Instagram today updated its built-in "Explore" feature with a revamped look and new content that includes dedicated video channels.

A personalized channel called "Videos You Might Like" aggregates videos from around the world, and Instagram's Explore grid, designed to let users find content built around hashtags, events, and specific locations, will also include some featured channels focused on video.

instagramvideoexplore
Explore, for those unfamiliar with the feature, is Instagram's content discovery tool. Content displayed in Explore, including photos and videos, is based on a user's interests and accounts already followed. Liking images or choosing "See Fewer Posts Like This" refines the feature to further match each individual's tastes.

The video updates to Explore will be available over-the-air in the newest version of the Instagram app. Instagram is rolling out the video feature to users in the United States today, with plans to bring it to additional countries "soon."

Instagram can be downloaded from the App Store for free. The most recent version, 7.20, was released earlier this week. [Direct Link]

Top Rated Comments

jackth29 Avatar
66 months ago
meaning they're designing to make money for their owner, right? 'owner' being the most bloated feature-laden 'worst of the worst design/UI' websites nearly every year that they've been popular.

i mean, sure, i could be wrong, but instagram was just instagram until FB bought them. now they're becoming something else. would be very surprised if there wasn't any connection.
Do you mean they were re-designed to make money for their new owner (Facebook)? Facebook owns a lot of companies; some generate revenue, some don't, and some operate at a net loss. Whether or not Facebook becomes involved and makes changes within a company it owns is dependent on so many factors. Facebook stays completely hands-off with some companies, jumps in and takes control of others, or does something in between those two extremes. The main reason Facebook acquires new companies is enterprise.
Score: 1 Votes (Like | Disagree)
teslo Avatar
66 months ago
gawd i hate facebook. ruining instagram's beloved simplicity one feature at a time.
Score: 1 Votes (Like | Disagree)
teslo Avatar
66 months ago
the instagram team still develops and runs IG. Facebook just owns the company.
meaning they're designing to make money for their owner, right? 'owner' being the most bloated feature-laden 'worst of the worst design/UI' websites nearly every year that they've been popular.

i mean, sure, i could be wrong, but instagram was just instagram until FB bought them. now they're becoming something else. would be very surprised if there wasn't any connection.
Score: 1 Votes (Like | Disagree)

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