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Apple Shares New 'Full Circle' Experimental Video Shot on 32 iPhone XRs

Apple today shared a new experimental Shot on iPhone XR video that features footage captured using 32 iPhone XR devices mounted on a bullet time rig.

The video depicts various materials, including fire, colored water, dry ice bubbles, and colored slime, in a rotating rig that provides a 360 degree view.


The video is accompanied by a behind the scenes look at how it was made, complete with a demonstration of the crazy camera rig that Apple constructed from 32 iPhone XRs on bullet time mounts.


The video, in addition to using a custom iPhone XR camera rig with multiple devices, also uses specific iPhone camera techniques like slo-mo, which can capture slow motion video at 240 frames per second.

This is the second experimental video Apple has made with the 2018 iPhones. Back in September, ahead of when the new iPhones were released, Apple shared an experimental Shot on iPhone XS video using materials like clay and ink to demo slo-mo, 4K, and time lapse.

Related Roundup: iPhone XR
Buyer's Guide: iPhone XR (Caution)


Top Rated Comments

(View all)

7 months ago
Gotta do something with all those unsold phones I guess...very, very cool though! :-)
Rating: 24 Votes
7 months ago
VERTICAL video?? Wtf Apple.
Rating: 12 Votes
7 months ago
The behind the scenes video was far more intriguing than the final product.
Rating: 11 Votes
7 months ago
I hate vertical videos and this is just insulting coming from Apple. VVS damn!
Rating: 8 Votes
7 months ago
Wow, bullet time rig. Is is 1999?
Rating: 7 Votes
7 months ago
This will be the new wallpapers in the ios13, i am sure of that
Rating: 3 Votes
7 months ago
I don't know wtf that video was, but I know that I liked it.
Rating: 3 Votes
7 months ago
I get the impression that the visuals are going to overshadow the audio, but it sounds a lot like lissajous music. It actually looks pretty cool played through an oscilloscope. Particularly at 19 or 48 seconds in.

[MEDIA=youtube]0Mp9BYdaZLw[/MEDIA]
Rating: 2 Votes
7 months ago
Amazing creativity behind the scenes, but I agree the final output was kind of a yawn.
Rating: 1 Votes
7 months ago

The behind the scenes video was far more intriguing than the final product.

Often true.

Gotta say, those are some pretty creative people.
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Yeah...All 32 of them.

I think that means this is part of the marketing campaign to improve XR sales.
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Sorry, Apple, but your camera systems still suck compared to, oh, just about every Android phone. Nothing from Apple comes close to my outrageously beautiful and spec-monster Samsung Galaxy.

Yeah, this reminds me very much of the 90s, when Windows-running computer owners insisted their computers were better because of their spec sheet. “But mine has more hertz!” was a common battle cry. Now I suppose it’s megapixels for cameras and nits or gamut for screens. Whatevs. My iPhone takes marvelous shots and no foot stamping over specs can change that, nor can it make me envy the overall experience of owning an Android phone.

I will concede that I do sometimes wish my iPhone camera had the ability to go wider angle on selfies like some Android phones can. That’s a good idea. But that’s it, and not close enough to make me switch.
Rating: 1 Votes

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