Apple Could Use 'Broadcast Quality' iPhone Cameras to Stream WWDC 2020 Sessions

"American Idol" is one of many shows to be on hiatus amid the ongoing health crisis, and last month we learned that filming is being done remotely using iPhones to finish out the current season.

iphone11protriplelens
According to a new TechCrunch article, the home studio rigs provided by ABC to "American Idol" hosts and contestants comprise a three-camera setup, including three iPhone 11 Pros, a tripod and a ring light, with production teams helping with camera setup and editing at a safe distance from home.

Apple also provided a statement for the article, saying its iPhones offer a novel portable solution for professionals to deliver "broadcast quality" video, despite the stay-at-home restrictions.

We know that people are relying on their favorite shows while staying at home, and we are happy to be a part of that process with the team at American Idol. iPhone offers a unique solution to deliver broadcast quality video, in the palm of your hand, while keeping production staff and on-air talent safe and in their homes.

Apple's consumer equipment has been used before to produce TV shows and other broadcasts from home. For example, well-known talk show host Conan O'Brien shoots his show from home using an ‌iPhone‌, while all of his guests use Skype and the rest of his crew is working from home.

Apple itself is planning to use iPhones for streaming broadcasts at WWDC 2020, according to Bloomberg's Mark Gurman, although the extent of this reliance on iPhones is likely to be limited to developer sessions. Expect Apple's keynote presentation and other prominent broadcasts to involve more professional studio rigs and tracking equipment.

Apple's virtual WWDC event kicks off next month and will be hosted in the Apple Developer app and the Apple Developer website. The event will be free for all developers, and Apple's keynote is likely to fall on on June 22, when WWDC begins.

Popular Stories

apple store down feature

Here's Why the Apple Store is Going Down

Thursday November 27, 2025 1:01 pm PST by
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products. Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
streaming black friday 2025

Best Black Friday Streaming Deals - Save Big on Apple TV, Disney+, Hulu, and More

Thursday November 27, 2025 1:14 pm PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When...
iphone air camera

iPhone Air Flop Sparks Industry Retreat From Ultra-Thin Phones

Thursday November 27, 2025 3:14 am PST by
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia. Since the ‌iPhone Air‌ launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production. Apple supplier Foxconn has...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...

Top Rated Comments

Unami Avatar
73 months ago
Just no. "broadcast quality" would mean a 422 codec in HD, far less compression and a lot of other things, from the technical sides alone.

Then there's hardware requirements (4-8 audio Tracks, nice Lenses,...).

Iphones have good cameras for a phone, but they don't hold a candle to TV cameras or even DSLRs. Yet.

There's a reason a decent camera lens cost's more than an iphone. Computational photography and cheaper storage will probably close that gap someday but not that soon.
Score: 9 Votes (Like | Disagree)
thelookingglass Avatar
73 months ago

High quality, indeed.

Incidentally, I just sold my Canon DSLR as it was very much redundant since the iPhone 11 Pro. Not that this was the expected outcome, by the way.
Were you just not using it much for photography? There’s a clear difference in quality between the iPhone and DSLRs, even on the newest iPhones.
Score: 6 Votes (Like | Disagree)
Edsel Avatar
73 months ago
"Broadcast quality"?



Attachment Image
Score: 4 Votes (Like | Disagree)
mozumder Avatar
73 months ago
OK Apple now do this for the front-facing iPhone cameras and Mac cameras. We really need higher quality front cameras, as good as the rear cameras, in the age of video conferencing. This includes larger lenses, OIS, larger pixels, and high-output, high-CRI LEDs.

More people are going to use the front camera than the rear camera.
Score: 4 Votes (Like | Disagree)
PortoMavericks Avatar
73 months ago
I own a Canon SL2, entry level and at this point a bit old. There’s no way to compare.

Even more if we’re talking about the subject of the thread: video. You‘re simply not going to get a shallow depth of field out of the iPhone while it can be easily achieved with a Canon 50mm ($120?) lens.
Score: 3 Votes (Like | Disagree)
DanBig Avatar
73 months ago
If I was Apple... I would create a bunch of remote kits! Basically, a pair of iPhones with tripods and one ring light and one panel light, one iPhone with a stabilizer handle for moving about, two iPad's one as a prompter with a tripod setup, the second iPad setup as the video switch and editing station for all of the feeds. With all of the needed apps setup on the iPhone's & iPad's.
Score: 3 Votes (Like | Disagree)