Twitter Rolls Out Expanded 280 Character Tweet Limit Worldwide

by

Twitter today announced that the 280 character limit for tweets that it introduced back in September is being rolled out to all Twitter users. The new 280 character limit, which doubles the existing 140-character limit, is available for all users and is being implemented for all languages where "cramming" was a problem.

twittercharacterexpansion

Tweet with traditional 140-character limit on left, new 280-character limit on right.

In September, we launched a test that expanded the 140 character limit so every person around the world could express themselves easily in a Tweet. Our goal was to make this possible while ensuring we keep the speed and brevity that makes Twitter, Twitter. Looking at all the data, we're excited to share we've achieved this goal and are rolling the change out to all languages where cramming was an issue.

Twitter said that it noticed people who were using Twitter in English would hit the character limit more often than tweets in languages like Chinese and Japanese, which is why the company ultimately decided to raise the character limit. The changes are rolling out to all languages except for Japanese, Korean, and Chinese.

According to Twitter's analytics, most people with access to the 280 character limit continued to share tweets that featured under 140 characters, leaving the "brevity of Twitter" intact.

Only 5 percent of tweets sent out were longer than 140 characters, and only 2 percent were longer than 190 characters, so Twitter believes the new character limit should not "substantially change" timelines for most users.

280-character tweets have been limited to a small group of users since the end of September, but the feature is rolling out to everyone starting today. When the new limit is activated, the tweet interface on the web displays a circle that gradually fills up as you type rather than a numbered countdown.

The new Twitter character limit is already available to many users who did not previously have access. Twitter warns that there may be an uptick in novelty tweets and tweets using the full character limit as the feature rolls out, but the company expects this to die down over the course of the next week or two.

Tag: Twitter

Top Rated Comments

scrapesleon Avatar
40 months ago
Still can’t get an edit tweet button
Score: 9 Votes (Like | Disagree)
ErikGrim Avatar
40 months ago

Still can’t get an edit tweet button

The potential for abuse of this feature far outweighs the inconvenience of having to delete and retype a tweet. (Or copy, delete, paste, edit).
Score: 3 Votes (Like | Disagree)
KazKam Avatar
40 months ago
280 characters is for the lazy. Personally, I enjoyed the challenge of distilling a thought to it's essence. A great exercise in efficiency, conciseness, and clarity. Really helps you weed out the verbal excrement (also, I wanted to type "verbal excrement"). I also preferred reading the shorter quips. Much more scannable and digestible IMO.

"I have already made this [tweet] too long, for which I must crave pardon, not having now time to make it shorter." -- Ben Franklin
Score: 3 Votes (Like | Disagree)
EdT Avatar
40 months ago

For certain accounts like press outlets, a larger limit makes sense. But overall this will just reduce readability as people will have more words with which to say exactly the same thing.

This thing that you are saying is simply not the true representation of how people will compose their own tweets when you remove the character limit that is currently 140 characters but will now be more characters, with the new limit being up to 280, which is twice as long as the Old limit which was 140 characters.
Score: 3 Votes (Like | Disagree)
RowellE Avatar
40 months ago
Updated the app but it still shows a 140-character limit. Not sure I would need or use more than 140 much, but it's good to have. Also, I don't like that they're removing the character countdown.
Score: 2 Votes (Like | Disagree)
JackieInCo Avatar
38 months ago
The Twitter app on my Mac is stuck at 140. Been waiting for an update and it never comes in the app store.
Score: 1 Votes (Like | Disagree)

Top Stories

apple top apps games 2020

Apple Shares Top 20 Most Downloaded Games and Apps of 2020

Tuesday December 1, 2020 9:38 pm PST by
Alongside picks for the top iPhone, iPad, and Mac apps and games of the year, Apple today shared charts featuring the Top Games of 2020 and the Top Apps of 2020, revealing the most popular free and paid apps and games during the year. Among Us! was the top free game of 2020, followed by Call of Duty: Mobile, Roblox, and Subway Surfers. Ink Inc. Tattoo Drawing was the number four free app,...
m1 chip macbook air pro

Developer Delves Into Reasons Why Apple's M1 Chip is So Fast

Monday November 30, 2020 1:57 pm PST by
Apple's M1 chip is the fastest chip that Apple has ever released in a Mac based on single-core CPU benchmark scores, and it beats out many high-end Intel Macs when it comes to multi-core performance. Developer Erik Engheim recently shared a deep dive into the M1 chip, exploring the reasons why Apple's new processor is so much faster than the Intel chips that it replaces. First and foremost,...
iphone8guide b

iOS 14.2 Quietly Added FaceTime 1080p Support to iPhone 8 and Later Models

Wednesday December 2, 2020 3:21 am PST by
Back in early November, Apple released iOS 14.2 and announced with it a slew of new features for iPhones, but one thing it didn't mention was the apparent addition of support for 1080p FaceTime calls on iPhone 8 and later devices. The little-known fact was discovered by MacMagazine, which found that Apple quietly updated the specs pages for devices like iPhone XR shortly after the release of ...
apple briefcase

AppleCare Memo Hints at Potential Hardware Announcement Next Tuesday

Thursday December 3, 2020 9:12 am PST by
Following a busy fall season in which Apple hosted three events in as many months, the company may have one more product announcement in store this year. In an internal memo this week, obtained by MacRumors from a reliable source, Apple informed service providers that it has AppleCare-related changes planned for Tuesday, December 8 at approximately 5:30 a.m. Pacific Time. Specifically, Apple ...
best apps of 2020

Wakeout! Named Apple's Best App of 2020, While Zoom Earns the Title for Best iPad App

Tuesday December 1, 2020 9:26 pm PST by
Apple today shared its App Store Best of 2020 winners, highlighting its picks for the top iOS, iPadOS, and macOS apps and games released over the course of the year. Apple's iPhone App of the Year award went to Wakeout!, which is a family friendly exercise and movement app that encourages people to complete easy exercises while at home. Apple's iPad App of the Year was Zoom, which soared in...
16 inch MBP Mini Led

Kuo: Two Redesigned MacBook Pros in 2021 and New MacBook Air in 2022, All With Apple Silicon and Mini-LED Displays

Wednesday December 2, 2020 5:46 am PST by
Apple plans to release two redesigned MacBook Pros in 2021 and a new MacBook Air in 2022, all with mini-LED displays and Apple Silicon chips, according to TFI Securities analyst Ming-Chi Kuo. In a research note to investors, seen by MacRumors, Kuo explained that two new MacBook Pro models equipped with an all-new form factor design are expected to launch in 2021, and a new "affordable"...
iOS 14

Apple Releases Third Betas of iOS 14.3 and iPadOS 14.3 to Developers [Update: Public Beta Available]

Wednesday December 2, 2020 10:04 am PST by
Apple today seeded the third betas of upcoming iOS 14.3 and iPadOS 14.3 updates to developers for testing purposes, two weeks after releasing the second betas and a month after the launch of iOS and iPadOS 14.2. iOS and iPadOS 14.3 can be downloaded through the Apple Developer Center or over the air after the proper developer profile has been installed. The iOS 14.3 update brings the...
homepod mini amazon echo size

$99 Speaker Showdown: HomePod Mini vs. Amazon Echo and Google Nest Audio

Wednesday December 2, 2020 3:12 pm PST by
Apple recently released the HomePod mini, a new $99 version of the original HomePod that's smaller, cuter, and, most importantly, competitively priced. At $99, the HomePod mini can better compete with affordable smart speakers from companies like Google and Amazon. Subscribe to the MacRumors YouTube channel for more videos. The HomePod mini has been praised for its high-quality sound at its...
Mac Mini 2018

Apple Developers Now Able to Natively Run macOS Within AWS With Amazon EC2 Mac Instances

Monday November 30, 2020 9:01 pm PST by
As AWS re:Invent kicks off, Amazon Web Services today announced new Mac instances for Amazon Elastic Compute Cloud, allowing AWS customers to run on-demand macOS workloads in the AWS cloud for the first time. Amazon says that the new feature extends the flexibility, scalability, and cost benefits of AWS to all Apple developers as those creating apps for iPhone, iPad, Mac, Apple Watch, Apple...
magsafe duo charger

MagSafe Duo Charger for iPhone 12 and Apple Watch Now Available for Purchase

Tuesday December 1, 2020 4:15 pm PST by
Apple today began selling the MagSafe Duo Charger that was announced alongside the new iPhone 12 models back in October. Priced at $129, the MagSafe Duo offers a MagSafe charging puck for the iPhone 12, 12 Pro, 12 Pro Max, and 12 mini, along with an Apple Watch charger. Though the accessory was announced in October and was listed as coming soon, it was not clear when it would launch. Orders...