor Lamp 3, the Govee Ceiling Light Ultra, and the Govee Sky Ceiling Light.
The Govee Floor Lamp 3 is the successor to the Floor Lamp 2, and it offers Matter integration with the option to connect to HomeKit. The Floor Lamp 3 offers an upgraded LuminBlend+ lighting system that can reproduce 281...
Belkin today announced a range of new charging and connectivity accessories at CES 2026, expanding its portfolio of products aimed at Apple device users.
UltraCharge Pro Power Bank 10K with Magnetic Ring
The lineup includes new Qi2 and Qi2.2 wireless chargers, magnetic power banks, a high-capacity laptop battery, and USB-C productivity accessories, with an emphasis on higher charging...
Now that the calendar has flipped over into January, steep discounts on popular Apple products have become more rare after the holidays. However, if you didn't get a new pair of AirPods recently and are looking for a model on sale, Amazon does have a few solid second-best prices this week.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce.
In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing."
TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator.
The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
They have a very strong incentive not to do this. Apple Watch is a product that keeps you locked to the iPhone (most of Apple's revenue) and their services ecosystem.
Switching to Android becomes a lot harder when you have to give up your apps, iCloud storage, HomePod and $300+ Watch.
Or, they would open up the Watch to non-iPhone owners, which is a huge number of people, who would then get a [hopefully positive] taste of the Apple eco-system and potentially increase the chances of getting more people to switch to iPhone. It’s how Apple grew its Mac business, by getting people comfortable with Apple products like the iPod, iPhone and iPad, who then wanted a Mac for work / school / personal use.
I wonder how much it will grow if Apple allowed using the Apple Watch without an iPhone.
They keep taking steps in that direction. I don’t think it’s a matter of permission, it’s a matter of them getting it to where they feel it can stand on its own. Now its got LTE, Software Update, and the App Store. I’d say it’s pretty close.
Had NO idea that the Numbers are so low Across the Board !
Esp. for AAPL with their next update, #6, out soon !
They may have taken market share away from others, but it doesn't look like much of a market to pursue !
AAPL may simply be in the smartwatch market for the Hype benefit !
Given the Pandemic and financial instability in many sectors, the growth for Apple while modest, is still a good sign, in my opinion. The other aspect that may reflect slower than expected numbers is technology is not where many want to see it with the Apple Watch. As such, many are holding on to their watches longer.
