Apple continued to dominate the North American wearables market in the second quarter of 2020, with a growth of nine percent year-on-year, according to a new report by Canalys.
The shipments of wearables in the North American market grew 10 percent in the second quarter of 2020, but the value of the market remained flat year-on-year. A boom in low-end activity trackers meant that the average selling price of a wearable declined by 11 percent to $235. The surge in more basic devices offset the United States' third consecutive quarter of smartwatch decline.
In spite of this, the Apple Watch Series 5 was America's best-selling smartwatch, matching last year's Series 4 model for shipments. Demand for the Apple Watch Series 3 also grew by 30 percent.
Recent IDC research similarly showed Apple's ongoing dominance of the global wearables market. North America was one of only two regions to demonstrate sustained consumer demand for wearables with quarter-on-quarter growth.
Canalys predicts that going into 2021, medical-oriented devices will move certain products into an elevated tier, creating much stronger differentiation between casual fitness devices and those that offer advanced health tracking. The upcoming Apple Watch Series 6 will likely contribute to this by offering new health-tracking features such as blood oxygen monitoring.
Thursday November 20, 2025 6:28 am PST by Joe Rossignol
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others.
During the shopping event, customers can get an Apple gift card with...
Thursday November 20, 2025 10:50 am PST by Joe Rossignol
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more.
In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date.
Keep reading...
Friday November 21, 2025 3:53 am PST by Tim Hardwick
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind.
Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe.
Apple says it can be removed with ease, and doubles as a stand with two different viewing...
Wednesday November 19, 2025 4:00 am PST by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
Thursday November 20, 2025 7:01 am PST by Tim Hardwick
Apple Watch owners have been voicing their frustration online over changes to the Workout app that Apple introduced in watchOS 26, with many finding the redesigned interface makes starting exercises difficult and exasperating.
When Apple launched watchOS 26 in September, the Workout app went from large, easily tapped workout tiles to a scrolling, corner-button interface. Instead of tapping a ...
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features.
OLED Display
The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
Thursday November 20, 2025 8:21 am PST by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
Earlier this week, Illinois became the 13th state in the U.S. to offer the feature. Subsequently, we shared a list of additional states that are committed...
Thursday November 20, 2025 9:47 am PST by Juli Clover
Google today announced a new cross-platform feature that allows for file sharing between iPhone and Android users. With AirDrop on the iPhone and QuickShare on Pixel 10 devices, there is a new file transfer function available.
The file sharing option works on Apple devices that include iPhone, iPad, and Mac, along with the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Fold....
They have a very strong incentive not to do this. Apple Watch is a product that keeps you locked to the iPhone (most of Apple's revenue) and their services ecosystem.
Switching to Android becomes a lot harder when you have to give up your apps, iCloud storage, HomePod and $300+ Watch.
Or, they would open up the Watch to non-iPhone owners, which is a huge number of people, who would then get a [hopefully positive] taste of the Apple eco-system and potentially increase the chances of getting more people to switch to iPhone. It’s how Apple grew its Mac business, by getting people comfortable with Apple products like the iPod, iPhone and iPad, who then wanted a Mac for work / school / personal use.
I wonder how much it will grow if Apple allowed using the Apple Watch without an iPhone.
They keep taking steps in that direction. I don’t think it’s a matter of permission, it’s a matter of them getting it to where they feel it can stand on its own. Now its got LTE, Software Update, and the App Store. I’d say it’s pretty close.
Had NO idea that the Numbers are so low Across the Board !
Esp. for AAPL with their next update, #6, out soon !
They may have taken market share away from others, but it doesn't look like much of a market to pursue !
AAPL may simply be in the smartwatch market for the Hype benefit !
Given the Pandemic and financial instability in many sectors, the growth for Apple while modest, is still a good sign, in my opinion. The other aspect that may reflect slower than expected numbers is technology is not where many want to see it with the Apple Watch. As such, many are holding on to their watches longer.
