DisplayMate: iPhone XS Max Has Best Smartphone Display Ever

iPhone XS Max has the best smartphone display ever, according to display testing and calibration firm DisplayMate Technologies.

iphonexsdesign 1
iPhone XS Max has a number of notable improvements over the original iPhone X, including higher peak brightness and better color accuracy, and matches or sets smartphone display records in a number of areas, according to Dr. Raymond M. Soneira, President of DisplayMate Technologies.

For example, DisplayMate says the iPhone XS Max has a peak full-screen brightness of up to 660 nits for the sRGB and DCI-P3 color gamuts, which improves screen visibility in high ambient lighting conditions. By comparison, the iPhone X achieved a peak full-screen brightness of 634 nits in its year-ago tests.

DisplayMate measured the iPhone XS Max's screen reflectance to be 4.7 percent, close to the lowest that it has ever measured for a smartphone. As a result of this high brightness and low reflectance, the iPhone XS Max has one of the best contrast ratings in high ambient light on any smartphone it has ever tested.

DisplayMate provides an extensive overview of the iPhone XS Max display, concluding that it is a "very impressive top tier smartphone display."

Based on our extensive Lab Tests and Measurements the iPhone XS Max receives our DisplayMate Best Smartphone Display Award, earning DisplayMate's highest ever A+ grade by providing considerably better display performance than other competing smartphones.

Of note, the iPhone XS and iPhone XS Max use the same display technologies.

DisplayMate's iPhone XS Max OLED Display Technology Shoot-Out article is a worthwhile read for anyone looking for comprehensive analysis and testing of the iPhone XS Max display. DisplayMate has been a provider of display calibration software for consumers and technicians since 1991.

Related Forum: iPhone

Top Rated Comments

DeanL Avatar
59 months ago
Fake news it has a piss yellow tint hue and brightness keeps diming using it and auto brightless and true tone night shift is OFF Loads are having this issue
Oh okay, DisplayMate, MacRumors, stop everything. This guy is having an issue so that means everyone must be having that issue and it means DisplayMate lied!
Score: 23 Votes (Like | Disagree)
cmaier Avatar
59 months ago
That can't be right. I keep reading on here that everything apple does is horrible, and the Max is nothing but a rip-off money grab.
Score: 19 Votes (Like | Disagree)
farewelwilliams Avatar
59 months ago
Fake news it has a piss yellow tint hue and brightness keeps diming using it and auto brightless and true tone night shift is OFF Loads are having this issue
goto the apple genius bar. i have no such problem so your iPhone is probably defective

edit:
i just read your post about Apple replying to you. they're going to fix it. so what's "fake news" about this article? displaymate got a non-defective device. their article is accurate.
Score: 19 Votes (Like | Disagree)
ChrisMoBro Avatar
59 months ago
Until another smartphone is released in a few months...
Score: 16 Votes (Like | Disagree)
dan9700 Avatar
59 months ago
Fake news it has a piss yellow tint hue and brightness keeps diming using it and auto brightless and true tone night shift is OFF Loads are having this issue
Score: 12 Votes (Like | Disagree)
rulymammoth Avatar
59 months ago
Love the Debbie downers in here claiming about massive issues with the screen. Not discounting anyone's problem, but the XS Max screen is probably one of the most beautiful screens I've seen on a smartphone. Yes, I'm an Apple fanboy, but still. :)
Score: 9 Votes (Like | Disagree)

Popular Stories

iPhone 15 Pro Buttons CAD Leak

iPhone 15 Pro Leak Reveals Unified Volume Button and Mute Button

Monday March 20, 2023 8:33 am PDT by
As previously rumored, the next-generation iPhone 15 Pro and iPhone 15 Pro Max will feature a unified volume button and a mute button, according to leaked CAD images shared in a video on the Chinese version of TikTok and posted to Twitter by ShrimpApplePro. Instead of separate buttons for volume up and volume down, the iPhone 15 Pro models are expected to have a single elongated button for...
iOS 16

iOS 16.4 for iPhone Nearing Launch With These 5 New Features

Monday March 20, 2023 11:50 am PDT by
Apple says iOS 16.4 is coming in the spring, which began this week. In his Sunday newsletter, Bloomberg's Mark Gurman said the update should be released "in the next three weeks or so," meaning a public release is likely in late March or early April. iOS 16.4 remains in beta testing and introduces a handful of new features and changes for the iPhone. Below, we have recapped five new features ...
original iphone auction

Factory-Sealed Original iPhone Sells for $55,000 at Auction

Friday March 17, 2023 1:08 pm PDT by
A first-generation iPhone still sealed inside its box sold for $54,904 at auction, which is more than $54,000 over the original $599 price tag of the device when it was released in 2007. The original iPhone was put up for sale by RR Auction on behalf of a former Apple employee who purchased it back when it first came out. Back in February, an original, sealed iPhone sold for over $63,000,...
voice isolation

iOS 16.4 Adds Voice Isolation for Cellular Phone Calls

Tuesday March 21, 2023 11:01 am PDT by
The iOS 16.4 update that is set to be released to the public in the near future includes voice isolation for cellular calls, according to notes that Apple shared today. Apple says that Voice Isolation will prioritize your voice and block out the ambient noise around you, making for clearer phone calls where you can better hear the person you're chatting with and vice versa. Voice...
iPhone 12 Pro vs iPhone 15 Pro Feature

iPhone 12 Pro vs. 15 Pro: New Features to Expect if You've Waited to Upgrade

Friday March 17, 2023 10:29 am PDT by
While year-over-year iPhone upgrades are not always groundbreaking, new features can begin to stack up over multiple generations. For example, the iPhone 15 Pro will be a notable upgrade for those who still have a three-year-old iPhone 12 Pro. If you are still using an iPhone 12 Pro and are considering upgrading to the iPhone 15 Pro when it launches later this year, we have put together a...
top stories 18mar2023

Top Stories: iPhone 15 Pro Pricing, New iOS 16.4 Beta, Siri vs. ChatGPT, and More

Saturday March 18, 2023 6:00 am PDT by
Apple's high-end iPhone models have started at $999 in the U.S. since they first launched back in 2017 with the iPhone X, but could this finally be the year that starting price sees an increase? This week also saw some more rumors about Apple's upcoming headset and the company's explorations in the booming AI industry as well as the release of a new round of beta updates, so read on for all...
smart monitor m8 samsung

Deals: Samsung's iMac-Like Smart Monitor M8 Drops to Lowest Price of Year So Far With $250 Discount

Monday March 20, 2023 8:27 am PDT by
Samsung today kicked off a special "Discover Samsung" event, which will be a week-long savings event focusing on Samsung monitors, smartphones, TVs, appliances, and more. While some deals will stick around the entire week (through March 26), others will refresh every day. Note: MacRumors is an affiliate partner with Samsung. When you click a link and make a purchase, we may receive a small...