Apple's Mac event will be starting shortly – Follow our Live Coverage.

Apple has inked a deal for a docuseries called "Dear..." that profiles famous people using an "inventive and cinematic approach" that involves letters written by people whose lives the celebrities have touched, Apple announced today.

dearappletvshow
The 10-episode series, which is set to debut in the spring, will feature Oprah Winfrey, Gloria Steinem, Spike Lee, Lin-Manuel Miranda, Yara Shahidi, Stevie Wonder, Aly Raisman, Misty Copeland, Big Bird, and more.

The show was inspired by Apple's "Dear Apple" marketing campaign, which saw Apple Watch users read letters sharing how the device has changed their lives. It was created by R.J. Cutler, known for "If I Stay, "The War Room," "American High," and "The September Issue."

Top Rated Comments

PickUrPoison Avatar
23 months ago

Tim Cooks obsession with celebrities (from the 80s and 90s) is absolutely... pedestrian.
Where did you get this “Tim Cook obsession with celebrities” talking point?

I’ve seen it quite a number of times around here, and I’d be interested to know what’s behind the spread of it. What does it even mean? o_O ?

It just seems like a really weird thing for MR posters to be obsessed about. I can’t quite figure you guys out, and as obsessions go, it seems to be rather... pedestrian ?‍♂️

PS Leave Big Bird alone!! ?

btw he’s from the 60s, not the 80s or 90s
Score: 3 Votes (Like | Disagree)
kmj2318 Avatar
23 months ago
So every show is just a puff piece?
Score: 3 Votes (Like | Disagree)
confessJason Avatar
23 months ago
Yes, what do people with the biggest egos need more of? Bigger egos!. We know by now, with all that leaks, many of these celebrities, behind closed doors, in private, hold very low views of people they feel beneath them, including fans. Let Us Now Praise Famous Men, indeed.
Score: 3 Votes (Like | Disagree)
QCassidy352 Avatar
23 months ago
I am apparently just on a very different wavelength from whoever is green-lighting new appleTV+ projects. They have yet to announce a single thing that I’d want to see. Their content seems like the anti-HBO.
Score: 3 Votes (Like | Disagree)
PickUrPoison Avatar
23 months ago

I think the risk Is these celebrities feel the need to elevate any perceived struggle in their life story beyond reality. these days it seems every person that has made it has this weird compulsion to flag their humble (or perceived humble, or made up humble) origins, or somehow they wouldnt be worthy. Maybe it’s some kind of weird misplaced guilt over their success, or a defence mechanism against the Twitter sewer, but I’m over it.

On Apple TV+ though, it seems an endless list of these kinds of shows in the works. Once the free 12months is over, I doubt I will renew. I went though FAM, See etc very quickly, and TBH haven’t really gotten into any of its other shows. And apart from the Foundation series (and I fear that will be ruined), everything that gets announced seems Very Public Television. I won’t pay for that.
Not really following you on that first paragraph, but if you’re not going to get $5/month worth of value from the channel, you should absolutely cancel after your free trial. A couple can spend $50 on a night at the movies; others would rather have a year of Apple TV+ for that $50.

There’s no reason to think ATV+ will appeal to everyone; some will love it, others neutral and some will absolutely hate, loathe and despise it ?‍♂️

Did anyone expect anything different? I know I didn’t.
Score: 2 Votes (Like | Disagree)
Mr. Dee Avatar
23 months ago
Apple has not produced anything so far that excites me. Will give it time though, they have the financial resources to throw at it. If you are making 260 billion a year, who wouldn’t?
Score: 2 Votes (Like | Disagree)

Related Stories

studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
YouTube Picture in Picture Feature

YouTube Premium Subscribers Can Now Use iOS Picture-in-Picture: Here's How

Wednesday August 25, 2021 3:55 am PDT by
Google has rolled out picture-in-picture support as an "experimental" feature for YouTube premium subscribers, allowing them to watch video in a small window when the app is closed. If you're a premium YouTube subscriber looking to try out picture-in-picture, follow these steps: Launch a web browser and sign into your YouTube account at YouTube.com. Navigate to www.youtube.com/new. Scroll...
M1X MBP Feature

Leaker: Upcoming MacBook Pro to See Price Hike Over Current Model, Equal Performance Across 14 and 16-Inch Sizes

Tuesday August 24, 2021 5:28 am PDT by
The upcoming 14-inch MacBook Pro is set to be more expensive than the current 13-inch MacBook Pro and both the 14 and 16-inch models will offer the same performance, according to the leaker known as "Dylandkt." The leaker shared the information on Twitter, explaining that both of the upcoming MacBook Pro models, expected to come in 14 and 16-inch sizes, will feature the same performance due...
youtube apple tv

YouTube Discontinuing 3rd-Generation Apple TV App, AirPlay Still Available

Wednesday February 3, 2021 3:09 pm PST by
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option. A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
ryanscoolios13thumbnail

Apple Releases iOS 13.1.3 With Bug Fixes for Phone, Mail, Health, and More

Tuesday October 15, 2019 10:09 am PDT by
Apple today released iOS 13.1.3 and iPadOS 13.1.3, minor updates to the iOS 13.1.2 software that was released two weeks ago. This is the fourth update to the iOS 13 operating system that came out in September. The iOS and iPadOS 13.1.3 updates are available on all eligible devices over-the-air in the Settings app. To access the updates, go to Settings > General > Software Update....
Top Stories 75 Thumbnail

Top Stories: Last-Minute iPhone 13 Rumors, Apple Announces App Store Changes, and More

Saturday September 4, 2021 6:00 am PDT by
The finish line is in sight! Apple's annual iPhone event is likely just a week or so away and all eyes will be on the company as it unveils the next version of its most popular product line. With any luck, we'll also see the next-generation Apple Watch and perhaps even some new AirPods. Other news this week saw Apple making some more changes to its App Store policies in response to a...
affinity designer contour tool

Serif Updates Affinity Photo, Designer, and Publisher With New Tools and Functions

Thursday February 4, 2021 1:58 am PST by
Serif today announced across-the-board updates for its popular suite of Affinity creative apps, including Affinity Photo, Affinity Designer, and the Apple award-winning Affinity Publisher for Mac, all of which were among the first professional creative suites to be optimized for Apple's new M1 chip. "After another year which saw record numbers of people switching to Affinity, it's exciting to...
iPhone 13 Dummy Thumbnail 2

Kuo: iPhone 13 to Feature LEO Satellite Communications to Make Calls and Texts Without Cellular Coverage

Sunday August 29, 2021 7:39 am PDT by
The iPhone 13 will feature low earth orbit (LEO) satellite communication connectivity to allow users to make calls and send messages in areas without 4G or 5G coverage, according to the reliable analyst Ming-Chi Kuo. In a note to investors, seen by MacRumors, Kuo explained that the iPhone 13 lineup will feature hardware that is able to connect to LEO satellites. If enabled with the relevant...
maxresdefault

Craig Federighi and Greg Joswiak Discuss iPadOS 15, macOS Monterey, Privacy, Shortcuts on Mac, and More

Saturday June 12, 2021 6:12 am PDT by
As is tradition, Apple executives Craig Federighi and Greg Joswiak joined Daring Fireball's John Gruber in an episode of The Talk Show to discuss several announcements that Apple made over this weeks WWDC, including iPadOS 15, macOS Monterey, and a large focus around privacy. Federighi kicks off the conversation discussing the common architecture, now thanks to Apple silicon, across all of...
iOS 14 on iPhone feature emergency

Apple Seeds Third Betas of iOS and iPadOS 14.6 to Developers [Update: Public Beta Available]

Monday May 10, 2021 10:13 am PDT by
Apple today seeded the third betas of new iOS and iPadOS 14.6 updates to developers for testing purposes, one week after seeding the second iOS and iPadOS 14.6 updates. iOS and iPadOS 14.6 can be downloaded through the Apple Developer Center or over the air after the proper profile has been installed on an iPhone or iPad. iOS and iPadOS 14.6 appear to be more minor changes focusing on...