Spotify Now Has 83M Paid Subscribers and 180M Total Monthly Users - MacRumors
Skip to Content

Spotify Now Has 83M Paid Subscribers and 180M Total Monthly Users

by

In its Q2 2018 earnings report shared today -- the second since filing for an IPO -- Spotify revealed that it has grown to 83 million paid subscribers globally and 180 million total monthly active users (including the free tier) as of the end of June 2018 (via TechCrunch). This is an increase from 75 million paid subscribers and 170 million total users that Spotify had in Q1 2018.

Spotify is in a heated battle for new subscribers with Apple Music, which has been growing fast over the last few quarters. While Spotify still has more than double Apple Music's global paid subscriber count (Apple Music was last counted to have about 40 million), recent reports have suggested Apple's streaming service could be beating Spotify in terms of paid subscribers in the United States.

spotify logo
Spotify didn't specify U.S. paid subscriber numbers, but it says that 31 percent of its total 180 million monthly active users are located in North America. This places around 56 million paid and free tier Spotify users across regions including the U.S., Canada, and Mexico. Spotify attributes its subscriber growth to strong performance and lower churn rate of its Family Plan, as well as partnerships like the Spotify + Hulu bundle.

While the company grew its revenue 26 percent year-over-year to €1.27 billion, it still isn't making a profit and saw an operating loss of €91 million and net loss of €394 million this quarter. It's believed that the company's spending on marketing campaigns to stay ahead of Apple Music and the high royalty payments to record labels and artists continue to be a barrier to profitability for Spotify.

The company also pointed towards the new GDPR rules set in Europe this past May as a "disruptor" across its European markets during Q2. The rules were said to have slowed down subscriber growth where 37 percent of its total user base resides (its biggest region), but Spotify says it "seems to be largely past that now."

Looking into Q3 2018, Spotify expects paid subscribers to rise to 85-88 million and total users to rise to 188-193 million.

Tag: Spotify

Top Rated Comments

Blackstick Avatar
108 months ago
I love Spotify, it's light-weight and straight forward, easy to find music, add to playlists, done.

Apple Music's biggest problem is that it's bolted on top of the Mac iTunes app, which since the first iPhone has become a cluster**** of a bloated piece of garbage application that I removed it from my dock entirely... on iOS devices it's tolerable, but useless on my Mac work.

My gut feeling says come macOS 10.15 Apple just marzipans the iOS Music apps to macOS and kills/sunsets iTunes classic.
Score: 18 Votes (Like | Disagree)
Mike MA Avatar
108 months ago
It's good to have at least two strong competitors pushing each other to innovate. Customers on both sides will benefit, especially as I expect some other services like Tidal to disappear rather sooner than later.
Score: 9 Votes (Like | Disagree)
108 months ago
Happy AM user. Spotify had its chance.
Been using Spotify for over a year. Recently signed up for 4 month trial of AM. So far, every time (and I mean every time) I've asked Siri to play something, she gets it wrong. My family laughs. I just shake my head and go back to Spotify.

Just getting my personal (owned) music into my Apple Music library was a slow, painful exercise. I just don't see why people love AM so much?
Score: 8 Votes (Like | Disagree)
Heineken Avatar
108 months ago
Happy AM user. Spotify had its chance.
Score: 8 Votes (Like | Disagree)
108 months ago
Works most of time for me on iPhone and I can't remember HomePod getting it wrong. Maybe you have strange accent?
Born and raised in So Cal, so I don't think so.
[doublepost=1532618202][/doublepost]
It’s funny how different opinions can be. I find Spotify’s interface to be crap. Not saying Apple Music doesn’t have room for improvement but trying to covertly look for songs on my phone while at a red light on Spotify is quite difficult. For that reason alone I’ve written it off.
I hope this is sarcasm. If not, it's a pitiful reason for calling it's interface "crap".
Score: 5 Votes (Like | Disagree)
108 months ago
Apple Music all the way. I like it when the bands that I listen to actually get paid.
I like it when bands I listen to actually get pLaYed.
Score: 4 Votes (Like | Disagree)

Popular Stories

iPhone Duo Display Cracking

Apple Alerts Stores to iPhone Duo's Display Cracking Issue

Friday October 30, 2026 3:20 pm PDT by
In a memo shared with Apple Stores and Apple Authorized Service Providers this week, and later obtained by MacRumors, Apple provided technicians with guidance on how to diagnose and address the iPhone Duo's inner display cracking issue. If a customer reports the issue, Apple advised technicians to inspect the iPhone Duo and repair or replace it in accordance with their standard procedures....
Everything New Your iPhone Can Do on iOS 27

14 New Things Your iPhone Can Do in iOS 27.2

Friday October 30, 2026 12:42 pm PDT by
Apple released iOS 27.2 on October 26, bringing enhancements to Siri AI, adding Suggestions in Messages, and sneaking in a string of smaller additions across Photos, Podcasts, Games, Apple TV, and FaceTime. iOS 27.2 is available to download to your device now via Settings ➝ General ➝ Software Update. Note that some features may not be available in all regions or on all iPhone models....
Pinched iPad Mini

Apple Avoids Showing Pinched Fingers on iPad Mini Page in South Korea

Thursday October 29, 2026 11:52 am PDT by
In the U.S. and most other countries, Apple's website shows the new iPad mini being held by pinched fingers, but this is not the case in South Korea. The new iPad mini shown with pinched fingers on Apple's website in the U.S. On its South Korean website, Apple simply shows an image of the iPad mini on its own. The new iPad mini shown without pinched fingers on Apple's website in South Korea ...
Latest Stories
Nearly Every M5 MacBook Air Now $200 Off on Amazon
Nearly Every M5 MacBook Air Now $200 Off on Amazon
14 hours ago
Apple's HomeView Ships With Six-Month-Old Software
Apple's HomeView Ships With Six-Month-Old Software
16 hours ago
Three New iPads Rumored to Launch in First Half of 2027
Three New iPads Rumored to Launch in First Half of 2027
16 hours ago
Apple Offers Steps to Fix Daylight Saving Time Bug on Apple Watch
Apple Offers Steps to Fix Daylight Saving Time Bug on Apple Watch
20 hours ago
Apple Watch Ultra 4 Hits All-Time Low Price With Amazon's $99 Discount
Apple Watch Ultra 4 Hits All-Time Low Price With Amazon's $99 Discount
2 days ago
Reminder: Apple's Big Discount on Beats 360 Ear Cushions Ends Today
Reminder: Apple's Big Discount on Beats 360 Ear Cushions Ends Today
2 days ago
Here's a New Tour of Apple's HomeView Software
Here's a New Tour of Apple's HomeView Software
2 days ago
Apple Reveals New iPad Mini's Battery Capacity
Apple Reveals New iPad Mini's Battery Capacity
2 days ago
Top Stories: Apple's Big MacBook Pro, iPad mini and iMac Updates
Top Stories: Apple's Big MacBook Pro, iPad mini and iMac Updates
2 days ago
'Pluribus' Season 2 Reportedly Starts Production Today
'Pluribus' Season 2 Reportedly Starts Production Today
2 days ago
iPhone 18 Pro Sales Surge in China, Offsetting Decline in U.S. and Japan
iPhone 18 Pro Sales Surge in China, Offsetting Decline in U.S. and Japan
2 days ago
HomeView Software 27.2: Wallpapers, Control Center, and More
HomeView Software 27.2: Wallpapers, Control Center, and More
2 days ago
Apple Alerts Stores to iPhone Duo's Display Cracking Issue
Apple Alerts Stores to iPhone Duo's Display Cracking Issue
2 days ago
iOS 27.3 Will Enable These Apple Intelligence Features in China
iOS 27.3 Will Enable These Apple Intelligence Features in China
2 days ago
Apple Says iOS 27.3 Beta Coming Next Week
Apple Says iOS 27.3 Beta Coming Next Week
2 days ago
Apple's Flash Storage Suppliers Are Finally 'Getting Their Revenge'
Apple's Flash Storage Suppliers Are Finally 'Getting Their Revenge'
2 days ago
14 New Things Your iPhone Can Do in iOS 27.2
14 New Things Your iPhone Can Do in iOS 27.2
2 days ago
iPhone Duo Review: One Week Later
iPhone Duo Review: One Week Later
3 days ago
Samsung Mocks iPhone Duo Display Cracks in New Ad Campaign
Samsung Mocks iPhone Duo Display Cracks in New Ad Campaign
3 days ago
The MacRumors Show: OLED MacBook Pro, iPad Mini 8, and More
The MacRumors Show: OLED MacBook Pro, iPad Mini 8, and More
3 days ago
MacBook Pro With Touch Display: 15 More Details Revealed
MacBook Pro With Touch Display: 15 More Details Revealed
3 days ago
Russia Places Apple on State Surveillance Registry
Russia Places Apple on State Surveillance Registry
3 days ago
Halloween Weekend Brings Discounts on Apple Accessories and Pre-Orders
Halloween Weekend Brings Discounts on Apple Accessories and Pre-Orders
3 days ago
Apple Has Released More Than 25 New Products in the Past Two Months
Apple Has Released More Than 25 New Products in the Past Two Months
3 days ago
Local Code Launches as Free, Private AI Assistant Tool for Mac
Local Code Launches as Free, Private AI Assistant Tool for Mac
3 days ago
Apple Acquires Ascend.io
Apple Acquires Ascend.io
3 days ago
HomePod Mini 2 Launches Today: All the New Features
HomePod Mini 2 Launches Today: All the New Features
3 days ago
AirTag 2 4-Pack Drops to New Low Price of $69.99
AirTag 2 4-Pack Drops to New Low Price of $69.99
3 days ago
Rian Johnson's iPhone Camera App Goes Viral
Rian Johnson's iPhone Camera App Goes Viral
3 days ago
Where Did All the iPhone Duos Go? Mostly to Apple's Stores
Where Did All the iPhone Duos Go? Mostly to Apple's Stores
3 days ago