Apple's Shazam Acquisition Set to Gain European Approval

European Commission antitrust regulators are set to approve Apple's acquisition of music discovery service Shazam with no conditions, reports Reuters.

Apple announced its planned acquisition of Shazam in December, but the deal has yet to be completed due to an ongoing EU investigation.


Regulators were worried that the merger between the two companies would provide Apple with a wealth of data that could allow it to target its competitors' customers, ultimately resulting in fewer music streaming options for European citizens.

There were also concerns that Apple would disallow Shazam from referring EU customers to Shazam's rivals, such as Spotify. At the current time, Shazam can be connected to either Apple Music or Spotify, allowing Shazamed songs to be opened in either service.

While European Commission spokesman Ricardo Cardoso declined to comment at this time, a final decision on the acquisition is expected on September 18. Once approved, Apple will be able to finalize the deal and complete the Shazam purchase.

Shazam, for those unfamiliar with the service, is a cross-platform app designed to identify music, TV shows, and more. It has been baked into Apple devices as part of Siri for several years now, and it's what powers Siri's ability to answer questions like "What song is this?" Shazam also offers apps for iOS devices, Android devices, Macs, and PCs.

When announcing the acquisition of Shazam, Apple said that it had "exciting plans in store," but declined to provide further information on how the Shazam service would be used.

Top Rated Comments

(View all)
Avatar
21 months ago

Yet another company Apple buys that won't actually be used to improve their software.

Just going through the last 5/6 years of Apple acquisitions, it looks like they do tend to actually use them to improve their software.

InVisage Technologies - Face ID
Faceshift - Face ID
PrimeSense - Face ID
Perceptio - Face ID/Photos
init.ai - Business Chat
Workflow - Shortcuts
Gliimpse - Health tracking/ResearchKit
VocalIQ - Siri
Mapsense - Maps
Coherent Navigation - Maps
Embark - Maps
LinX - Camera
Beats Electronics - Apple Music
Swell - Apple Music
Chomp - App Store
AuthenTec - Touch ID
LearnSprout - Apple education apps

Not including the AI, Security, ML and AR acquisitions.
Score: 19 Votes (Like | Disagree)
Avatar
21 months ago
If this leads to a dedicated Shazam button in the Control Center I will be very happy.
Score: 12 Votes (Like | Disagree)
Avatar
21 months ago

Yet another company Apple buys that won't actually be used to improve their software.

You mean like how they acquired the Workflow app and have now turned it into the Shortcuts app, a key part of allowing people to leverage much more powerful commands and workflows with Siri in iOS 12?
Score: 8 Votes (Like | Disagree)
Avatar
21 months ago

If this leads to a dedicated Shazam button in the Control Center I will be very happy.

You can simply ask Siri who is playing also. That's most likely where we'll see the integration. I doubt we'll see a dedicated button for it.
Score: 2 Votes (Like | Disagree)
Avatar
21 months ago

You can simply ask Siri who is playing also. That's most likely where we'll see the integration. I doubt we'll see a dedicated button for it.

Asking Siri just adds a few seconds to the process when seconds actually count. It's frustrating having Shazam kick-in just as a song ends.
Score: 2 Votes (Like | Disagree)
Avatar
21 months ago

Still no idea why Apple didn't grab SoundHound instead, much better app, and recognizes more things than Shazam ever did for me.

Just downloaded and tried it - it's very slow compared to Shazam. Plus, for the songs I tried, I didn't see the album artworks - just the singer and the song name. Maybe I have to give it some time but I don't plan on replacing Shazam.

Can SoundHound record the music while offline and search for it when you connect to a network?
Score: 2 Votes (Like | Disagree)

Top Stories

Apple Acquires Weather App Dark Sky

Tuesday March 31, 2020 10:22 am PDT by Juli Clover
Apple has acquired weather app Dark Sky, Dark Sky's developers announced today. Dark Sky is one of the most popular weather apps on the App Store, known for its accuracy and storm warnings. Our goal has always been to provide the world with the best weather information possible, to help as many people as we can stay dry and safe, and to do so in a way that respects your privacy. There is no ...

Apple's 2020 MacBook Air vs. 2020 iPad Pro

Wednesday April 1, 2020 2:45 pm PDT by Juli Clover
Apple in March updated both the MacBook Air and the iPad Pro, and with the iPad Pro increasingly positioned as a computer replacement, we thought we'd compare both new machines to see how they measure up and which one might be a better buy depending on user needs. Subscribe to the MacRumors YouTube channel for more videos. We're comparing the base model 12.9-inch iPad Pro and the base model...

Zoom Accused of Misleading Users With 'End-to-End Encryption' Claims Amid Other Security Issues [Updated]

Wednesday April 1, 2020 2:47 am PDT by Tim Hardwick
Zoom is facing fresh scrutiny today following a report that the videoconferencing app's encryption claims are misleading. Zoom states on its website and in its security white paper that the app supports end-to-end encryption, a term that refers to a way of protecting user content so that the company has no access to it whatsoever. However, an investigation by The Intercept reveals that...

Case for Upcoming Low-Cost iPhone Shows Up at Best Buy With Alleged April 5 Stock Date

Monday March 30, 2020 4:25 pm PDT by Juli Clover
Apple has a new low-cost iPhone in the works, which is supposed to be launching sometime in the first half of 2020. Given the ongoing situation in the United States and other countries, it's been unclear if the device is going to launch within the planned timeline, but there are signs that it could be coming soon. We started seeing cases for the new low-cost iPhone back in early February,...

Apple Adding Some 2013 and 2014 MacBook Air and MacBook Pro Models to Vintage Products List at End of April

Wednesday April 1, 2020 2:24 pm PDT by Joe Rossignol
In an internal memo obtained by MacRumors, Apple has indicated that the following 2013 and 2014 models of the MacBook Air and MacBook Pro will be added to its vintage and obsolete products list on April 30:MacBook Air (11-inch, Mid 2013) MacBook Air (13-inch, Mid 2013) MacBook Air (11-inch, Early 2014) MacBook Air (13-inch, Early 2014) MacBook Pro (13-inch, Mid 2014)Apple defines vintage...

AirTags Referenced in New Apple Support Video

Thursday April 2, 2020 12:12 pm PDT by Joe Rossignol
Apple has accidentally referenced its widely rumored AirTags item tracking tags in a video that it uploaded to its Apple Support channel on YouTube today. The video was first spotted by the blog Appleosophy and has quickly been removed. The video was titled "How to erase your iPhone." AirTags were mentioned in Settings > Apple ID > Find My > Find My iPhone under Enable Offline Finding, with...

Testing Brydge's New Pro+ Keyboard With Trackpad for iPad Pro

Monday March 30, 2020 2:04 pm PDT by Juli Clover
Well ahead of when Apple introduced trackpad support in iOS 13.4, Brydge announced an iPad Pro keyboard with a built-in multi-touch trackpad. We have one of Brydge's new Pro+ keyboards on hand, and thought we'd check it out to see how it works with Apple's new 2020 iPad Pro models. Subscribe to the MacRumors YouTube channel for more videos. The Brydge Pro+ keyboard is similar in design to...

Intel Unveils 10th-Gen Processors Suitable for Next 16-Inch MacBook Pro With Wi-Fi 6 and Turbo Boost Speeds Above 5GHz

Thursday April 2, 2020 7:53 am PDT by Joe Rossignol
Intel today announced the launch of its latest 10th-generation Core processors for high-end notebooks, potentially including the next 16-inch MacBook Pro. The batch of 45W chips, part of the Comet Lake family, are built on Intel's 14nm++ architecture. The new H-series chips have the same base clock speeds as the 9th-generation chips in the current 16-inch MacBook Pro, but Turbo Boost speeds...

Apple's Work on New Upcoming Products Progressing Normally as Employees Adjust to Telecommuting

Monday March 30, 2020 11:58 am PDT by Juli Clover
Apple's development of upcoming products is progressing as usual despite the fact that Apple employees around the world are working from home, according to a new report today out from Bloomberg. Apple is still working on new versions of the HomePod, Apple TV, MacBook Pro, budget iPads, Apple Watch, iPhone, and iMac, all of which could be released "as early as later this year" and have been...

2020 iPad Pro May Not Have a U1 Ultra Wideband Chip After All

Wednesday April 1, 2020 8:49 pm PDT by Joe Rossignol
While it was previously reported that all 2020 iPad Pro models feature the same Apple-designed U1 chip as the iPhone 11 lineup, enabling Ultra Wideband support, we have compiled evidence to suggest that this may not be the case. As a reminder, Apple's tech specs for the iPhone 11 and iPhone 11 Pro list an Ultra Wideband chip for spatial awareness, but the chip is not mentioned in Apple's...