Apple Offering T-Shirt Reward in New Mindfulness Monthly Challenge for Employees

Monday October 1, 2018 7:18 AM PDT by Mitchel Broussard

Apple has a new employee challenge kicking off this month, this one focused on mindfulness and meditation. Apple is said to have partnered with the app 10% Happier [Direct Link] for the challenge, tasking employees to meditate for a specific amount of time per day for 25 days (via MacGeneration).

While the challenge is focused on 10% Happier, employees can also use any mindfulness app that ties into Apple's Health app on iOS. One of the areas that Health measures is mindfulness, showing you how many "Mindful Minutes" you've accumulated over the past day, week, month, and year. This information can be filled by mindfulness apps like Headspace, Aura, Calm, 10% Happier, and Apple's own Breathe app for Apple Watch.

Image via MacGeneration

Employees who complete the challenge will be awarded with a T-shirt that displays the Breathe app's blue and green logo. Apple has held similar internal challenges for its employees in the past, although they have mostly focused on physical exercise of some kind.

In April 2017, employees who completed the stand, movement, and exercise rings on the Apple Watch each day for a month received an Activity rings pin in gold, silver, or bronze, based on how many days in the month they achieved 100% ring completion. Another competition like this was held earlier this year, but the prize was an exclusive Apple Watch band.

Related Roundups: Apple Watch, watchOS 6
Tag: Breathe
Buyer's Guide: Apple Watch (Neutral)

Top Rated Comments

(View all)
Avatar
20 months ago

You need an app to tell you to breathe?


I'm hoping this is a joke. It guides you through deep breathing. That's not the same as normal breathing.
Score: 9 Votes (Like | Disagree)
Avatar
20 months ago
Lots of hard research showing many benefits of mindfulness meditation. People like to make fun of the Breathe app, but if it can actually prompt people to be more mindful that’s a good thing.
Score: 7 Votes (Like | Disagree)
Avatar
20 months ago

Lots of hard research showing many benefits of mindfulness meditation. People like to make fun of the Breathe app, but if it can actually prompt people to be more mindful that’s a good thing.


True story. I suffer from generalized anxiety disorder and when I feel an attack coming on, my go to is the breathe app. Unfortunately it doesn't work every time, but it can more often than not.
Score: 6 Votes (Like | Disagree)
Avatar
20 months ago
I don’t disagree necessarily with Mindfulness but since this program is an Apple Employee program and since the general public can’t buy whatever items Apple uses to encourage participation in the program I don’t see a lot of value in reporting this.
Score: 4 Votes (Like | Disagree)
Avatar
20 months ago
For all of the "tough guys" and "warriors" who think it's pointless, read here (US Navy) ('https://www.med.navy.mil/sites/nmcphc/Documents/health-promotion-wellness/psychological-emotional-wellbeing/Combat-Tactical-Breathing.pdf')

Although anyone that's actually tough need not apply, the EMTs, policemen, and military guys already know it's importance ― but for the armchair experts
Score: 3 Votes (Like | Disagree)
Avatar
20 months ago
Gotta say, as a total skeptic, I’ve been converted to a mindfulness meditator, although just a novice still, and the 10% Happier app has been my introduction. I surprised myself because I’m the last person you’d think would buy in to mediation at all. What appeals to me is that it strips away spiritualism and focuses on practical brain science. Turns out, patience, kindness, and even happiness are skills, not just “the way you are,” that can be developed with exercise. Since that turns out to be true, why not work on that? People don’t scoff at gym workouts, and the interpersonal and even longevity benefits of mindfulness training look like they’re greater. The whole approach is that you can’t screw up meditating. We’re imperfect; if our mind wanders, as it will, just begin again. In the app, Dan Harris is an engaging host and Joseph Goldstein is just wonderful. I love even watching him in an interview. So insightful, unflappable, and even humerous. I’d love to be that serene when life’s crap gets thrown my way.

I like Apple’s recent focus on health, and am happy/impressed that they’re focusing on health of the mind as well as the body.

I’ve never been able to meditate and doing the breathing exercises on the Apple Watch just makes me agitated and more fidgety. My husband swears by the breathe app for helping him lower stress and keep his blood pressure in check. I envy those of you who can benefit from these things.

I’m religious but even so, I can’t pray for more than a few seconds at a time. I joke that my prayers are more like Tweets to God. I’m not ADHD so far as I know. I can focus on most other kinds of tasks where I can see with my eyes something getting finished.

With the breathe app I kind of panic midway through wondering when it is going to end. :(

Edit to add I guess I did okay with the breathing App on the Fitbit. I still don’t think I got out of it what people are supposed to get out of it, but at least I could look at the sparkles on it and not get so twitchy.

You sound like just the kind of person mindfulness mediation could benefit. I suggest you give one of those apps a shot. You can’t fail.
Score: 3 Votes (Like | Disagree)

Top Stories

Apple Releases iOS and iPadOS 13.4 With New Mail Toolbar, iCloud Folder Sharing, Trackpad Support for iPad and More

Tuesday March 24, 2020 9:56 am PDT by Juli Clover
Apple today released iOS and iPadOS 13.4, the latest major updates to the iOS 13 operating system that was released in September. iOS and iPadOS 13.4 come two months after the release of iOS and iPadOS 13.3.1 with Screen Time Communication Limits. The iOS and ‌iPadOS‌ 13.4 updates are available on all eligible devices over-the-air in the Settings app. To access the updates, go to...

Apple Releases macOS Catalina 10.15.4 With Screen Time Communication Limits and Real-Time Apple Music Lyrics

Tuesday March 24, 2020 10:21 am PDT by Juli Clover
Apple today released macOS Catalina 10.15.4, the fourth update to the macOS Catalina operating system that was released in October. macOS Catalina 10.15.4 comes a couple of months after the release of macOS Catalina 10.15.3. macOS Catalina 10.15.4 can be downloaded from the Mac App Store for free using the Update feature in the System Preferences app. The macOS Catalina 10.15.4 update...

Hands-On With Apple's New Smart Keyboard Folio for the 2020 iPad Pro Models

Tuesday March 24, 2020 12:38 pm PDT by Juli Clover
Apple last week introduced new 11 and 12.9-inch iPad Pro models, which are set to arrive in the hands of customers starting this week. Apple introduced a nifty new Magic Keyboard with trackpad alongside the new iPad Pro models that's coming in May, but it also debuted a new Smart Keyboard Folio, which is available now. We picked up the Smart Keyboard Folio for the designed for the 2020 iPad...

Apple Helps Source Over 10 Million N95 Masks for Healthcare Providers in the U.S.

Wednesday March 25, 2020 10:25 am PDT by Juli Clover
Apple over the weekend announced plans to donate millions of N95 masks to hospitals in the United States and Europe, and according to Apple CEO Tim Cook, Apple has been able to source more than 10 million N95 masks in the U.S. and millions more in Europe. Apple CEO Tim Cook said on Saturday that Apple was aiming to donate supplies to healthcare providers fighting COVID-19, and clarified...

Apple Considering Delaying iPhone 12 Launch 'by Months'

Wednesday March 25, 2020 12:51 pm PDT by Juli Clover
Apple is preparing to delay the launch of the 2020 iPhones expected to be equipped with 5G technology, according to sources with knowledge of Apple's plans that spoke to Japanese news site Nikkei. Apple has reportedly held internal discussions about the possibility of delaying the launch "by months" over fears of how well iPhones would sell in the current situation, and supply chain sources...

2020 iPad Pro Unboxing Videos and First Impressions

Tuesday March 24, 2020 5:34 am PDT by Joe Rossignol
Apple last week introduced new iPad Pro models with an similar performing A12Z Bionic chip, an Ultra Wide camera for 0.5x zoom, and a LiDAR Scanner for enhanced augmented reality. The new iPad Pro models will begin arriving to customers and go on sale at select stores starting tomorrow, and ahead of time, the first unboxing videos have surfaced. The new iPad Pro models will be compatible with A...

Hands-On With the New 2020 12.9-Inch iPad Pro

Wednesday March 25, 2020 2:10 pm PDT by Juli Clover
Apple last week announced new 11 and 12.9-inch iPad Pro models, and as of today, the new iPads are arriving to customers. We picked up one of the new 12.9-inch models and checked it out to see just what's new and whether it's worth buying. Subscribe to the MacRumors YouTube channel for more videos. When it comes to design, the new iPad Pro models are identical to the 2018 iPad Pro models, but ...

Mobile Networks in Multiple Countries Display 'Stay Home' Message When Users Connect to Cellular Instead of WiFi

Tuesday March 24, 2020 3:46 pm PDT by Juli Clover
iPhone users in several countries who disconnect from WiFi on their devices will see a "Stay Home" message at the top of the Control Center where cellular network information is displayed. Image via Matt Navarra According to reports on Twitter, the status bar messages are showing up in countries that include Germany, Belgium, United Arab Emirates, Peru, Turkey, India, Luxembourg, Romania,...

Apple Releases tvOS 13.4 for Fourth and Fifth-Generation Apple TV Models

Tuesday March 24, 2020 9:53 am PDT by Juli Clover
Apple today released tvOS 13.4, the third major update to the tvOS operating system that runs on the fourth and fifth-generation Apple TV models. tvOS 13.4 comes a couple of months after the release of tvOS 13.3.1. tvOS 13.4, a free update, can be downloaded over the air through the Settings app on the Apple TV by going to System > Software Update. Apple TV owners who have automatic software ...

Benchmarks Suggest New iPad Pro's A12Z Chip is Nearly Identical to A12X in 2018 iPad Pro

Monday March 23, 2020 7:18 pm PDT by Juli Clover
One of the new 2020 iPad Pro models equipped with an A12Z chip arrived early to a Reddit user, who did some benchmarking tests to see how it performs. In a Geekbench 5 test, the 11-inch 2020 iPad Pro earned a single-core score of 1114 and a multi-core score of 4654, which is close to the Geekbench scores of the 11-inch iPad Pro from 2018. The 11-inch iPad Pro has an aggregate single-core G...