AT&T Reveals $15/Month Streaming Service Without Sports, Launching 'in the Next Few Weeks'

by

AT&T is planning to add a new streaming service to its lineup called "AT&T Watch," priced at a low cost of $15 per month with the removal of all sports channels. The service will be one of the cheapest streaming bundles available on the market, and will even be free for AT&T wireless subscribers on unlimited plans (via The Wall Street Journal and Variety).


As of now not much else is known about AT&T Watch, including exactly what channels will be on offer, what platforms it will launch on, or even a specific launch date besides "in the next few weeks." When it does debut, the service will undercut Sling TV's cheapest $20/month streaming tier, and be more of a competitor to Philo's $16/month option, which predominantly advertises itself as the over-the-top bundle for people who don't watch sports.

The upcoming skinny bundle was announced yesterday by AT&T CEO Randall Stephenson, during his time on the witness stand where he defended his company's intent to acquire Time Warner. Stephenson mentioned AT&T Watch after the Justice Department argued that AT&T continuously raises prices for traditional DirecTV subscribers, reportedly "emphasizing" the new service and DirecTV Now's entry level $35/month tier, "while acknowledging price increases for traditional DirecTV subscribers."

Often speaking directly to the judge, Stephenson testified on the origins and rationale for the merger, but his examination also veered into other topics, like an email exchange he had with Facebook CEO Mark Zuckerberg following last year’s Allen & Co. Sun Valley conference. He even revealed a new product offering, AT&T Watch, a $15-per-month bundle of channels, countering the Justice Department’s point that AT&T is still raising prices on its traditional DirecTV satellite service.

AT&T's other streaming service, DirecTV Now, extends beyond the entry level $35/month for 60+ channels to $50/month for 80+ channels, $60/month for 100+ channels, and $70/month for 120+ channels. Additionally, the service includes an Apple TV 4K offer that's been ongoing since November 2017, providing the device to new subscribers at no extra cost when they pre-pay for anywhere between three to four months of service.

Tag: AT&T

Top Rated Comments

(View all)
Avatar
32 months ago

Without sports streaming, what good is it?

Perfectly good. Many of us have no desire to watch millionaires play with their balls on TV.
Score: 16 Votes (Like | Disagree)
Avatar
32 months ago

Without sports streaming, what good is it?

I think this goes without saying, but I'm going to say it anyway. There are some people out there, my entire family included, who do not watch, nor care about, sports on TV on a daily basis. What I mean is that I do not want to pay for ESPN, Fox Sports, or any of those channels, but I will watch March Madness, NBA playoffs, the Superbowl, etc., which are on channels that are not sports exclusive.

For people like us, this MAY be a less expensive option.
Score: 15 Votes (Like | Disagree)
Avatar
32 months ago

Without sports streaming, what good is it?

Not everyone watcthes sports. I don’t. I don’t want to pay more money for garbage
Score: 12 Votes (Like | Disagree)
Avatar
32 months ago
Why don't they just add it to Direct TV Now as a new package? Why should it be a separate thing?
Score: 10 Votes (Like | Disagree)
Avatar
32 months ago
Wow I would love this if they actually keep all the other channels. I want absolutely no part of any sports channels, but all the other services that have tried this usually end up missing other channels which are actually desirable because the monopolies won't sell those channels without forcing you to spend 25x as much for garbage like ESPN.
Score: 10 Votes (Like | Disagree)
Avatar
32 months ago
Without sports streaming, what good is it?
Score: 8 Votes (Like | Disagree)

Top Stories

iPhone 12 Lineup Rumored to Be Named 'iPhone 12 mini,' 'iPhone 12,' 'iPhone 12 Pro,' and 'iPhone 12 Pro Max'

Monday September 21, 2020 5:24 am PDT by
Leaker known as "L0vetodream" has today shared the alleged naming for the upcoming iPhone 12 lineup on Twitter. The tweet proposes that the upcoming iPhone 12 models will be titled "iPhone 12 mini," "iPhone 12," "iPhone 12 Pro," and "iPhone 12 Pro Max." The names likely correspond to the three expected sizes of iPhone 12, with the 5.4-inch model being the iPhone 12 mini, the 6.7-inch model ...

iOS 14 Widgets Offer iPhone Users Creative Home Screen Ideas

Sunday September 20, 2020 8:43 pm PDT by
Updated on September 22nd with hands on video. In iOS 14, Apple introduced ‌the concept of Home Screen‌ widgets, which provide information from apps at a glance. Widgets can be pinned to the Home Screen in various spots and sizes, allowing for many different layouts. Despite the relative lack of...

Hands-On With iOS 14 Widgets, Custom Icons, and Home Screen Setup

Tuesday September 22, 2020 3:25 pm PDT by
Apple with iOS 14 introduced widgets on the Home Screen, leading to unprecedented levels of customization for the iPhone. Combined with Shortcuts that let you change an app's icon, iOS 14 lets you create a whole new look for your Home Screen. Subscribe to the MacRumors YouTube channel for more videos. We've been following along with some of the creative alternative Home Screen designs that M...

PSA: New Apple Watch Owners Have to Return Entire Device for Ill-Fitting Solo Loop or Braided Solo Loop

Monday September 21, 2020 3:26 pm PDT by
With the Apple Watch Series 6, Apple introduced two new band options, the Solo Loop and the Braided Solo Loop. These new bands are unique because they have no clasps, buckles, or other fasteners, and instead use a stretch design to allow them to pull onto the wrist over the hand. Because these bands are not adjustable, Apple sells each one in nine different sizes to make sure each person...

Apple's iPhone 12 Event Could Happen on October 13 Based on Rumors From Mobile Operators

Wednesday September 23, 2020 11:51 am PDT by
Apple's upcoming iPhone-centric event could perhaps be held on Tuesday, October 13, according to information shared with MacRumors by an employee at a UK cellular carrier. There's no way for us to confirm the dates at this point in time nor are we sure on the credibility of the source, but even without a rumor, Tuesday, October 13 is a good guess based on Apple's historic launch timelines, ...

New Images Leak of iPhone 12 Braided USB-C to Lightning Cable

Thursday September 24, 2020 2:37 am PDT by
Rumors suggest Apple's upcoming iPhone 12 models will ship with a new Lightning to USB-C cable that includes a braided fabric design. Images of the purported cables were leaked in July, and today leaker Mr White has shared new images that give us a closer look at what we might get included in the iPhone 12 box. The photos show a USB-C to Lightning cable with a clearly braided design rather...

Interest in iOS 14 Home Screen Ideas Helps Pinterest Break Daily Download Record

Wednesday September 23, 2020 4:37 am PDT by
Apple's introduction of widgets on the Home Screen in iOS 14 has driven a surge in interest among users looking to customize their iPhone, and that has reportedly had a knock-on effect for Pinterest, whose iOS app has seen record downloads as users flock to its content seeking design inspiration. As reported by TechCrunch, App Store intelligence firm Apptopia was first to note the impact of ...

Apple Releases First Public Betas of iOS 14.2 and iPadOS 14.2 With New Shazam Control Center Options

Monday September 21, 2020 10:34 am PDT by
Apple today seeded the first public betas of upcoming iOS 14.2 and iPadOS 14.2 updates to its public beta testing group, a few days after seeding the first betas to developers and a little less than a week after releasing the iOS 14 and iPadOS 14 updates. Public beta testers who have signed up for Apple's beta testing program can download the iOS and iPadOS‌ 14.2 updates over the air after ...

Apple Emphasizes That Solo Loop May Increase in Length Over Time, Updates Sizing Guide With More Specific Instructions

Wednesday September 23, 2020 8:26 am PDT by
Apple on Tuesday updated one of its support documents to emphasize that the new silicone rubber Solo Loop for the Apple Watch may increase in length over time, as mentioned in fine print at the bottom of the Solo Loop product page. Apple has also updated its printable Solo Loop sizing guide with more specific instructions, as noted by 9to5Mac's Michael Steeber. The guide now advises users to ...

Microsoft Announces Outlook for Mac Redesign, Improvements to iOS and watchOS Apps

Tuesday September 22, 2020 8:56 am PDT by
Microsoft has today announced plans to bring a new design to its Outlook for Mac app along with several other improvements and features for Outlook on iOS and watchOS. In preparation for the public release of macOS Big Sur, Microsoft has been testing a new design for Outlook on Mac. The design includes Microsoft's Fluent icons and several design cues from Big Sur such as rounded corners....