Nintendo's 'Fire Emblem Heroes' Game Earned an Estimated $2.9 Million During First Day

Nintendo's newly released game Fire Emblem Heroes earned an estimated $2.9 million in worldwide gross revenue during its first 24 hours of availability, according to data shared by app analytics firm Sensor Tower.

Since being released yesterday morning for iOS and Android devices, Fire Emblem Heroes has been downloaded more than two million times from the iOS App Store and the Google Play store. Download numbers may have been affected by a late release in the United States - the game didn't become available on iOS devices until the afternoon.

At $2.9 million in gross revenue, Fire Emblem Heroes is not quite the hit that Pokémon GO and Super Mario Run were. Pokémon Go earned an estimated $10.2 million during its first 24 hours of availability, while Super Mario Run brought in $8.4 million.

fireemblemheroesrevenue
It was also not downloaded quite as many times, likely due to the fact that the Fire Emblem series isn't as well known as the Mario or Pokémon franchises nor was it as heavily promoted. Pokémon GO was downloaded an estimated 4.2 million times on day one, while Super Mario Run, was downloaded an estimated 6 million times.

fireemblemheroesdownloads
Unsurprisingly, Fire Emblem Heroes has proven to be most popular in Japan, with the United States coming in second.

Bringing classic titles to iOS devices has thus far proven to be a successful venture for Nintendo. Super Mario Run set an App Store record with 40 million downloads in just four days. Since its December release, Super Mario Run has brought in more than $53 million in revenue with more than 78 million downloads.

Nintendo plans to continue releasing a steady stream of iOS games, with popular series Animal Crossing said to be one of the next games on the horizon. Nintendo originally said Animal Crossing would be released by March, but recently delayed the title until the following financial year, which runs from April 2017 to March 2018.

Fire Emblem Heroes can be downloaded from the App Store for free. It doesn't cost anything up front, but Nintendo makes money on the game through in-app purchases for speeding up gameplay. [Direct Link]

Top Rated Comments

sk1wbw Avatar
78 months ago
Give me Donkey Kong god dammit!!!
Score: 16 Votes (Like | Disagree)
LIVEFRMNYC Avatar
78 months ago
Nintendo needs to ditch hardware and go software only to succeed. I can't wait until there switch fails then they might wake up and stay with software.
I can't wait for the Switch. I think it's going to do very well.
Score: 16 Votes (Like | Disagree)
jakeOSX Avatar
78 months ago
Nintendo needs to ditch hardware and go software only to succeed. I can't wait until there switch fails then they might wake up and stay with software.
i feel the same about apple...

or is it i just want apple to make hardware that runs android and windows...

the point is, i disagree with your point. Nintendo is one of the strongest game publishers on the planet. They are up there with EA and Activation in number of games published every year. Nintendo is great for the video game industry, because they drive innovation. Sony and MS and PC games don't.

If you want to play Nintendo games, get a 3DS. Otherwise, like Apple, go play with whatever else is around.

But don't wish they fail. If Nintendo fails, it will cause the whole industry to stagnate for a generation.

Just like the fact we are still using Windows 95, just with prettier graphics.
Score: 14 Votes (Like | Disagree)
fel10 Avatar
78 months ago
Nintendo needs to ditch hardware and go software only to succeed. I can't wait until there switch fails then they might wake up and stay with software.
Hahaha no
[doublepost=1486184020][/doublepost]The "I hope Nintendo fail" comments neves seizes to amaze me. People have been saying Nintendo was over for decades now and they always seem to make a comeback. Just look at this "amazing" prediction.

Attachment Image
Score: 9 Votes (Like | Disagree)
tonyr6 Avatar
78 months ago
Nintendo needs to ditch hardware and go software only to succeed. I can't wait until there switch fails then they might wake up and stay with software.
Score: 9 Votes (Like | Disagree)
mistasopz Avatar
78 months ago
Nintendo's strength is it's games , not hardware.
But hardware is also very much is a strength of Nintendo... in the sense of their creativity and willingness to take risks (sometimes it pays off, sometimes not so much). They aren't about just taking the most advanced hardware and slapping it into a box and calling it a system like other vendors do.

Their hardware is innovative, look at how the Wii turned the industry on its head. 3D without the need for glasses or peripherals (3DS). Their controller design... look at the N64 and Gamecube. Look at the upcoming switch controls. There have been missteps along the way of course (Wii-U, Virtual Boy), but I guess it comes with taking risks.

The hardware is also robust. Even back to the days of the gameboy and NES you can still play these machines today. There are stories of people who dropped their system, lost their gameboy one winter out in the snow, and they still function come spring time.

I argue that the industry needs Nintendo, and not just as a game developer. They do have some of the best game IP out there; but, anyone that counts them out of the hardware race should be wary.
Score: 8 Votes (Like | Disagree)

Popular Stories

iOS 16

iOS 16.3 Now Available for Your iPhone With These 4 New Features

Friday February 3, 2023 1:13 pm PST by
Apple released iOS 16.3 in late January following nearly six weeks of beta testing. The software update is available for the iPhone 8 and newer, and while it is a relatively minor update, it still includes a handful of new features, changes, and bug fixes. Below, we've recapped new features in iOS 16.3, including support for physical security keys as a two-factor authentication option for...
ipad air purple

Deals: M1 iPad Air Hits Record-Low Prices at TigerDirect, Starting at $313.99 (48% Off) [Updated]

Saturday February 4, 2023 10:05 am PST by
Online retailer TigerDirect has slashed pricing on the M1 iPad Air in several colors, offering the base 64GB configuration for just $313.99 in Purple and Pink. Note: MacRumors is an affiliate partner with TigerDirect. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. That's a savings of 48% compared to Apple's normal $599.00...
Apple Silicon Teal Feature

The Next Big Apple Silicon Device May Not Be a Mac or iPad

Wednesday February 1, 2023 3:57 am PST by
Apple's next device with an Apple silicon chip may not be a Mac or an iPad, but rather an advanced external display, according to recent reports. The display, which is rumored to arrive this year, is expected to sit somewhere between the $1,599 Studio Display and the $4,999 Pro Display XDR – but more exact information about the device's positioning and price point is as yet unknown. While ...
iPhone 14 Pro Purple Side Perspective Feature Purple

Gurman: Apple Considering New High-End iPhone Alongside Pro and Pro Max

Sunday February 5, 2023 6:07 am PST by
Apple has discussed selling a new top-of-the-line iPhone alongside the Pro and Pro Max models in 2024 at the earliest, according to Bloomberg's Mark Gurman. Based on this timeframe, the device would be part of the iPhone 16 lineup or later. In a September 2022 edition of his weekly "Power On" newsletter, Gurman said there was "potential" for an iPhone 15 Ultra to replace the iPhone 15 Pro...
HomePod 2 White and Midnight Feature Purple Blue

Apple Explains Why HomePod Was Released Again, Wi-Fi 4 Limitation, and More

Thursday February 2, 2023 7:57 am PST by
Apple's VP of hardware engineering Matthew Costello and product marketing employee Alice Chan recently spoke with Men's Journal and TechCrunch about the new second-generation HomePod in wide-ranging interviews about the smart speaker. Apple discontinued the original full-size HomePod in March 2021 after multiple reports indicated that sales of the speaker were lackluster, but Chan told Men's ...
webkit vs chromium feature

Google Working on Browser for iOS That Would Break Apple's App Store Rules

Saturday February 4, 2023 1:30 am PST by
Google's Chromium developers are working on an experimental web browser for iOS that would break Apple's browser engine restrictions, The Register reports. The experimental browser, which is being actively pursued by developers, uses Google's Blink engine. Yet if Google attempted to release it on the App Store, it would not pass Apple's App Review process. Apple's App Store rules dictate...
iOS 16

Apple Preparing iOS 16.3.1 Update for iPhone as Wait for iOS 16.4 Beta Continues

Thursday February 2, 2023 6:41 am PST by
Apple appears to be preparing an iOS 16.3.1 update for the iPhone, based on evidence of the software in our website's analytics logs this week. It's unclear when the update will be released, but it will likely be available at some point in February. The same logs have accurately foreshadowed the release of several previous updates, including iOS 16.0.3 and iOS 16.1.1 most recently, so they...
maxresdefault

Hands-On With Apple's Second-Generation HomePod

Friday February 3, 2023 1:28 pm PST by
Today is the official launch day for the second-generation HomePod that was introduced in January, and we picked one up to compare it to the original HomePod that Apple discontinued in 2021. Subscribe to the MacRumors YouTube channel for more videos. Design wise, the second-generation HomePod looks a lot like the first-generation model, featuring the same rounded design and acoustic mesh...