Mysterious Apple Park Arch is for a May 17 Event Celebrating Steve Jobs and Formal Apple Park Opening

A curious stage with a rainbow-colored arch was spotted yesterday in drone footage we shared of the Apple Park campus, leading to speculation about what it might be for.

As it turns out, the arch, which is in the rainbow colors of the original Mac logo, is for an upcoming May 17 employee event that will celebrate the formal opening of ‌Apple Park‌ and serve as a tribute to Steve Jobs, who conceptualized the spaceship-like design of the main building on the campus prior to his death.

appleparkrainbowarch
Details on the event and an interview with Apple design chief Jony Ive were shared by Cult of Mac after the site obtained a copy of internal information about the project that was originally shared with Apple employees.

Jony Ive's design team created the multicolored arch in partnership with a custom concert staging company, and conceptualizing the design took months of work. It's made from 30 unique machined components that make it easy to build up and take down for special events, but there are 25,000 parts in all including the structure itself and the metal skeleton underneath.


According to Ive, the overall goal was to "create a stage that would become immediately recognizable as the Apple Stage." The rainbow color was chosen because it's "been part of [Apple's] identity for many years."

Ive also said that the rainbow's presence is "keenly felt in many places" and that at the end of the day, it's "hard to find somebody that doesn't love a rainbow."

There is the resonance with the rainbow logo that's been part of our identity for many years. The rainbow is also a positive and joyful expression of some of our inclusion values and I think that one of the primary reasons the idea resonated so immediately and so profoundly with us was the form -- the connection from an aesthetic design point of view. A semi-circle relates so beautifully and naturally to the form of the ring.

The arch was created to be a three-dimensional object able to be "appreciated in the round" rather than just the front.

If you look at a plan view of Apple Park, the rainbow occupies an almost insignificant area. But it has a relevance and impact that is disproportionate to the area it occupies.

My space in Apple Park is on the external part of the perimeter. But I can see the rainbow reflected in the ceiling all the way through to where I sit. That truly wasn't planned but one of those lucky accidents.

We had planned the way in which the colors interplay between the discrete bands of the rainbow throughout the day making it more vital and fluid. There are some wonderful but subtle combinations and reflections.

It sounds like the rainbow arch won't be a permanent fixture at the campus, but will be able to be removed and put back up for various events hosted at ‌Apple Park‌.

There are no details on Apple's May 17 event for employees, but MacRumors was told that there will be a big name artist performing at the event. Apple's ‌Apple Park‌ Visitor's Center will be closed on May 17 due to the event.

Top Rated Comments

garnerx Avatar
63 months ago
Jony Ive's design team created the multicolored arch in partnership with a custom concert staging company, and conceptualizing the design took months of work.
Oh. My. God.
Score: 76 Votes (Like | Disagree)
johnyslats Avatar
63 months ago
Explains the lack of a radical iPhone redesign this year. The design team sure have had their hands full!
Score: 41 Votes (Like | Disagree)
tgwaste Avatar
63 months ago
At this point, everyone at Apple is just completely full of BS.
Score: 37 Votes (Like | Disagree)
Williesleg Avatar
63 months ago
I miss Steve Jobs.
Score: 30 Votes (Like | Disagree)
cb3 Avatar
63 months ago
"... Jony Ive's design team created the multicolored arch in partnership with a custom concert staging company, and conceptualizing the design took months of work. ..."

This is why you won't be seeing a new Mac Pro this year.
Score: 25 Votes (Like | Disagree)
now i see it Avatar
63 months ago
its as if everything the guy does has to be some sort of Moby Dick masterpiece. It's just a multicolored arched stage. Geezus
Score: 24 Votes (Like | Disagree)

Popular Stories

Apple Logo Spotlight

Source: Apple to Announce New Products This Week

Sunday March 3, 2024 11:38 am PST by
Apple plans to announce new products with press releases on its website this week, a proven source familiar with the matter told MacRumors. While the products that Apple plans to announce have not been disclosed, there are rumors about new iPads, Macs, and accessories. It is unclear exactly what will be announced this week. Bloomberg's Mark Gurman today reiterated that Apple is planning new...
Apple MacBook Air 2 up hero 240304

Apple Announces New MacBook Air Models With M3 Chip

Monday March 4, 2024 5:04 am PST by
Apple today announced new 13- and 15-inch MacBook Air models with M3 chip, improved external display support, Wi-Fi 6E, and more. Apple says that the new MacBook Air is up to 60% faster than the M1 model and up to 13x faster than the fastest Intel-based MacBook Air. With a faster and more efficient Neural Engine, Apple says that the MacBook Air continues to be "the best consumer laptop for...
Apple Maps vs Google Maps Feature

Apple Maps vs. Google Maps: Which Is Better?

Friday March 1, 2024 7:10 am PST by
Apple Maps has been providing navigational guidance to Apple users for almost 13 and a half years now, and much has changed about the app in that time. However, according to data from Canalys, the overwhelming majority of iPhones in the U.S. still have Google Maps downloaded as an alternative to Apple Maps, which comes preinstalled on all iPhones. We want to hear from MacRumors readers. Which do...
iPad Air 12

Gurman: No Apple Event Planned for Upcoming iPads and Macs

Sunday March 3, 2024 5:09 am PST by
Apple does not plan to hold a traditional event to unveil new iPads and Macs, according to Bloomberg's Mark Gurman. Instead, he said Apple plans to announce the products on its website with a "series of online videos and marketing campaigns." If this plan is accurate, we can expect the new products to be announced with press releases on the Apple Newsroom website. Gurman expects Apple to...
apple tv plus banner

Apple TV+ Gains Over 50 Movies for a Limited Time

Friday March 1, 2024 6:29 am PST by
Apple TV+ today gained over 50 movies, adding to its back catalog of content for a limited time. The collection includes a large number of popular and classic titles. Subscribers can access the movies in a "Great Movies on Apple TV+" section in the Apple TV app. Some titles are also available in 3D. Movies in the collection include: 21 Jump Street 300 American Sniper Argo ...