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DisplayMate: iPhone XS Max Has Best Smartphone Display Ever

iPhone XS Max has the best smartphone display ever, according to display testing and calibration firm DisplayMate Technologies.


iPhone XS Max has a number of notable improvements over the original iPhone X, including higher peak brightness and better color accuracy, and matches or sets smartphone display records in a number of areas, according to Dr. Raymond M. Soneira, President of DisplayMate Technologies.

For example, DisplayMate says the iPhone XS Max has a peak full-screen brightness of up to 660 nits for the sRGB and DCI-P3 color gamuts, which improves screen visibility in high ambient lighting conditions. By comparison, the iPhone X achieved a peak full-screen brightness of 634 nits in its year-ago tests.

DisplayMate measured the iPhone XS Max's screen reflectance to be 4.7 percent, close to the lowest that it has ever measured for a smartphone. As a result of this high brightness and low reflectance, the iPhone XS Max has one of the best contrast ratings in high ambient light on any smartphone it has ever tested.

DisplayMate provides an extensive overview of the iPhone XS Max display, concluding that it is a "very impressive top tier smartphone display."
Based on our extensive Lab Tests and Measurements the iPhone XS Max receives our DisplayMate Best Smartphone Display Award, earning DisplayMate's highest ever A+ grade by providing considerably better display performance than other competing smartphones.
Of note, the iPhone XS and iPhone XS Max use the same display technologies.

DisplayMate's iPhone XS Max OLED Display Technology Shoot-Out article is a worthwhile read for anyone looking for comprehensive analysis and testing of the iPhone XS Max display. DisplayMate has been a provider of display calibration software for consumers and technicians since 1991.

Related Roundup: iPhone XS
Buyer's Guide: iPhone XS (Buy Now)


Top Rated Comments

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11 weeks ago

Fake news it has a piss yellow tint hue and brightness keeps diming using it and auto brightless and true tone night shift is OFF Loads are having this issue


Oh okay, DisplayMate, MacRumors, stop everything. This guy is having an issue so that means everyone must be having that issue and it means DisplayMate lied!
Rating: 23 Votes
11 weeks ago

Fake news it has a piss yellow tint hue and brightness keeps diming using it and auto brightless and true tone night shift is OFF Loads are having this issue


goto the apple genius bar. i have no such problem so your iPhone is probably defective

edit:
i just read your post about Apple replying to you. they're going to fix it. so what's "fake news" about this article? displaymate got a non-defective device. their article is accurate.
Rating: 19 Votes
11 weeks ago
That can't be right. I keep reading on here that everything apple does is horrible, and the Max is nothing but a rip-off money grab.
Rating: 19 Votes
11 weeks ago
Until another smartphone is released in a few months...
Rating: 15 Votes
11 weeks ago
Fake news it has a piss yellow tint hue and brightness keeps diming using it and auto brightless and true tone night shift is OFF Loads are having this issue
Rating: 11 Votes
11 weeks ago
Love the Debbie downers in here claiming about massive issues with the screen. Not discounting anyone's problem, but the XS Max screen is probably one of the most beautiful screens I've seen on a smartphone. Yes, I'm an Apple fanboy, but still. :)
Rating: 9 Votes
11 weeks ago
Here come the note 9 fans saying it’s not true :)
Rating: 8 Votes
11 weeks ago
Another worthless display review. Just look at the dang screen and make up your own mind. Some people have already returned their XS phones due to yellow tint and inherent PMW screen flicker. For those people, the screen scores a F-. For others, the screen looks great and they're fortunate enough not to get eyestrain & headaches from the strobing screen. For those people, the screen scores an A.

My advice: Don't pay any attention to any of these "reviews". Go to a store & play with the thing yourself & make up your own mind. (and don't pre order next time around).
Rating: 7 Votes
11 weeks ago
That is if you win the display lottery. In night shift, mine is yellow on top (like it should be in night shift) and pink on the bottom. Significant uniformity issue.

I would pay extra if they gave me a display similar to the one they sent to Display Mate to test out!
Rating: 7 Votes
11 weeks ago

non-fake news includes info from reliable sources, of which you have provided none. If you are in fact correct, I wonder if there is a quality problem with the LG displays, Samsung has been making them for awhile and they rate well, Apple has used them to great results, but LG is new in the OLED arena. If it is in the Samsung displays, then Samsung would just be evil.......something to think about.


There aren't any LG displays in current XS devices. You may have seen the story here that Apple are talking to LG about possibly supplying OLED displays in the future.
Rating: 6 Votes

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