Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
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DirecTV Now Supports Single Sign-on for Upcoming 'TV' App on iOS and Apple TV
The new TV app has been gradually going live on both platforms for U.S. users during the beta testing period, and it works hand-in-hand with a "Single Sign-on" feature that will let subscribers to certain pay TV services authenticate their accounts once on a systemwide basis and receive access to content across all supported apps for which they are eligible.
When the early beta of Single Sign-on began going live earlier this month, there were four supported TV providers, with Dish Network and its Sling TV subsidiary being the most recognizable while small regional services GVTC Communications and Hotwire rounded out the list.
Full support for Single Sign-on will require apps to be updated to recognize the systemwide authentication, but the provider listings have offered a glimpse at which providers are currently on board with the feature.
As of this week, another major provider has joined the Single Sign-on program, with AT&T's DirecTV now appearing in the TV Provider list for authentication. The addition of DirectTV's 20 million U.S. subscribers makes it the biggest provider to support the feature so far, displacing Dish Network and Sling TV.
The addition of DirecTV isn't necessarily a surprise, as Apple had touted "DirecTV, Dish Network, and more" in its press release announcing the new TV app last month, but it's apparently taken DirecTV a few extra weeks to prepare. Still notably absent are the major U.S. cable companies such as Comcast and Charter/Time Warner, and there's no word on if or when those companies will be coming on board.
Apple has announced that the new TV app will become available to the public in December, indicating the company intends to release iOS 10.2 and tvOS 10.1 within that timeframe.