Apple Shares New AirPods Ad Highlighting Wireless Charging
Apple today shared a new AirPods ad called "Bounce," which is meant to highlight the AirPods Wireless Charging Case that launched in March alongside the second-generation AirPods.
In the spot, which was shot in black and white, a bored man pulls his AirPods off of their wireless charging pad (an Apple exclusive Belkin model) before he pops outside and begins bouncing over normal street items that are inexplicably bouncy like a trampoline. The song "I Learnt Some Jazz Today" plays while he runs through town.
Apple has shared AirPods ads in the past, but this is the first ad that is specifically aimed at highlighting the wireless charging capabilities of the AirPods.
Update: Apple has also shared another short ad highlighting the Screen Time feature on iPhone.