Houses Near Apple Park Met With Increased Tourism and Rising Real Estate Values

Construction progress surrounding Apple Park has been well documented over the past few years, with monthly drone videos providing anyone interested with clear glimpses into Apple's spacious new campus. Less discussed have been the neighborhoods surrounding Apple Park, including how they have been affected by Apple's construction on a campus that measures 2.8 million square feet, spans 176 acres, and will eventually house around 12,000 employees.

A new report by The New York Times this week has focused on the positive and negative outcomes following Apple's announcement of its major new site, which officially began construction in 2013. In the town of Sunnyvale, which sits across the street from Apple Park, as many as 95 development projects have entered planning stages in recent years, while local businesses in Cupertino have pivoted to meet the needs of Apple employees, including a Residence Inn opening in September that will be stocked with Macs for guests.

Sunnyvale residents, whose home sits across from Apple Park via The New York Times

Eventually, onlookers won't be able to see Apple Park's circular "spaceship" building from nearby streets (thanks to Apple's sourcing of 9,000 trees coming to Apple Park as the year progresses). Until then, the campus is attracting tourists to come out and take pictures and fly drones over the site. Some who live nearby welcome to boom to businesses and tourism, even allowing tourists to stand outside on their driveways as they pilot drones over Apple Park.
Onlookers snap pictures of the spaceship from the streets. TV helicopters circle above. Amateur photographers ask residents if they can stand on driveways to operate their drones, hoping to get a closer look at Apple Park.

“I just say, ‘Hey, go ahead,’” said Ron Nielsen, who lives in Birdland, a Sunnyvale neighborhood across the street from the spaceship. “Why not?”
Residents of nearby neighborhood Birdland have been more critical of Apple's construction, complaining about loud noises early in the morning, unpredictable road closures, unsightly barriers, and construction potholes that have resulted in punctured tires. In response, Apple has tried to appease frustrated residents, going so far as to send carwash certificates to a woman who called the company about her vehicle getting covered in construction dust, and offering to pay for a solution to bottlenecked traffic.
Homestead Road, the thoroughfare that separates Apple Park from Birdland, became its own subject of debate. Cupertino officials wanted to construct a tree-lined median to calm traffic. Apple offered to cover the costs.

But homeowners objected. Residents complained that the island would eliminate one lane, backing up the heavy traffic even more. When 20 or so neighbors approached a Sunnyvale town meeting in solidarity, the city ended up siding with the residents.
Apple hosted over 110 community gatherings when Apple Park was in the design phase, intended to get feedback from residents who would be living near the campus. After the meetings, Apple sent out community mailers five times to around 26,000 households in the area. Apple vice president of real estate and development, Dan Whisenhunt, said that the company continues to respond to community concerns as best it can, "and if the issue is serious enough, I will personally visit to see what is going on."

With all of the increased traffic of businesses, Apple employees, and interested civilians, the value of property in the neighborhoods surrounding Apple Park has also increased. Local real estate agents told The New York Times that in the wake of Apple's plans for the campus being released as far back as 2011, "prices in the area really started to rise." In 2011, a three-bedroom, two-bathroom, 1,400 square-foot house was priced at $750,000, and has since doubled in price.

On average, prices for local homes have increased by 15 to 20 percent each year since 2011, and those bidding on homes in the area offer 20 to 25 percent over the asking price in order to secure real estate.
Birdland is already drawing Apple employees, replacing homeowners who have cashed out to move to quieter regions. Those who remain are realizing that life will not be the same when all 12,000 of the Apple workers go in and come out on a daily basis. People in the neighborhood dread the increased traffic and expect workers to park in front of their homes since there will be fewer available spaces in the company garage.

Apple’s answers to concerned residents will continue, Mr. Whisenhunt said. “When you tell people what is upcoming, some of the anxiety they have calms down a lot,” he said. And yet, he acknowledged, “you don’t make everyone happy.”
Although a small number of employees have already moved into Apple Park, construction is expected to continue into the second half of 2017, with buildings like the Steve Jobs Theater predicted to open sometime in the fall. The latest drone videos have captured shots of the lit-up Steve Jobs Theater and historic Glendenning Barn.



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16 months ago
1400 sq feet for $1.5M?

Just sell it, move somewhere reasonable and live like a boss.
Rating: 20 Votes
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16 months ago

In the mean time they have to pay higher taxes on a home that is only worth what they paid for it; until it is sold.


Not exactly. California limits property tax to one percent of original value (when you bought it), with a max bump of two percent a year. So even if your house value went from 200,000 to a million, your property tax would only go up two percent a year.
Rating: 10 Votes
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16 months ago

Not exactly. California limits property tax to one percent of original value (when you bought it), with a max bump of two percent a year. So even if your house value went from 200,000 to a million, your property tax would only go up two percent a year.


This^^^ - nobody is being driven from their home by property tax increases. The property value can only be adjusted when it is sold.

And yes, $1.5M for 1500 sqft is about right for the area.
Rating: 9 Votes
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16 months ago
$750k for a 3 bedroom house before it doubled in value? Holy crap.
Rating: 8 Votes
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16 months ago
I really feel for those residents. There are limits to what I'll post about in a public forum even under a screen name. Suffice it to say, I empathize for reasons I'll keep to myself. I am just glad that those who want to leave may get a chance to profit and move on to better things. But few people would want to uproot themselves from their homes due to conditions essentially forcing them to. Some might have fond memories attached and sentimental reasons for wanting to stay. At least Apple has tried to be considerate, which is more than I can say for some new neighbors who develop land in an established neighborhood.
Rating: 7 Votes
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16 months ago
And there was a woman that wanted free Wi-Fi when Steve presented the proposal.
Rating: 7 Votes
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16 months ago
Profit from doing nothing and then complain about it.
It's the American Way!
Rating: 6 Votes
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16 months ago
Property taxes should follow in the same direction ;)
Rating: 3 Votes
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16 months ago
Apple Park. I like it. I'm hoping iPhone 8 announcement will be the first event they hold there.
Rating: 3 Votes
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16 months ago

$750k for a 3 bedroom house before it doubled in value? Holy crap.

Yep. My house did the same and I live in Santa Clara, which is more of a working-class city and doesn't have the "prestige" of Cupertino or Palo Alto. Thousands are flooding the Bay Area for high-paid Apple/Google/Facebook jobs, and there are not nearly enough single-family homes or condos. Large apartment blocs are going up like Starbucks. It's crazy here.
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1.5 million? I'd laugh all the way to the bank. Idc what anyone else can afford, but who the hell would pay that much for shelter?

You'd be incredibly surprised at the fixer-uppers that go for $1M+. And, most buyers either gut the inside to remodel or tear it down and build from scratch. There are a lot of Apple and Google VPs or regular employees who hit the options shares lottery who can pay that kind of coin, and they do.

For those of us who already live here - sure, we can sell, but we still have to work here. Significantly cheaper housing means a two-hour commute.
[doublepost=1499296727][/doublepost]Silicon Valley has become a huge one-industry-dependent area. Eventually there is going to be a tech downturn. the iPhone will lose its sky-rocketing growth, folks will wonder why they wasted so much time on Facebook, VCs will get smart and realize another stupid IM app isn't worth $20B, and perhaps advertisers will be disinterested in funneling so much money into Google. Perhaps VR and autonomous vehicles will carry the industry forward...maybe not. This kind of growth can't last forever.

Rochester was dependent on Kodak, Detroit and Flint on the auto industry, and of course there's the Rust Belt.

Techies along with city councils here have this arrogant belief that tech will ride the wave forever.
Rating: 2 Votes
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