18 Key Takeaways From Apple's First Earnings Call of 2019
Apple yesterday reported its earnings results for the first quarter of the 2019 fiscal year. Apple's CEO Tim Cook and CFO Luca Maestri then went on a conference call with analysts to discuss the results. Key takeaways are below.

- Revenue of $84.3 billion. For financial details, see our earnings report coverage.
- 1.4 billion active devices at end of quarter.
- Apple Music now has over 50 million paying subscribers.
- App Store set single-day spending record: over $322 million on New Year's Day.
- 1.8 billion Apple Pay transactions in quarter, more than 2x vs. year-ago quarter.
- Target, Taco Bell, and Jack in the Box stores in U.S. will accept Apple Pay soon.
- Apple News now has over 85 million monthly active users.
- Apple News launching in Canada later this quarter. English and French.
- Apple's gross margin was 34.3% for hardware products and 62.8% for services.
- Apple remains on track to double its fiscal 2016 services revenue by 2020.
- Apple now has 360 million paid subscriptions across its services.
- Apple expects to surpass 500 million paid subscribers across its services in 2020.
- Wearables revenue driven by "amazing popularity" of Apple Watch and AirPods.
- Wearables category is "approaching the size of a Fortune 200 company."
- 506 Apple Stores across 22 regions at end of quarter.
- Apple ended the quarter with $245 billion in cash plus marketable securities.
- Apple to provide update on its capital return program in March earnings report.
- iPhone XR is best-selling iPhone model, then iPhone XS Max, then iPhone XS.
More coverage:
A replay of the conference call is available on Apple's website for a limited time.
Popular Stories
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station.
The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM.
...
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...