Spotify today reported its third quarter earnings for 2018, announcing that paid subscribers for its streaming music service have grown to 87 million and total monthly active users (including the free tier) now reach 191 million. This is an increase from 83 million paid subscribers and 180 million total users that Spotify had in July 2018.

spotify logo
In terms of year-over-year growth, paid subscriber numbers have grown 40 percent in comparison to 2017 and MAUs have grown 28 percent. Spotify touted its various multi-partner bundles as a big help to signing up new subscribers, which are also retaining users for longer and driving churn lower. The latest bundle includes Spotify, Hulu, and Showtime for $4.99/month for students.

Spotify is in an ongoing race with Apple Music to add more subscribers, and as of now Spotify is still winning in terms of paid subscribers. It's been a while since we've heard news of updated Apple Music subscriber numbers, with the last count in April 2018 putting Apple's service at 40 million paid subscribers. Apple Music does not have a free tier like Spotify, but counting users on the three-month free trial along with paid users, Apple's service hit over 50 million subscribers in May 2018.

These numbers refer to global paid subscriber users, and in a report over the summer it was suggested that Apple Music is actually ahead of Spotify's paid subscriber count in the United States. Both Apple Music and Spotify were said to have more than 20 million paid subscribers in the U.S. as of July 2018, and at the time Apple was "a hair ahead" of its rival.

Looking into the fourth quarter of 2018, Spotify expects paid subscribers to reach 93-96 million users, while monthly active users are predicted to break the 200 million user milestone and sit somewhere between 199-206 million users globally.

Tag: Spotify

Top Rated Comments

Bawstun Avatar
36 months ago
I’m loving Spotify more than Apple Music. Discovering more songs and because of a promo where I live, I got it free for a year.

Apple Music layout is also an eye sore.

(was an Apple Music user for 2yrs)
So much this. Spotify is simply the better app and service, in almost every measureable metric. User interface, song discovery algorithms, features and controls, etc etc.

Anyone who says Apple Music is better is simply flat-out wrong, IMO.
Score: 8 Votes (Like | Disagree)
Aston441 Avatar
36 months ago
Oh now I understand why Apple won't allow third party streaming apps on the watch: Spotify

It's too bad. I'd love to have streaming TuneIn and Amazon Music on my watch.

Oh well.
Score: 6 Votes (Like | Disagree)
WWPD Avatar
36 months ago
I tried Spotify but nothing about it warranted a switch from Apple Music. The fact that the Music app is built in and Siri integration is why I stay.
Score: 5 Votes (Like | Disagree)
AppleWarMachine Avatar
36 months ago
and still no Spotify watch app :(
Score: 5 Votes (Like | Disagree)
tkermit Avatar
36 months ago
How many of you streamers had a music collection to begin with that you abandoned in favour of streaming?

I love the idea of streaming but it feels wasteful to abandon my collection.. I feel like I might just be better to keep buying cds/iTunes as

The only bummer for me is that sonos doesn’t stream purchased music from my phone as well as it does with streaming services
Apple Music is the best of all worlds to me. I've purchased about half of the songs in my collection, the other half got added through Apple Music for a total of about 30k songs. I don't see myself ever abandoning the (overwhelmingly lossless) tracks that I own. Nor have I stopped purchasing CDs and lossless downloads on Bandcamp etc. whenever I've discovered music of lasting value on Apple Music.
Score: 4 Votes (Like | Disagree)
applepuree Avatar
36 months ago
I prefer Spotify music discovery over Apple Music. I also find Apple Music mostly suggests American Rap and hip hop, both of which I don't like and therefore don't listen to. Strangely, Apple Music (al least on Homepod), can never find music I have bought via iTunes and have in my iTunes Match account.
Score: 4 Votes (Like | Disagree)

Top Stories

REC ASA CODE2016 20160601 205816 2745

Elon Musk Reportedly Demanded to Become Apple CEO as Part of Potential Tesla Acquisition [Update: Musk Denies]

Friday July 30, 2021 9:04 am PDT by
Tesla CEO Elon Musk reportedly once demanded that he be made Apple CEO in a brief discussion of a potential acquisition with Apple's current CEO, Tim Cook. The claim comes in a new book titled "Power Play: Tesla, Elon Musk and the Bet of the Century," as reviewed by The Los Angeles Times. According to the book, during a 2016 phone call between Musk and Cook that touched on the possibility of ...
General Apps Messages

Android iMessage Competitor Puts Pressure on Apple

Friday July 30, 2021 3:15 am PDT by
Google and the three major U.S. carriers, including Verizon, AT&T, and T-Mobile, will all support a new communications protocol on Android smartphones starting in 2022, a move that puts pressure on Apple to adopt a new cross-platform messaging standard and may present a challenge to iMessage. Verizon recently announced that it is planning to adopt Messages by Google as its default messaging...
iPhone 13 Always On Feature

iPhone 13 to Bring Over a Major Feature From the Apple Watch

Wednesday July 28, 2021 2:21 am PDT by
Apple's upcoming iPhone 13 lineup will feature an always-on display akin to the Apple Watch Series 5 and Series 6, according to recent reports. In his weekly Power On newsletter, Bloomberg journalist Mark Gurman, who often reveals accurate insights into Apple's plans, said that the iPhone 13 may feature an Apple Watch-inspired always-on mode. The Apple Watch Series 5 and Apple Watch...
duracell battery bitter coating

Apple Says Don't Buy AirTag Replacement Batteries With Bitter Coating

Wednesday July 28, 2021 11:08 am PDT by
Since AirTags were just released earlier this year and are expected to have a year-long battery life, it may be some time yet before AirTag users need a replacement battery, but when the time comes for a refresh, Apple is warning customers not to buy batteries with a bitter coating. AirTags use coin-shaped CR2032 batteries, which happen to be a size that's easy to swallow. Some battery...
a15 chip

iPhone 13 and Redesigned MacBook Pro Chip Production Hit With Gas Contamination

Friday July 30, 2021 5:44 am PDT by
The most important TSMC factory that manufactures Apple's chips destined for next-generation iPhone and Mac models has been hit by a gas contamination, according to Nikkei Asia. The factory, known as "Fab 18," is TSMC's most advanced chipmaking facility. TSMC is Apple's sole chip supplier, making all of the processors used in every Apple device with a custom silicon chip. Industry...
apple rtp land

Apple Preparing to Occupy 200,000 Square Feet of Temporary Space Ahead of New $1 Billion North Carolina Campus

Thursday July 29, 2021 9:14 am PDT by
Back in April, Apple announced a $430 billion investment over the next five years to create more than 20,000 new jobs as the company continues to expand. One significant piece of that plan is a new engineering and research center in North Carolina where Apple will be investing over $1 billion and hiring at least 3,000 employees. Assemblage of seven properties in Research Triangle Park owned by ...
Apple Leak Feature

Apple Demands Leaker Reveals Sources Under Threat of Being Reported to Police

Wednesday July 28, 2021 6:53 am PDT by
Apple has sent a cease and desist letter to a leaker based in China as part of its continuing attempts to curtail leaks of unreleased products, according to Vice. A Chinese citizen who shared images of stolen Apple prototypes on social media was sent a warning letter from Fangda Partners, Apple's law firm in China, on June 18, 2021. An extract from the letter read:You have disclosed without ...
macos monterey tidbits feature copy

Apple Releases New macOS 12 Monterey Public Beta

Wednesday July 28, 2021 10:19 am PDT by
Apple today seeded the third public beta of the macOS 12 Monterey beta to public beta testers, allowing non-developers to test the new macOS Monterey software ahead of its public release. The third beta comes two weeks after Apple released the second macOS Monterey public beta. Public beta testers can download the macOS 12 Monterey update from the Software Update section of the System...
iOS 15 General Feature Purple

Apple Releases New Public Betas of iOS 15, iPadOS 15, watchOS 8, and tvOS 15

Wednesday July 28, 2021 10:16 am PDT by
Apple today seeded the third betas of iOS and iPadOS 15 to public beta testers, allowing non-developers to download and test the new updates ahead of their fall release. The third public betas come two weeks after Apple released the second public betas. Public beta testers who have signed up for Apple's beta testing program can download the iOS and iPadOS 15 updates over the air after...
nothing ear 1 buds 1

Nothing 'Ear (1)' True Wireless Earbuds Launch to Take on AirPods Pro With ANC and Unusual Design for $99

Tuesday July 27, 2021 7:57 am PDT by
Nothing, a new brand from OnePlus founder Carl Pei, has today officially launched the "Ear (1)" true wireless earbuds after months of anticipation around the company's AirPods Pro rival. The Ear (1) features an in-ear design, Active Noise Cancelation, Bluetooth 5.2, IPX4 water resistance, and a charging case with Qi-compatible wireless charging and a USB-C port. Fast pairing is supported on...