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Apple to Hold Four Day Shopping Event Starting on Black Friday

Apple in 2018 is planning to hold a four day "shopping" event that will presumably see Apple products available at a discount or with some kind of gift with purchase.

On Apple's website, there is a blank shopping event page that will presumably be populated with deals when Black Friday rolls around, and Apple today sent out teaser emails to customers letting them know about the upcoming sale.


Apple's shopping event will kick off on Friday, November 23 and it will last until Monday, November 26, aka Cyber Monday, another popular day for deals.

Last year, Apple held a similar shopping event that saw the company offering Apple Store gift cards worth up to $150 with the purchase of select devices including Macs, iPhones, iPads, and Apple Watches.

Apple's deals have historically not been quite as good as discounts available from third-party retailers, so if you're shopping for something specific on Black Friday, it's best to take a look at all of the available deals at each retailer before making a decision.

We'll have in-depth Black Friday coverage later this week, and to plan ahead, make sure to check out our Black Friday roundup where we're aggregating all of our Black Friday deals.


Top Rated Comments

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3 weeks ago
Apple is basically known for NOT giving BF deals. This def indicates that they are struggling.
Rating: 49 Votes
3 weeks ago
Lol they’re struggling with selling those $1500 iPhones lolllllllll
Rating: 37 Votes
3 weeks ago
In 2018, the words 'Apple' and 'Discounts' don't really belong in the same sentence.
Rating: 36 Votes
3 weeks ago
I can't wait for the £1 discount for a £3299 Mac!! - I might even get a free carrier bag (normally 5p!!)
Rating: 31 Votes
3 weeks ago

Apple is basically known for NOT giving BF deals. This def indicates that they are struggling. Please spare a few $ for Timmy this Christmas season.

You’re seeing it wrong. First they up the prices by 30% and then they give 20% rebates on Black Friday. A lot will think it’s a bargain :rolleyes:
Rating: 24 Votes
3 weeks ago
I am excited to save 5 dollars off from the new iPad Pro on Black Friday / s
Rating: 20 Votes
3 weeks ago
Maybe I'll get a lightning headphone adaptor for £8.95 instead of £9.
Rating: 18 Votes
3 weeks ago
To be honest it's insulting for Apple to hint that they're going to give customers discounts when they've been hiking prices up year after year.
Rating: 16 Votes
3 weeks ago
It is just a teaser that will disappoint. BF deals will come from retailers other than Apple.
Rating: 15 Votes
3 weeks ago
3 stickers instead of 2!

I like how they carefully avoid the word “sale” because of regulations.
Rating: 12 Votes

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