Apple Japan Shares Anime-Themed 'Behind the Mac' Video

Apple on its YouTube channel in Japan has shared a new animated "Behind the Mac" video that features various anime characters using Macs set to music from Japanese artist Yoshiho Nakamura.

Behind the Mac, new stories are born one after another. A story that is not yet in this world. Come on, you too.

Featured characters are shown from animated movies and shows that include "Weathering With You," "The Wonderland," "Gridman," "Your Name," "Yama No Susume," and more.

Apple has shared several other "Behind the Mac" ads that focus on creators who use the Mac to make art, to code, to make music, and more.

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Top Rated Comments

nattK Avatar
56 months ago
Hmm funny how they're promoting some anime which don't show a Mac specifically (like a heart or pear logo) as "Behind the Mac"
Score: 3 Votes (Like | Disagree)
DeepIn2U Avatar
56 months ago

Hmm funny how they're promoting some anime which don't show a Mac specifically (like a heart or pear logo) as "Behind the Mac"
the heart or the pear shape is used because those creators and theproducers do NOT have the licensing “Ok” from Apple. It’s an honourable nod to Apple while not offending Apple using their logo without permission. If you cannot understand that then you must be a pure Windows or Linux fan/user.


Anime historically hasn't really had a lot of real-world product placement, mostly due to its relative obscurity, that said, Weathering With You has LOADS of real Apple products, many of the shots are in this video, whereas Your Name (same director and very similar style) had iPhone and Mac clones.
mare you sure about that?

Akira - duo belt/shaft driven wheels on the glorious prototype - something Yamaha was working on and featured at an AutoShow just a year after that movie debuted back in the 80’s!

Macross (aka Robotech):
Zentradi (Gen 1) featured two-way vector engines. This was 1984! Yet Lockheed didn’t begin working on such a technology until after 2006!

Character maximillian sterling figures out to use eye-tracking for targeting without a directional input on an in-city video game which eventually was used by the TV shows military for shooting the enemy. This was to show us the AH-14 Apache helicopter’s rye-reticle for targeting; allowing targeting and shooting in one direction yet flying or hovering in another for the point of the nose of the chopper. Nicholas Cage has an early career movie featuring this some 5yrs later.


Robotech Masters (Gen 2): earth defence characters using heavy physical augmented armour.

Invid (Gen 3): specifically highlighting remote military weaponry piloting.

Macross Plus movie (1998):
Showing AI piloted jets and human mind controlled jets (both being researched by USA military some 10yrs later. Furthermore 3 way jet engine thrust vector (we’ve not seen this yet in use yet probably a protector yet unveiled to the public).

FYI Macross was jointly developed by a former USA military scientist working off a base in Asia (I think Japan cannot recall).

my rebuttal doesn’t contest your statement not showing ‘product brands’ but ideas led to or shown in real world products.
Score: 2 Votes (Like | Disagree)
ignatius345 Avatar
56 months ago

Hmm funny how they're promoting some anime which don't show a Mac specifically (like a heart or pear logo) as "Behind the Mac"
Yeah, they're very generously "claiming" a lot of these laptops.
Score: 2 Votes (Like | Disagree)
ksec Avatar
56 months ago


Do Japanese Keyboard get larger Enter Key? And those keyboard are definitely the good old Scissor Keyboard.

Edit: Turns out the Embedded player cant take time key. It is at 0:19
Score: 1 Votes (Like | Disagree)
FixAppleMail Avatar
56 months ago



Do Japanese Keyboard get larger Enter Key? And those keyboard are definitely the good old Scissor Keyboard.

Edit: Turns out the Embedded player cant take time key. It is at 0:19
Yes, they have large vertical Enter key that we never call “Return”, the same one we have in Europe. They also call your Option key an Alt key if I can recall correctly. But in contrast to our horrible short left “Shift” key that we have, they use a long left shift key like yours in the US. The Japanese layout is the best layout combining strengths from both the US layouts and the European layout. One of the reasons why I opt in to buy US layout keyboards is our horrible shift key. But I still can’t get used to the small horizontal Enter key even 20 years later. If I had a chance I would definitely prefer a Japanese layout here in Europe.
Score: 1 Votes (Like | Disagree)
D.T. Avatar
56 months ago
OMG, hahaha, my little G - Anime, J/K-pop maniac, Apple fan - will lose her mind :D
Score: 1 Votes (Like | Disagree)