58938cf7dd0895cb6e8b47a5 337Apple has hired a former Spotify executive to head up its Apple Music label relations team, according to Business Insider.

An Apple spokesperson confirmed that former Spotify VP of content Steve Savoca has been recruited to oversee the music streaming service's global label relations, which work out of New York.

Savoca is tasked with building relationships with smaller, independent labels, with a focus on the international scene, according to the report.

Savoca is said to have haven been one of Spotify's first U.S. employees and worked for the Swedish streaming company for five years. Prior to that, he held senior digital and marketing roles roles at Domino Records, Zomba Label Group, and London-Sire.

Savoca is a musician himself, and played drums with a band called the Werefrogs during the 1990s, according to Billboard. He serves on the board of directors of the Music Business Association (formerly NARM) and previously sat on the board at Merlin.

In December 2016, Apple's Eddy Cue revealed that Apple Music has over 20 million paid subscribers. In October, Spotify said it had 40 million subscribers. Apple Music executive Jimmy Iovine recently spoke of the company's desire to make Apple Music more than just a music streaming service, with "an entire pop cultural experience" planned that takes in original content including TV and audio.

Top Rated Comments

iCloudStrife Avatar
65 months ago
You don't make $7.1B in 3 months by "random guessing" your services.
No. You do it by being the biggest company in the world and entering into a new domain with every bit of weight your multibillion-dollar corpus can offer.
Score: 10 Votes (Like | Disagree)
flyinmac Avatar
65 months ago
Finally, somebody with experience.

Hopefully he'll help Apple understand what the consumers want.

Random guessing hasn't worked too well.
Score: 7 Votes (Like | Disagree)
KazKam Avatar
65 months ago
You don't make $7.1B in 3 months by "random guessing" your services.
You're right. You make 7.1billion dollars in three months by spamming unsolicited ads in front of 500 million users and making listening to the music they already own a pain in the a**.
Score: 4 Votes (Like | Disagree)
Kebabselector Avatar
65 months ago
I tried the service, but have now cancelled - a combination of poor 3/4g & poor wifi in the office hasn't helped matters. I'll stick to buying music for a while.
Score: 3 Votes (Like | Disagree)
chr1s60 Avatar
65 months ago
This is a good step. Now if they could redesign the app to not use the red font and the unnecessarily large font for the header of every page.
Score: 2 Votes (Like | Disagree)
djcerla Avatar
65 months ago
Hopefully he'll help Apple understand what the consumers want.

Random guessing hasn't worked too well.
You don't make $7.1B in 3 months by "random guessing" your services.
Score: 2 Votes (Like | Disagree)

Popular Stories

maxresdefault

Review: M1 Max MacBook Pro After Three Months

Wednesday January 19, 2022 11:30 am PST by
It's now been a few months since the M1 Pro and M1 Max MacBook Pro models launched in October, and MacRumors video editor Dan Barbera has been using one of the new machines since they debuted. Over on the MacRumors YouTube channel, Dan has shared a three month review of his MacBook Pro to see how it has held up over time and how it's changed his workflow. Subscribe to the MacRumors YouTube ...
iphone se 2020 top

New iPhone SE Likely to Launch in April Based on Production Timeframe

Wednesday January 19, 2022 6:44 am PST by
Apple suppliers will begin producing display panels for the third-generation iPhone SE this month, with final assembly of the device likely to start in March, according to information shared by display industry consultant Ross Young. Based on this production timeframe, Young believes the third-generation iPhone SE is likely to launch in the second half of April, or perhaps in early May at...
AirPods 3 New Firmware Feature

Apple Updates AirPods 3 Firmware to Version 4C170

Tuesday January 18, 2022 11:46 am PST by
Apple today released a new 4C170 firmware update for the AirPods 3, an update from the prior 4C165 that was made available in December. Apple does not offer details on what's included in new firmware updates for the AirPods‌, so we don't know what improvements or bug fixes the new firmware brings. There is no standard way to upgrade the ‌AirPods‌‌ software, but firmware is...
iPad Air Feature 2 green

New Apple Products Filed in Regulatory Database, Likely Including New iPhone SE and iPad Air

Tuesday January 18, 2022 6:11 am PST by
Apple today filed unreleased iPhone and iPad models in the Eurasian Economic Commission database, as spotted by French blog Consomac. The filings likely represent the rumored third-generation iPhone SE, fifth-generation iPad Air, and potentially more. The unreleased iPhone models have the identifiers A2595, A2783, and A2784, while the unreleased iPad models have the identifiers A2588, A2589, ...
iphone 5g mmwave

U.S. Airlines Warn of 'Catastrophic' Crisis With Impending 5G Rollout, AT&T and Verizon Agree to Delay Around Airports

Tuesday January 18, 2022 10:35 am PST by
Verizon and AT&T's upcoming rollout of new C-Band 5G technology could cause chaos and lead to widespread delays of passenger and cargo flights, major U.S. airlines said on Monday in a letter sent to the White House National Economic Council, the FAA, and the FCC (via Reuters). "Unless our major hubs are cleared to fly, the vast majority of the traveling and shipping public will essentially...
microsoft office icons

Microsoft Releases Office for Mac Update With Full Apple Silicon Support in Excel

Tuesday January 18, 2022 4:15 am PST by
Microsoft has released a new version of its Office for Mac productivity suite that includes an updated Excel app with 100% native support for Apple silicon machines. According to the release notes accompanying version 16.57, Excel will now run natively on Macs powered by Apple's M1-series processors without having to use the Rosetta 2 translation layer, which means anyone using a Mac with an ...
appleeducation

Apple's US Education Store Now Requires Institution Verification to Buy Discounted Products

Wednesday January 19, 2022 2:22 am PST by
Apple is now requiring that customers in the United States verify that they're active students, teachers, or staff members at an educational institution in order to access education discounts on products. Previously, little verification was needed for customers to purchase products through Apple's education store in the United States. Apple's education stores offer models of the iPad and Mac ...
iPhone 14 Mock pill and hole thumb

ProMotion Now Expected to Remain Exclusive to iPhone 14 Pro Models, Not Expand to Entire Lineup

Sunday January 16, 2022 8:56 am PST by
Continuing the tradition set with the iPhone 13 Pro, only the highest-end iPhone 14 models will feature Apple's ProMotion display technology, according to a respected display analyst. Ross Young, who on multiple occasions has detailed accurate information about Apple's future products, said in a tweet that ProMotion will not be expanded to the entire iPhone 14 lineup and will remain...
Beyond iPhone 13 Better Blue Face ID

Rumored iPhone 14 Pro Feature Delayed Until Next Year

Wednesday January 19, 2022 3:00 am PST by
Apple's long-rumored under-display Face ID technology will not be coming to the iPhone 14 Pro, according to recent reports. Based on the latest rumors, it now looks unlikely that the 6.1-inch iPhone 14 Pro and 6.7-inch iPhone 14 Pro Max will feature Face ID technology under the display as several reports claimed over the past year. Display industry consultant Ross Young, who often reveals ...