Target customers this morning began pointing out on Twitter, through tipster emails, and in our forums that their Apple Watch Series 3 orders have been delayed, unfortunately mirroring similar events that plagued many Target pre-order customers for the Series 2 model last year. The affected users were originally promised a delivery window surrounding today's launch day, or soon after, and Target has now pushed some orders back by weeks, landing between October 10 and October 13 for a few customers.

target apple watch delay
Target hasn't officially yet commented on the shipping delays. All customers affected appear to have pre-ordered the Series 3 device on or around September 15 (the first date they were available to pre-order), and were subsequently given delivery estimates for today's launch or early next week. One customer has canceled their Target order and ordered the Apple Watch Series 3 from Best Buy, with a delivery estimate of next week on Tuesday, September 26.

Last year both Target and Best Buy delayed the orders of many customers' Apple Watch Series 2 devices, and both companies ended up offering affected users a $50 gift card to use at each respective retailer's physical or online store. If delays are widespread again this year, it's possible that Target will offer some kind of compensation for those suffering from Series 3 delays.

Target explained in 2016 that it was facing delays in receiving Series 2 models from Apple at the time, leading to inventory shortages and slipping delivery estimates. When and if Target comments on the matter, we'll update this article with any new information.

Related Roundup: Apple Watch Series 9
Buyer's Guide: Apple Watch (Neutral)

Top Rated Comments

macduke Avatar
84 months ago
That huge red dot matches the Target logo nicely.
Score: 6 Votes (Like | Disagree)
Sasparilla Avatar
84 months ago
Although this seems like Target logistics, it seems like like the Watch Series 3 (LTE in particular) is the high demand item for launch day.

The LTE doesn't seem worth the extra $70 + $120 year to your provider, but alot of folks don't seem to agree with me.
Score: 4 Votes (Like | Disagree)
bbeagle Avatar
84 months ago
Target is a great place to go, as they discount Apple 5% if you use their Red Card. So I'll be saving $20 on a new Apple Watch.

You just can't count on any retailers having stock, save Apple themselves, on launch days.
[doublepost=1506102604][/doublepost]
I think many may have a corporate plan which will pay for all their data usage.
Others...well, they just have disposable income.
Others... actually have use cases for it. I'm one of those people who feel that carrying around a hunk of metal/plastic/glass in their pocket is a pain in the butt. I really don't use my phone for anything my watch can't do. When I want to do anything else, I use my tablet or computer. I rarely surf or do anything on my phone. It's just a necessary evil to carry around my phone so I'm connected.

I know battery life isn't here yet, but I'd love to never use my phone again. I can see texts on my watch, get phone calls, and read my emails on my computer at work or at home. I don't need to use twitter while I'm walking down the street.
Score: 2 Votes (Like | Disagree)
UltimateSyn Avatar
84 months ago
How did this seriously happen two years in a row..
Score: 1 Votes (Like | Disagree)
BornAgainMac Avatar
84 months ago
Target should sell their Target logo as stickers for the Apple Watch to place over that Red Dot.
Score: 1 Votes (Like | Disagree)
44267547 Avatar
84 months ago
How did this seriously happen two years in a row..
Because it's Target. Honestly though, if the Apple Watch is delayed coming from Target, they usually make it right and will compensate the customer for the inconvenience one way or the other. I think they are reputable given the circumstances.
Score: 1 Votes (Like | Disagree)

Popular Stories

Beyond iPhone 13 Better Blue Face ID Single Camera Hole

Six Reasons to Wait for Next Year's iPhone 17

Thursday February 22, 2024 4:20 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models concurrently, which is why we sometimes get rumored feature leaks so far ahead of launch. The iPhone 17 series is no different, and already we have some idea of what to expect from Apple's 2025 smartphone lineup. If you plan to skip...
iPhone Notch

Apple Explored These Notch and Dynamic Island Designs for iPhones

Friday February 23, 2024 2:05 pm PST by
With the iPhone 14 Pro models in 2022, Apple introduced the Dynamic Island, which can morph and expand to display system alerts, sports scores, and a variety of other information. The feature makes the space surrounding the front camera and Face ID sensors useful compared to the notch on older iPhone models. Apple explored a variety of ideas for the iPhone's notch area over the years before...
General Apps Messages

iOS 17.4 to Add This 'Groundbreaking' New Messaging Feature

Friday February 23, 2024 5:05 am PST by
With iOS 17.4, set to arrive in March 2024, Apple is bringing a new cryptographic security feature to iMessage called PQ3. This "groundbreaking" and "state-of-the-art" protocol provides "extensive defenses against even highly sophisticated quantum attacks," according to Apple. Let's break down what that means. Apple's iMessage service already supports end-to-end encryption, but security...
cracked glass vision pro

Handful of Apple Vision Pro Units Develop Identical Crack in Cover Glass

Friday February 23, 2024 4:46 am PST by
A small number of Apple Vision Pro owners have claimed that their headsets developed a hairline crack down the middle of the front cover glass, despite having never been dropped or mishandled. Photo of hairline crack in Vision Pro front glass (credit: Reddit user Inphenite) The first report was posted in the subreddit /r/VisionPro about 18 days ago, and several more have appeared in the last...
New Macs iPads iOS 17 4

What to Expect at Potential Apple Event in March: iPads, Macs, and More

Friday February 23, 2024 8:35 am PST by
Apple often holds its first media event of the year in March, so the company could be just weeks away from announcing new products. Below, we have outlined what to expect from a potential Apple Event this March. Past Apple Events in March Apple has held five events in March since 2015:Monday, March 9, 2015 Monday, March 21, 2016 Tuesday, March 27, 2018 Monday, March 25, 2019 Tuesday,...
iOS 17

When Will Apple Release iOS 17.4 for iPhones?

Friday February 23, 2024 11:56 am PST by
Apple has been beta testing iOS 17.4 for nearly a month now. Below, we explain when the update is likely to be released to all users. In its press release announcing major App Store changes in the EU, which were implemented in response to new regulations under the EU's Digital Markets Act, Apple confirmed that iOS 17.4 will be released at some point in March:Developers can learn about these...
Next Generation CarPlay Porsche 1

Apple Launching Next-Generation CarPlay This Year With These New Features

Wednesday February 21, 2024 2:03 pm PST by
Apple recently updated its website to confirm that the first vehicle models with next-generation CarPlay support will debut "in 2024." This wording is shown on Apple's regional websites for the U.S., Canada, Australia, New Zealand, and many other countries. The iOS 17.4 beta includes code-level references to eight new CarPlay apps:Auto Settings: This app will let you manage paired iPhones...