One year after launching its first Bluetooth-enabled smart toothbrush with the Sonicare Flexcare Platinum device, Philips this week announced the all-new Sonicare DiamondClean Smart Sonic toothbrush. The toothbrush packs in the usual array of features found in other smart toothbrushes, including brush coaching and smartphone connectivity, as well as including a revamped brush head system and inductive charging through an included glass cup.

philips toothbrush 3
Like its previous toothbrush, Philips' DiamondClean device includes a variety of sensors that guide users through customized brushing routines, provides real-time feedback through the connected iPhone and Android app, and keeps track of data collected overtime within the app. The app provides a 3D mouth map, highlighting problematic areas that users might miss while brushing, as well as potential issues like bleeding areas and cavities.

philips toothbrush 2
The new brush head system also intends to make choosing a brushing mode easier than the Flexcare Platinum toothbrush. With included microchips in each head, when users snap on one of the four new heads -- plaque control, gum care, whitening, and fresh breath -- the DiamondClean will automatically set the routine for the related activity in the brush head that's been connected. The toothbrush tracks how long and how hard each brush head has been used, and warns the user when it's nearing time to replace them.

"Philips is committed to developing products that have a positive impact on people's lives. Through our research we know that consumers want to achieve their healthiest smile, but don't often know how they are doing in between visits to their dental professional," said Alexander Harris, Senior Marketing Director, Philips Oral Healthcare.

"We developed Philips Sonicare DiamondClean Smart while working closely with dental professionals to eliminate the guesswork from tooth brushing. Backed by our most recent research and insights, we are able to provide users with data and knowledge that will help them achieve a complete clean, every time."

To charge the toothbrush, Philips has included its inductive charging glass cup -- which doubles as a rinsing glass -- with a base that users connect to a wall outlet, and when the DiamondCare toothbrush is placed inside it instantly begins charging. Included in the box is a deluxe travel case as well, so if users are on the go they can recharge the toothbrush using a connected USB cable. One full charge via either charging option will provide up to two weeks of battery for the toothbrush.

philips toothbrush 4
The Philips Sonicare DiamondClean Smart Toothbrush comes in white, black, pink, and sliver and starts at $229.99 with two brush heads, rising to $269.99 with three brush heads, and $329.99 with a full set of the new brush heads. Those interested can also find the toothbrush on Amazon. The DiamondClean toothbrush uses the same connected iPhone app, Philips Sonicare [Direct Link], that the company debuted with the Flexcare toothbrush last year.

Top Rated Comments

erinsarah Avatar
59 months ago
I can think of no finer idea than a drinking glass connected to an electrical outlet. If only it was big enough to also hold my hair dryer.

So, I have the $20 Phillips Vitality brush, which I've used for years. Every few weeks I have to clean the charging stand because of residue that accumulates on it. And I'm GOOD at cleaning my brush after use. I can't imagine using the cup that I rest my toothbrush in for drinking as well.

It's probably also worth pointing out that for $329 I could use a regular toothbrush and go see my dentist once a month for a year.
Score: 10 Votes (Like | Disagree)
NeilHD Avatar
59 months ago
Why does anyone need this?
Score: 9 Votes (Like | Disagree)
nicho Avatar
59 months ago
I literally can't believe people buy these things.
Score: 7 Votes (Like | Disagree)
dragicon Avatar
59 months ago
I literally can't believe people buy these things.
A toothbrush? They are actually quite useful. They keep your teeth clean.
Score: 7 Votes (Like | Disagree)
dan9700 Avatar
59 months ago
How did people survive with a normal toothbrush for so many years lol this is so stupid
Score: 6 Votes (Like | Disagree)
Kaibelf Avatar
59 months ago
Why does anyone need this?
Why does anyone need a television? Or a smartphone? Or a hybrid car? Or a home office? Or fitted clothes? Or organic food? Because it’s their money and they want to buy these things.
Score: 5 Votes (Like | Disagree)

Popular Stories

maxresdefault

Review: M1 Max MacBook Pro After Three Months

Wednesday January 19, 2022 11:30 am PST by
It's now been a few months since the M1 Pro and M1 Max MacBook Pro models launched in October, and MacRumors video editor Dan Barbera has been using one of the new machines since they debuted. Over on the MacRumors YouTube channel, Dan has shared a three month review of his MacBook Pro to see how it has held up over time and how it's changed his workflow. Subscribe to the MacRumors YouTube ...
airpodsinear 1

AirPods Save Woman's Life With Feature Everyone Should Know

Friday January 21, 2022 2:13 am PST by
Apple's AirPods have been credited with saving a woman's life after a potentially fatal fall, People reports. When a 60-year-old florist in New Jersey tripped and hit her head in her studio, she lost consciousness and awoke heavily bleeding. With nobody around to call for help, she realized she had her AirPods in, and used a "Hey Siri" command to call 911. An operator was able to stay on the ...
iphone se 2020 top

New iPhone SE Likely to Launch in April Based on Production Timeframe

Wednesday January 19, 2022 6:44 am PST by
Apple suppliers will begin producing display panels for the third-generation iPhone SE this month, with final assembly of the device likely to start in March, according to information shared by display industry consultant Ross Young. Based on this production timeframe, Young believes the third-generation iPhone SE is likely to launch in the second half of April, or perhaps in early May at...
iphone 13 earpods

Apple to Stop Including EarPods With Every iPhone Sold in France From Next Week

Friday January 21, 2022 3:21 am PST by
Apple will no longer include EarPods with every iPhone sold in France, starting on January 24, according to a notice posted by a French carrier (via iGeneration). Apple was previously required to include EarPods in the box with the iPhone due to a French law that required every smartphone sold in the country to come with a "handsfree kit," but the law has now been changed in favor of reducing the ...
Spring 2022 Apple Products Feature

New iPad Air, Macs, and iPhone SE With 5G Likely to Be Announced at Apple Event This Spring

Thursday January 20, 2022 8:32 am PST by
Earlier this week, Bloomberg's Mark Gurman tweeted that Apple "will be holding a spring event" to announce a new iPhone SE and other hardware. In a recent edition of his newsletter, Gurman said the event is likely to occur in March or April. Gurman did not elaborate on what "other hardware" will be announced at Apple's purported spring event, but rumors suggest at least four products are...
appleeducation

Apple's US Education Store Now Requires Institution Verification to Buy Discounted Products

Wednesday January 19, 2022 2:22 am PST by
Apple is now requiring that customers in the United States verify that they're active students, teachers, or staff members at an educational institution in order to access education discounts on products. Previously, little verification was needed for customers to purchase products through Apple's education store in the United States. Apple's education stores offer models of the iPad and Mac ...
AirPods 3 New Firmware Feature

Apple Updates AirPods 3 Firmware to Version 4C170

Tuesday January 18, 2022 11:46 am PST by
Apple today released a new 4C170 firmware update for the AirPods 3, an update from the prior 4C165 that was made available in December. Apple does not offer details on what's included in new firmware updates for the AirPods‌, so we don't know what improvements or bug fixes the new firmware brings. There is no standard way to upgrade the ‌AirPods‌‌ software, but firmware is...
appleprivacyad cleaned

iOS 15 Patched Security Hole That Potentially Exposed Users' Private Apple ID Information to Third-Party Apps

Thursday January 20, 2022 3:32 am PST by
Apple patched two significant security vulnerabilities when it released iOS 15 that could have potentially exposed users' private Apple ID information and in-app search history to malicious third-party apps and allowed apps to override user Privacy preferences, Apple has revealed in a recent support document update. With most iOS, macOS, tvOS, and watchOS updates, Apple provides a list of...
apple watch series 7 aluminum colors yellowbg

Apple Watch Charging Bug Fixed in watchOS 8.4 Release Candidate

Thursday January 20, 2022 4:01 pm PST by
The watchOS 8.4 release candidate that was seeded to developers and beta testers this morning addresses an ongoing bug that could cause some Apple Watch chargers not to work properly with the Apple Watch. Back in December, we reported on a growing number of charging issues that Apple Watch Series 7 owners were facing. Since watchOS 8.3, there have been a number of complaints about...