Apple's Wearable Category Sets New September Quarter Revenue Record With Growth Over 50%

by

Apple's "Other Products" category, which includes AirPods, Apple TV, Apple Watch, iPod touch, HomePod, Beats products, and Apple-branded and third-party accessories brought in an impressive $4.2 billion during the fourth fiscal quarter of 2018, representing a 31 percent increase in revenue.

Apple does not break down the specific sales numbers of products in the "Other" category, which makes it difficult to determine specific sales numbers for products like the HomePod, AirPods, and the Apple Watch, but Cook says its wearables category set a September quarter revenue record with growth over 50 percent.


Much of Apple's "Other Products" growth can likely be attributed to the Apple Watch Series 4, which came out in September.

Cook said the Apple Watch Series 4 has become even more essential to people's daily lives, and response to the new model has been "overwhelmingly positive."

Cook highlighted new ECG capabilities coming to the Apple Watch Series 4 in the United States later this year, which he described as an "unprecedented and potentially life changing feature."

Top Rated Comments

(View all)
Avatar
25 months ago
The Apple Watch Series 4 is excellent. The larger display and speed is incredible. This is also my wife's first Apple Watch and she uses it all the time now and hardly ever takes it off. She loves the walkie talkie, fitness tracking, and weather.
Score: 4 Votes (Like | Disagree)
Avatar
25 months ago
Yup, with Apple Watch and AirPods apple basically owns the wearables market.
Score: 2 Votes (Like | Disagree)
Avatar
25 months ago
The Series 4 is the first non-annoying Apple Watch, meaning that all apps load within 2 to 3 seconds at most. It’s a huge leap forward over the Series 2 I had with regard to speed.
Score: 2 Votes (Like | Disagree)
Avatar
25 months ago
Love my Apple Watch 4. Such a huge upgrade from the original.
Score: 2 Votes (Like | Disagree)
Avatar
25 months ago
You wear AirPods.

Apple Watch is not only the top selling smart watch in the world, it’s the top selling watch in the world and has been the top selling watxh in the world for over a year. It is now 50% higher then that

I love how the article title implies "wearables" are responsible for the growth, given that half the products are not worn. The Apple Watch may well be responsible for the growth here, but I'm skeptical. I've seen a much greater adoption of AirPods than I have watches, though they have been proliferating too. All things considered, the growth may have been at 50%, but then so was Apple's entire earnings up overall. The share the Others category occupies has not changed much since the Watch was introduced. It's still under 10%, hovering around the mid-point.

Score: 1 Votes (Like | Disagree)
Avatar
25 months ago
Well deserved. The AW4 is a killer device.
Score: 1 Votes (Like | Disagree)

Top Stories

Top Stories: iOS 14 Feature Tour, 'iPhone 12 mini' Rumors, Apple Watch Band Controversy

Saturday September 26, 2020 6:00 am PDT by
Things started to calm down a bit this week following last week's rush of media event, Apple Watch and iPad launches, and the release of iOS 14 and other operating updates. But that doesn't mean there wasn't still a lot of news, from digging deeper into iOS 14 to more iPhone 12 rumors to the uproar over trying to exchange band sizes on the new Apple Watch. On top of all of that, we heard...

'iPhone 12 mini' Name Reappears in Leaked Apple iPhone 12 Case Stickers

Friday September 25, 2020 1:58 am PDT by
Earlier this week a proven leaker claimed that the iPhone 12 lineup would be named "iPhone 12 mini," "iPhone 12," "iPhone 12 Pro," and "iPhone 12 Pro Max," and today the same nomenclature has appeared again in a photo depicting alleged stickers from unreleased Silicone iPhone cases originating from Apple's international distribution center in Ireland. The photo shows three stickers with the...

iOS 14: 'Phoenix 2' Space Shooter Delivers Playable Demo via App Clips

Saturday September 26, 2020 2:08 pm PDT by
One of the new features that arrived in iOS 14 is called App Clips. App Clips is described by Apple to be a "small part of your app" that can be available to users at just the right moment.App Clips focus on finishing one task quickly. An ideal App Clip experience allows users to open and complete a task in seconds. Instead of requiring an App Store download, they can be loaded and run via...

Apple Releases iOS 14.0.1 With Fix for Bug That Resets Default Apps After Rebooting

Thursday September 24, 2020 10:12 am PDT by
Apple today released iOS 14.0.1, the first update to the iOS 14 operating system that was released on September 16. Today's update is a bug fix update addressing issues that weren't able to be fixed in the initial iOS 14 launch. The iOS 14.0.1 update is available on all eligible devices over-the-air in the Settings app. To access the new software, go to Settings > General > Software Update. ...

Upcoming Xbox App Update Will Let Xbox Users Stream Games to iPhone and iPad

Friday September 25, 2020 11:58 am PDT by
Microsoft is testing a new version of its Xbox app that will let Xbox users play games remotely on their iPhones and iPads using streaming functionality. The new feature was rolled out to TestFlight users this morning. The Xbox streaming option is distinct from Microsoft's xCloud service, which it has been clashing with Apple over. xCloud is designed to stream games from Microsoft's servers, ...

Microsoft Internally Worked on a Mac OS X Aqua Inspired Windows XP Theme

Saturday September 26, 2020 10:51 am PDT by
Microsoft tested a Windows XP theme that closely resembled Mac OS X's Aqua GUI, reports The Verge. A recent Windows XP source code leak has revealed various unreleased themes that Microsoft developed in 2000, at a time when Microsoft was in heated competition with Apple regarding desktop operating systems. One of the themes, codenamed "Candy," mirrors the design of Apple's Aqua...

Video Offers Closer Look at Apple Face Mask

Friday September 25, 2020 5:25 am PDT by
YouTube channel Unbox Therapy has today shared a new video giving a closer look at Apple's reusable face masks for corporate and retail employees. Apple's own face mask was designed by the company's Engineering and Industrial Design teams amid the global health crisis for corporate and retail employees, and the boxes include Apple's famous "Designed by Apple in California" text. The...

iPhone 12 May Launch Earlier Than Usual in South Korea

Monday September 28, 2020 5:24 am PDT by
The upcoming iPhone 12 lineup may launch earlier than usual in South Korea, reports The Korea Herald. South Korean telecoms firms speaking to The Korea Herald have said that the iPhone 12 lineup will launch ahead of its usual schedule. Normally, the release of new iPhones in South Korea comes about one month after launch in the United States. Last year, the iPhone 11 arrived in South Korea ...

New Version of Microsoft Office Coming Next Year That Won't Require a Subscription

Thursday September 24, 2020 1:53 am PDT by
Microsoft will next year offer a new perpetual release of Microsoft Office for Mac and Windows that doesn't require a subscription to use, according to the software giant (via Windows Central). "Microsoft Office will also see a new perpetual release for both Windows and Mac, in the second half of 2021," said Microsoft in a blog post announcing the next version of its Exchange server,...

iOS 14 Widgets Offer iPhone Users Creative Home Screen Ideas

Sunday September 20, 2020 8:43 pm PDT by
Updated on September 22nd with hands on video. In iOS 14, Apple introduced ‌the concept of Home Screen‌ widgets, which provide information from apps at a glance. Widgets can be pinned to the Home Screen in various spots and sizes, allowing for many different layouts. Despite the relative lack of...