The National Academy of Television Arts and Sciences today announced the recipients of the 69th annual Technology & Engineering Emmy Awards, with Apple winning an award in the "Contextual Voice Navigation for Discovering and Interacting with TV Content" category.
Apple received the award for the Siri voice integration built into the fourth-generation Apple TV, which allows users to search for content using voice-based commands. Other winners in the same category include Comcast, Universal Electronics (UEI), and Nuance Dragon TV.
Siri has been available on Apple TV since 2015, which is when the fourth-generation set-top box with tvOS became available for purchase. Siri has a range of functions on the device, ranging from TV show/movie/actor/topic search capabilities to features like a vocal rewind option that allows users to do things like ask "What did she say?" to jump back 15 seconds and temporarily turn on subtitles.
Siri can open apps and games, respond to typical commands for information about sports scores, movie times, weather, and more, and Siri can answer questions about movies and TV shows. "Who directed this movie?" and "Who stars in this movie?" are just a couple of examples of the kinds of queries Siri can respond to. Siri can even answer complex topic-based requests, like "Find comedies from the 80s starring Chevy Chase" or "Find movies for kids from the 90s."
Award recipients will be honored at the Technology & Engineering Emmy Awards at the National Association of Broadcasters on Sunday, April 8, 2018 in Las Vegas, Nevada.
Apple plans to introduce a new fifth-generation Apple TV at its September iPhone-centric event, believed to be taking place on the 12th of the month. The fifth-generation Apple TV will continue featuring Siri support, and could even introduce new Siri-related features.
Wednesday May 28, 2025 11:56 am PDT by Juli Clover
With the design overhaul that's coming this year, Apple plans to rename all of its operating systems, reports Bloomberg. Going forward, iOS, iPadOS, macOS, tvOS, watchOS, and visionOS will be identified by year, rather than by version number. We're not going to be getting iOS 19, we're getting iOS 26.
Subscribe to the MacRumors YouTube channel for more videos.
iOS 26 will be accompanied by...
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of May 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X ...
Sony today provided a closer look at the iPhone rigs used to shoot the upcoming post-apocalyptic British horror movie "28 Years Later" (via IGN).
With a budget of $75 million, Danny Boyle's 28 Years Later will become the first major blockbuster movie to be shot on iPhone. 28 Years Later is the sequel to "28 Days Later" (2002) and "28 Weeks Later" (2007), which depict the aftermath of a...
Apple's iPhone 17 lineup will include four iPhones, and two of those are going to get all-new display sizes. There's the iPhone 17 Air, which we've heard about several times, but the standard iPhone 17 is also going to have a different display size.
We've heard a bit about the updated size before, but with most rumors focusing on the iPhone 17 Air, it's easy to forget. Display analyst Ross...
The next major version of macOS, now dubbed "macOS 26," is rumored to drop support for several older Intel-based Mac models currently compatible with macOS Sequoia.
According to individuals familiar with the matter cited by AppleInsider, the following Macs will not be supported by the next version of macOS:
MacBook Pro (2018)
iMac (2019)
iMac Pro (2017)
Mac mini (2018)
MacB...
With the next-generation version of iOS and other 2025 software updates, Apple is planning to change its numbering scheme. Rather than iOS 19, which would logically follow iOS 18, Apple is instead going to call the update iOS 26. Apple plans to use 26 across all of its platforms (the number representing the upcoming year), which will presumably be less confusing than having iOS 19, macOS 16,...
With iOS 26, macOS 26, tvOS 26, and watchOS 26, Apple is planning to debut a new design that's been described as taking inspiration from visionOS, the newest operating system. With WWDC coming up soon, we thought we'd take a closer look at visionOS and some of the design details that Apple might adopt based on current rumors and leaked information.
1. Translucency
Inside Apple, the iOS 26...
The latest rumored specs for the iPhone 17 base model are underwhelming.
In a research note with equity research firm GF Securities this month, Apple analyst Jeff Pu said that the lowest-end iPhone 17 model will be equipped with the same A18 chip that is used in the iPhone 16 base model. The chip will continue to be manufactured with TSMC's second-generation 3nm process, known as N3E, he...
Something tells me they didn't even try Siri for long before giving out the award. Or it won by default? Siri on Apple TV is awfully frustrating sometimes. When you say "Rewind 30 seconds" while watching a show, and it replies with "I can't find anything called 'Rewind 30 seconds'", you have to wonder what the hell is going on. It actually understood the voice, and completely messed up the context/instruction.
I guess they're just handing out Emmys now if Apple can get one for Siri on tvOS.
Siri works about as well on tvOS as it does on iOS, in my experience. Across all of my Siri-enabled devices, none of the rooms in my home that have HomeKit devices in them can start with the same letter because Siri apparently thinks "Front Room" sounds like "Family Room" and vice-versa over 90% of the time.
About half the time I ask Siri something on tvOS, it says, "Sorry, I can't do that here."
Here's to hoping some of those Emmy-winning engineers make their way back to iOS Siri. I recently created a reminder and was treated to this non-sequitur:
Siri, you asked me the followup question, so you should know what the original context was!
Siri doesn't work in Europe. The remote control doesn't work 50% as the idiot who thought this was handy "designed" it such a symmetric thing, you never know/feel what side is what. Oh wait, that doesn't matter, as it has Siri! Siri doesn't work in Europe. Oh wait, the idiot that "designed" the remote is coming from Europe. Oh wait, he too received (many) awards for his designs. Like making a remote of glass. But it doesn't matter, as the Apple TV is just a hobby. Steve said so... must be true
