Apple Hires Warner Music Group Veteran to Lead Apple Music Initiatives - MacRumors
Skip to Content

Apple Hires Warner Music Group Veteran to Lead Apple Music Initiatives

by

Apple has hired Jeff Bronikowski, a former Warner Music executive as its new Global Head of Strategic Music Initiatives, reports Reuters.

Bronikowski announced his new role at Apple on LinkedIn, and said he's looking forward to working with the amazing Apple Music team. Prior to joining Apple, Bronikowski served as Warner Music Group's Senior Vice President of Global Business Development and Head of New Technology and Innovation.

applemusic
At Warner Music Group, Bronikowski was responsible for strategic partnerships, revenue growth, new technology investments, and more. Bronikowski will be based in New York City, but he says he'll be spending a lot of time with the Apple teams in Culver City and Cupertino.

Bronikowski's hiring comes as Apple is aiming to continue to grow ‌Apple Music‌. As of last June, ‌Apple Music‌ had 60 million subscribers, a respectable number but still behind Spotify, Apple's major rival.

Top Rated Comments

84 months ago
AM is going to stay #2 unless they get their suggestion algorithms running at a comparable level to Spotify. And - the iOS app interface would deserve some attention too, I really-really would like to be able to see the names of the tracks I might listen to, not just the first 2-2,5 words.

They fix those, I'll resubscribe :)
Score: 2 Votes (Like | Disagree)
84 months ago
They need to release HD and Ultra HD music like Amazon Music. I would drop Apple Music if I didn’t get it free with Verizon.
Score: 1 Votes (Like | Disagree)

Popular Stories

apple music

Apple Music Now Costs $11.99 as Apple Increases Subscription Prices

Friday July 17, 2026 11:25 am PDT by
Apple today increased the price of Apple Music and some Apple One subscription bundles. An individual Apple Music subscription is now $1 more expensive in the United States, going from $10.99 to $11.99 per month. Pricing on the Apple Music Family plan increased by $3, increasing from $16.99 to $19.99. Student pricing is up $1, with the plan now priced at $6.99. The price of the individual ...
Apple Event Logo

Apple Working on All-New Operating System

Wednesday July 29, 2026 11:39 am PDT by
Apple is developing an all-new operating system that is essentially a mix of tvOS, watchOS, and iOS, according to Bloomberg's Mark Gurman. In a report this week, he said the operating system will feature a grid of icons, widgets, and apps, along with customizable clock faces. The new software platform is intended for Apple's long-rumored smart home hub. With built-in facial recognition,...
imac video apple feature

Apple Made Its Second-Biggest Acquisition Ever This Year

Wednesday July 29, 2026 12:03 pm PDT by
Apple this year acquired Israeli startup Q.ai for close to $2 billion, according to the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014. This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019. Q.ai...