Apple may be planning to reintroduce its classic rainbow logo on some of its new products as early as this year, according to a well-connected MacRumors tipster, who in turn cites a corporate Apple employee in Cupertino.

iPhone XR rainbow Apple logo concept

MacRumors concept

We don't know which products might be involved, but the Mac would be a good candidate, as the multicolored Apple logo was used on the original Macintosh in 1984 and on many other Apple computers before and after it. iPhones and iPads could also be suitable — perhaps special editions along the lines of (PRODUCT)RED.

To be clear, this rumor could very well be untrue. We have elected to share it since it comes from a tipster who has longstanding connections to both Apple and related industries, but no other sources have shared similar information that we know of. And, even if true, the plans could certainly change.

MacBook rainbow Apple logo concept

MacRumors concept

Apple's rainbow or "six-color" logo made its debut on the Apple II computer in 1977 and was widely used until 1998, when it began to be phased out in favor of a monochrome Apple logo similar to the one used today.

Despite not officially using its rainbow logo in over 20 years, Apple has continued to embrace its colors over the years.

Apple Park was recently decorated with the colors of the rainbow logo in celebration of the formal opening of Apple's new headquarters, and as a tribute to Steve Jobs. The colors were splashed on stairs, walkways, coffee cups, and even a stage with a rainbow arch used for an employee-only Lady Gaga performance.

appleparkrainbowarch
rainbow apple park
Apple's departing design chief Jony Ive recently reflected on the rainbow's significance:

There is the resonance with the rainbow logo that's been part of our identity for many years. The rainbow is also a positive and joyful expression of some of our inclusion values and I think that one of the primary reasons the idea resonated so immediately and so profoundly with us was the form -- the connection from an aesthetic design point of view. A semi-circle relates so beautifully and naturally to the form of the ring.

Again, we do not know if this rumor is true, but our tipster is reputable enough in our opinion for us to at least share what we have heard.

Top Rated Comments

Veraxus Avatar
78 months ago
You know what? I like it.
Score: 30 Votes (Like | Disagree)
keysofanxiety Avatar
78 months ago
I love the old rainbow logo but I'm not sure how well it would fit with the brushed aluminium finish of their more modern products. It would be quite jarring IMO.
Score: 22 Votes (Like | Disagree)
yesjam Avatar
78 months ago
I predict that the next "iMac" will instead be called the "Mac". And that the rainbow logo will factor into its design somehow.
Score: 19 Votes (Like | Disagree)
Maclver Avatar
78 months ago
That would make me buy the next iPhone instead of waiting until the 2020 version... DAMMIT APPLE!! lol
Score: 17 Votes (Like | Disagree)
AppleFan91 Avatar
78 months ago
A new PRIDE edition of the iPhone?
It’s not even the same colors
Score: 16 Votes (Like | Disagree)
sracer Avatar
78 months ago
I prefer the watercolor sticker I placed over the logo on my Macbook Air.



Attachment Image
Score: 13 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro to Reverse iPhone X Design Decision

Monday July 7, 2025 9:46 am PDT by
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year. In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
iOS 26 Feature

Everything New in iOS 26 Beta 3

Monday July 7, 2025 1:20 pm PDT by
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July. Transparency In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
imac video apple feature

Apple Launching These 15+ Products Later This Year

Sunday July 6, 2025 8:05 am PDT by
The calendar has turned to July, meaning that 2025 is now more than half over. And while the summer months are often quiet for Apple, the company still has more than a dozen products coming later this year, according to rumors. Below, we have outlined at least 15 new Apple products that are expected to launch later this year, along with key rumored features for each. iPhone 17 Series iPho...
iphone 16 pro models 1

Here's How the iPhone 17 Pro Max Will Compare to the iPhone 17 Pro

Saturday July 5, 2025 1:00 pm PDT by
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year. As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
iPhone Car Key Kia

Here's Which Vehicles Offer iPhone Car Keys

Sunday July 6, 2025 3:03 pm PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. Apple has a web page with a list of vehicle models that ...
iphone 17 pro render majin bu

New iPhone 17 Pro Renders Highlight Apple Logo and MagSafe Design Changes

Sunday July 6, 2025 8:43 pm PDT by
New renders today provide the best look yet relocated Apple logo and redesigned MagSafe magnet array of the iPhone 17 Pro and iPhone 17 Pro Max. Image via Majin Bu. Several of the design changes coming to the iPhone 17 Pro model have been rumored for some time, such as the elongated camera bump that spans the full width of the device, with the LiDAR Scanner and flash moving to the right side. ...
apple wallet drivers license feature iPhone 15 pro

Apple Says iPhone Driver's Licenses Will Expand to These 8 U.S. States

Tuesday July 8, 2025 11:26 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Unfortunately, this feature continues to roll out very slowly since it was announced in 2021, with only nine U.S. states, Puerto Rico,...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
apple account card feature

Apple Account Card Expanding to More Countries

Tuesday July 8, 2025 7:34 pm PDT by
Apple is expanding the ability to add an Apple Account Card to the Wallet app to more countries, according to backend Apple Pay changes. With iOS 15.5, Apple updated the Wallet app to allow users to add an Apple Account Card, which displays the Apple credit balance associated with an Apple ID. If you receive an Apple gift card, for example, it is added to an Apple Account that is also...