Samsung Sets up Note 7 Exchange Booths in 'High Traffic' Airports

Samsung has coordinated with aviation officials around the world to set up exchange booths in "high traffic" airport terminals for owners of recalled Galaxy Note 7 smartphones (via The Verge).

The booths first appeared in South Korean airports, with similar exchange sites set to open across Australia and the U.S. for travelers to hand in the potentially dangerous devices.

Samsung Galaxy Note 7
According to one reporter, a Samsung exchange desk manned by the company's staff is already operational at San Francisco's international airport.

It's now a federal crime to board a flight with a Note 7 phone, following two global recalls by Samsung that failed to stem reports of the devices setting on fire, which caused property damage and injuries. Anyone caught with a Note 7 on a plane risks facing fines and up to 10 years' imprisonment.

Samsung is said to have cut its third quarter operating profit by $2.3 billion and adjusted profit expectations from $6.9 billion to $4.6 billion, following its discontinuation of the ill-fated Note 7.


The company is set to overhaul its mobile strategy next year to ensure product quality, according to one report. A supply source told the Korea Herald that the company is likely to scrap its annual two-flagship models strategy in favor of focusing on a single device.

Speculation suggests that would be the Galaxy S8, expected to launch in late February 2017, although Samsung will probably shake up its marketing strategy before then, meaning the new phone could be rebranded.



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36 months ago
[MEDIA=youtube]SlelbGtPEdU[/MEDIA]

Just going to leave this here.
Rating: 15 Votes
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36 months ago

Actually innovation can be risky. Could've played it safe like Apple and release the same phone for three years, but I'd rather they push the boundary.

This is a proactive move, which will instill confidence in consumers that Samsung are taking this seriously. Very good.

They've learned a sharp lesson and it will hopefully improve their products going forward.


They rushed a phone out that was still slower than last years 4.7" iPhone (and thats if you ignore the fact it explodes)...Innovation!
Rating: 12 Votes
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36 months ago
On a Delta flight this morning to Atlanta; they announced prominently that these phones are prohibited and to see a flight attendant immediately if you are in possession of one. Very embarrassing reminder to every passenger for Samsung over the loudspeaker on every domestic flight.

Hard to imagine worse continual negative publicity.
Rating: 12 Votes
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36 months ago

Anyone caught with a Note 7 on a plane risks facing fines and up to 10 years' imprisonment.


Wowzer.

Sounds about the right punishment for owning any Samsung phone. :p
Rating: 11 Votes
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36 months ago
The note 7 aka dynamite


Rating: 10 Votes
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36 months ago
These pop ups will likely explode to other locations as well.
Rating: 9 Votes
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36 months ago

Actually innovation can be risky. Could've played it safe like Apple and release the same phone for three years, but I'd rather they push the boundary. ...snip

What do you call it when your innovation gets ahead your of ability to fix problems?
Failure
Stupidity
Incompetence

Take your pick.
Rating: 8 Votes
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36 months ago

Actually innovation can be risky. Could've played it safe like Apple and release the same phone for three years, but I'd rather they push the boundary.


They rushed out a product without appropriate testing beforehand. It exploded as a result. If that's pushing the boundaries, I'd rather they'd have played it safe.
Rating: 8 Votes
Avatar
36 months ago

Actually innovation can be risky. Could've played it safe like Apple and release the same phone for three years, but I'd rather they push the boundary.

This is a proactive move, which will instill confidence in consumers that Samsung are taking this seriously. Very good.

They've learned a sharp lesson and it will hopefully improve their products going forward.


There is a HUGE difference between innovation and stupidity. What Samsung did rushing a product without properly testing it in order to boost sales is the exact opposite of innovation. The time to test phones and take safety seriously is before the phone is released to the general public, not after tons of your phones have caught fire and are outlawed on flights.
Rating: 7 Votes
Avatar
36 months ago

Actually innovation can be risky. Could've played it safe like Apple and release the same phone for three years, but I'd rather they push the boundary.

This is a proactive move, which will instill confidence in consumers that Samsung are taking this seriously. Very good.

They've learned a sharp lesson and it will hopefully improve their products going forward.



Haha..........wut?
Rating: 6 Votes
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