Fuse, the company that came up with the Side Winder cable organizer for wrangling the extension cord of a MacBook, is today out with its newest product, the Side Kick, which can be pre-ordered via Kickstarter.

The Side Kick is designed for the MacBook Pro's USB-C power adapter and is for those users who don't need or want the extension cable. It's able to wind up the USB-C cable in a useful way that's perfect for when you need to travel with your ‌MacBook Pro‌.

sidekick1
We normally shy away from promoting crowdfunded products on MacRumors, but Fuse has a track record of creating Mac products and was able to send me a prototype to test out ahead of time.

The prototype version of the Side Kick is similar to the Pop Sockets designed for the iPhone. It has a collapsible base that sticks onto the side of the ‌MacBook Pro‌ charger, which, when you pull it out, extends so that you can wrap up your entire USB-C cable neatly.

sidekick2
Both the adhesive that sticks to the Side Kick and the popping mechanism work well even on this early version that I have, so Fuse seems well on the way to a completed product.

Size wise, the Side Kick does take up most of the space on the ‌MacBook Pro‌ power adapter, so it may interfere with some other products that use the extension portion of the charger. It's also designed solely for the USB-C cable -- if you use an extended cable (which no longer ships with the ‌MacBook Pro‌) you'll need the Side Winder instead.

sidekick3
The cable wraps around neatly with the Side Kick extended, and it adds about an inch of additional real estate to the power adapter on the right side. When popped in without the cable wrapped, it's not too bulky, but it would be nice to see it slimmed down a bit more. There are two cable catches at the end so you can keep the USB-C connector in place once it's wound up.

I was still able to use my power adapter as normal with the Side Kick attached, and it fit well both in a standard outlet and a power strip with no serious hindrance.

sidekick4
The Side Kick will work well for people who use just the plain USB-C cable with their standard ‌MacBook Pro‌ power adapters. It is limited to the USB-C 61 and 85/87W power adapters for the 13 and 15-inch ‌MacBook Pro‌ models right now because of size constraints. Fuse says that it's working on a version for the MacBook and MacBook Air, which will come out in the future.

sidekick5
My prototype version of the Side Kick is unfinished and isn't the best looking accessory at this point in time, but Fuse tells me that the final product will include sturdier cable notches, a whiter finish for the rim and socket, and an embossed logo for an all-around nicer design.

Fuse is using Kickstarter to fund the Side Kick, and the first few hundred backers will be able to order it at a 40 percent discount. A single Side Kick is available for $12, while two are available for $20. After the early bird pricing is gone, the Side Kick will be priced at $15 for one or $26 for two.

Top Rated Comments

macaddiict Avatar
84 months ago
Did apple remove the two flaps that used to be on the charger for this...?
Yes, Apple removed the cable wrap "pop outs" along with about every other feature that made owning a Mac laptop worth the cost (MagSafe, USB A ports, HDMI ports, SD card slots...)
Score: 10 Votes (Like | Disagree)
ThatGuyInLa Avatar
84 months ago
Remember Magsafe? Remember the little fold out tabs on the power block to wrap your cables? Remember the clever battery light indicators blended in to the unibody? No? Neither does Apple, but hey, Touch Bar!

#goingbackwards
Score: 10 Votes (Like | Disagree)
Confuzzeled23 Avatar
84 months ago
It never ceases to amaze me how many people prowl Mac forums for the sole purpose of bashing those who somehow still find value in their products.
It’s not bashing Apple or those that still enjoy their products. They are legitimate points and facts that Apple has removed many useful features with no real thought to how it impacts the end user. It’s the old “our way or no way” Apple attitude. Which used to work because of the extra nuance and features that Apple had that weren’t found in other brands (looking at you Mag Safe). I am hoping my 2013 MB Pro lasts forever. No dongles and all the features I appreciate.
Score: 6 Votes (Like | Disagree)
Westside guy Avatar
84 months ago
Yes, Apple removed the cable wrap "pop outs" along with about every other feature that made owning a Mac laptop worth the cost (MagSafe, USB A ports, HDMI ports, SD card slots...)
Ive seems to only care about the visual aesthetic. There doesn’t seem to be anyone with authority to say “Hey Jony, yes it looks very sleek... but it takes a serious hit in terms of actual utility.”
Score: 6 Votes (Like | Disagree)
Dave-Z Avatar
84 months ago
Yes, Apple removed the cable wrap "pop outs" along with about every other feature that made owning a Mac laptop worth the cost (MagSafe, USB A ports, HDMI ports, SD card slots...)
Agreed. Apple used to have all those "little details" that were nice touches. Instead we have emoji touchbar, keyboards with no key travel, and a singular type of port that requires dongles.
Score: 6 Votes (Like | Disagree)
Unity451 Avatar
84 months ago
I adamantly can't stand pop sockets... but this is cool.
Score: 6 Votes (Like | Disagree)

Popular Stories

apple tv 4k new orange

New Apple TV Expected Later This Year With These New Features

Saturday July 12, 2025 3:09 pm PDT by
A new Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the next Apple TV, according to rumors. Rumors Faster Wi-Fi Support The next Apple TV will be equipped with Apple's own combined Wi-Fi and Bluetooth chip, according to Bloomberg's Mark Gurman. He said the chip supports ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3: What to Expect

Sunday July 13, 2025 10:30 am PDT by
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable 5G support, up from LTE on the Apple Watch Ultra 2 Likely a wide-angle OLED display that ...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 16 New Features

Friday July 11, 2025 12:40 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
iphone 16 pro ghost hand

5 Reasons to Skip This Year's iPhone 17 Pro

Thursday July 10, 2025 4:54 am PDT by
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
iOS 26 on Three iPhones

Here's When to Expect the iOS 26 Public Beta

Tuesday July 15, 2025 11:07 am PDT by
Apple previously announced that a public beta of iOS 26 would be available in July, and now a more specific timeframe has surfaced. Bloomberg's Mark Gurman today said that Apple's public betas should be released on or around Wednesday, July 23. In other words, expect the public betas of iOS 26, iPadOS 26, macOS 26, and more to be available at some point next week. Apple will be releasing...
Apple Hornsby

Apple Store Near Sydney Permanently Closing Later This Year

Monday July 14, 2025 6:14 pm PDT by
Apple today said its store at the Westfield Hornsby shopping mall, in Hornsby, Australia, will be permanently closing in October. Apple Hornsby In a statement shared with Australian tech news website EFTM (via Reddit), Apple said that it has decided not to renew its lease at Westfield Hornsby. Apple said all affected retail employees will be given the opportunity to work at Apple's nearby...
iPhone 14 Pro Dynamic Island

iPhone 17 May See 'Significant' Dynamic Island Changes

Monday July 14, 2025 12:11 am PDT by
The iPhone's Dynamic Island experience is set to undergo "significant evolution" over the next few years, according to a new rumor. Earlier this month, a report suggested that the iPhone 17 lineup will feature a redesigned Dynamic Island user interface, but little else was explained about the software changes. Now, the leaker known as "Majin Bu" appears to have corroborated this, commenting ...