Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Apple Shares Behind the Scenes Look at How the Portrait Lighting Feature Was Created
Take a look behind the iPhone X and discover the process we went through to create Portrait Lighting. Combining timeless lighting principles with advanced machine learning, we created an iPhone that takes studio-quality portraits without the studio.In the video, Apple explains that it worked with global image makers and some of the world's best photographers to combine timeless lighting principles with machine learning techniques.
The result was the Portrait Lighting feature available in Portrait Mode on the iPhone X and the iPhone 8 Plus. On iPhone X, Portrait Lighting is available for both the front and rear facing cameras thanks to the TrueDepth camera system, while on iPhone 8 Plus, it's available for shots captured with the rear camera.
Apple's Portrait Lighting feature is designed to use sophisticated algorithms to calculate how your facial features interact with light, creating unique lighting effects.
There are several Portrait mode lighting presets, including Natural Light, Studio Light (lights up your face), Contour Light (adds dramatic shadows), Stage Light (spotlights your face against a dark background), and Stage Light Mono (Stage Light, but in black and white).
Apple has also highlighted Portrait Lighting in several past video ads showing off iPhone X features.