Apple Stock Rises Above $100 Per Share For First Time in Six Weeks

Apple shares rose above $100 in intraday trading today for the first time since June 6, just weeks after the stock hit its latest bottom around the $92 mark.

AAPL is up over 1 percent on the day at the time of publishing, contributing to a slight rise in the Dow Jones stock index on the day.

Beyond a short-lived rebound in March and April, Apple shares had steadily declined since the second half of 2015. Some investors have expressed concerns over Apple's recent slowdown, including its first quarterly revenue drop since 2003 and first-ever drop in iPhone sales last quarter.

AAPL is still trading for markedly lower than its year-ago price of around $132, but some analysts believe the stock is undervalued and due for a breakout.

A few weeks ago, analyst Brian White of Wall Street brokerage firm Drexel Hamilton listed AAPL as a "buy" based on a target price of $185. Other firms like Goldman Sachs and S&P Capital IQ, a division of McGraw Hill Financial, have set lower price targets of between $120 and $130 in recent months.

AAPL-Q3
Apple will release its fiscal third quarter earnings results on Tuesday, July 26 at 1:30 p.m. Pacific Time, with a conference call to discuss the report to follow at 2:00 p.m. Pacific Time. The third quarter will likely mark a year-over-year decline, based on Apple's guidance of between $41 billion and $43 billion in revenue.

Tag: AAPL

Popular Stories

iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
iphone 16 pro models 1

Here's How the iPhone 17 Pro Max Will Compare to the iPhone 17 Pro

Saturday July 5, 2025 1:00 pm PDT by
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year. As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
iPhone Car Key Kia

Here's Which Vehicles Offer iPhone Car Keys

Sunday July 6, 2025 3:03 pm PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. Apple has a web page with a list of vehicle models that ...
imac video apple feature

Apple Launching These 15+ Products Later This Year

Sunday July 6, 2025 8:05 am PDT by
The calendar has turned to July, meaning that 2025 is now more than half over. And while the summer months are often quiet for Apple, the company still has more than a dozen products coming later this year, according to rumors. Below, we have outlined at least 15 new Apple products that are expected to launch later this year, along with key rumored features for each. iPhone 17 Series iPho...
iOS 26 Feature

Everything New in iOS 26 Beta 3

Monday July 7, 2025 1:20 pm PDT by
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July. Transparency In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
iphone 17 pro render majin bu

New iPhone 17 Pro Renders Highlight Apple Logo and MagSafe Design Changes

Sunday July 6, 2025 8:43 pm PDT by
New renders today provide the best look yet relocated Apple logo and redesigned MagSafe magnet array of the iPhone 17 Pro and iPhone 17 Pro Max. Image via Majin Bu. Several of the design changes coming to the iPhone 17 Pro model have been rumored for some time, such as the elongated camera bump that spans the full width of the device, with the LiDAR Scanner and flash moving to the right side. ...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro to Reverse iPhone X Design Decision

Monday July 7, 2025 9:46 am PDT by
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year. In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
Prime Day 25 Feature Warm Triad

The Best Early Prime Day Deals on Apple Products

Saturday July 5, 2025 7:22 am PDT by
Amazon is soon to be back with its annual summertime Prime Day event, lasting for four days from July 8-11, the longest Prime Day yet. As it does every year, Prime Day offers shoppers a huge selection of deals across Amazon's storefront, and there are already many deals you can get on sale ahead of the event. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a ...
airpods pro 2

AirPods Pro 3 to Help Maintain Apple's Place in Earbud Market Amid Increasing Low-Cost Competition

Thursday July 3, 2025 7:25 am PDT by
Apple's position as the dominant force in the global true wireless stereo (TWS) earbud market is expected to continue through 2025, according to Counterpoint Research. The forecast outlines a 3% year-over-year increase in global TWS unit shipments for 2025, signaling a transition from rapid growth to a more mature phase for the category. While Apple is set to remain the leading brand by...

Top Rated Comments

DakotaGuy Avatar
117 months ago
At some point Apple is going to need to find another big hit, because so much rests on one product line right now. The Macs have been neglected, the iPad continues to steadily drop in sales and the watch is nothing more then a hobby at this point.

Sure Apple's rich and making tons of money, but if the iPhone ever falls from grace things will look A LOT different financially for Apple.
Score: 5 Votes (Like | Disagree)
69Mustang Avatar
117 months ago
Fairly or unfairly, AAPL is really never positively affected by what Apple does regarding the sale of their products. AAPL is negatively affected by the downward trend in sales. Record sales quarter? AAPL flat. Another record sales quarter? AAPL flat. Flat sales quarter? AAPL down. Negative sales quarter? AAPL down. Personally, I think anyone tying their position on AAPL to the company's sales performance should probably not be playing in the market. Imo, AAPL and Apple have never really had much in common.
Score: 5 Votes (Like | Disagree)
Rogifan Avatar
117 months ago
Typical run up before earnings; the stock will get hammered the day after earnings.
Score: 4 Votes (Like | Disagree)
Chupa Chupa Avatar
117 months ago
Fantastic. Now it's only down about $32 for the past 52 weeks. But positive it didn't break 90.
Score: 4 Votes (Like | Disagree)
Chupa Chupa Avatar
117 months ago
At some point Apple is going to need to find another big hit, because so much rests on one product line right now. The Macs have been neglected, the iPad continues to steadily drop in sales and the watch is nothing more then a hobby at this point.

Sure Apple's rich and making tons of money, but if the iPhone ever falls from grace things will look A LOT different financially for Apple.
I think that era has sailed. Increasingly TC and co seem focused on aggregate revenue, esp. from services, rather than thinking big. Of course, I'm also not sure TC can think big given his resume -- he's a bean counter at heart, a PC bean counter. Of course there is the pie-in-the-sky stuff like iCar, but seems like $ down a rat hole to me given the competition.

Case in point, Apple had all the elements of voice controlled, geofenced home automation well before most anyone else in the industry. Siri, ATV, OS X, iOS, hundreds of millions of iPhones in the wild. If TC had put Apple's full concentration on both homekit's backend and creating reference products to make it understandable to average people it could have been a huge "thing" to push iDevices, ATV, and also create a new revenue stream in HomeKit devices.

Instead squandered its resources and lead gave it to Amazon, Samsung, and Google. It's amazing to me how fast consumers attached themselves to Alexa. That should have been Apple's market w/ Siri.
Score: 4 Votes (Like | Disagree)
iTom17 Avatar
117 months ago
At some point Apple is going to need to find another big hit, because so much rests on one product line right now. The Macs have been neglected, the iPad continues to steadily drop in sales and the watch is nothing more then a hobby at this point.

Sure Apple's rich and making tons of money, but if the iPhone ever falls from grace things will look A LOT different financially for Apple.
I think it's actually good that Apple has neglected the Mac for a while. The longer people have to wait buying a new model, the more they're willing to actually do so. There'll be more and more excitement for new Macs for sure. Think about it, there's a lot demand for that rumoured new MacBook Pro with OLED bar. I don't think people would be as excited about a new MacBook if Apple would've released it just a year after the previous model. It may not be intentional, but I see this as a pretty good marketing strategy. At the same time it is kinda sad that they haven't released any minor upgrades whatsoever.

As for the Apple Watch I don't really agree. It's a fact that the watch is doing great at this point. Sales have dropped in the past months, but that was to be expected. People are expecting a new model this September (heck, many thought Apple Watch 2 would be announced during the last WWDC), so they're currently just waiting. Even so, people get more excited about the current model thanks to the changes coming with watchOS 3. As a beta user of it, I can totally agree with those people saying that the watch will be more powerful than ever before. It's a huge upgrade in terms of speed and stability.

I do have to agree with your point about the iPad though. After iOS 9, I though Apple finally understood how important it is to make their tablet a true laptop replacement without actually replacing iOS with OS X/macOS. That's why I've had this thought that iOS 10 would come with some other major changes to make the iPad truly a powerful enterprise device, but it disappoints at that level. I am very happy with iOS 10 in general, but for both iPad and power users it just lacks at so many levels. Take the number of icons at the home screen for example. It's sad that Apple still hasn't increased the number of rows or columns with at least one, or that you cannot have widgets on the same screen as the regular lock screen etc. Apple was always about iOS taking advantage of that big canvas of a display, but only apps do this. And the new Mail and Notes app in iOS 10 do look nice with their three-pane view. But that's all. Overall, iPad isn't what it's supposed to be. Something they're gonna have to think about if they want it to at least sell a bit. Now, it is quickly becoming an iPod-like device. Less and less people are going to use it. And before you know it, the category will be gone from the top bar at Apple's website. Sad, but it looks like it's gonna be a realistic thought. :P

Sorry for the huuuuuge piece of text, just wanted to give you my thoughts on this whole thing.

Tl;dr:

* Neglecting Macs seems like some kind of a marketing trick to get more and more excitement about future models.
* Apple Watch isn't just a hobby in my opinion, it's way more than that, and watchOS 3 is bringing a lot improvements to the watch.
* iPad isn't what it is supposed to be. Apple calls it a laptop replacement, but it's nowhere near that. iOS needs more improvements to let the iPad take advantage of the big screen.
Score: 3 Votes (Like | Disagree)