Apple was conspicuously absent from commercial slots aired during the television broadcast of yesterday's Super Bowl 50, but that didn't stop some of its products from popping up in ads for other companies' wares (via AppleInsider).
In TV spots aired during the National Football League's biggest game, a shout-out for Apple Music featured at the end of T-Mobile's ad, which promoted the network carrier's unlimited streaming feature.
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Meanwhile, hawk-eyed viewers may have seen an Apple Watch make a brief cameo appearance in a Hyundai commercial showcasing the car company's smartphone-compatible automotive system Blue Link, which enables remote voice-activation of several in-car controls.
Elsewhere, a Super Bowl-themed ad for Apple's Beats headphones appeared on Twitter and YouTube, featuring Carolina Panthers quarterback Cam Newton wearing a pair of Powerbeats Wireless 2 in-ear headphones while training.
Apple, along with Intel, Yahoo, and Google, gave $2 million in cash and other services to offset taxpayer costs of hosting Super Bowl 50, which took place at Levi's Stadium in Santa Clara, California. In exchange for the donations, each company received a private Super Bowl suite and publicity around the game. TV commercials aired during the game however can cost up to $5 million alone.
Congrats @Millerlite40 Peyton Manning @Broncos Amazing season. pic.twitter.com/3RfQml832C — Tim Cook (@tim_cook) February 8, 2016
Top Rated Comments
(View all)Except for iPads, and iPhones, ands Macs....
Other than that they don't need to advertise at all.
:D:p:rolleyes::apple:
It is clear that Apple does not need to spend the ridiculous cost of a commercial spot in the Super Bowl. Their products are selling better than ever....
I must've COMPLETELY misunderstood the last earnings call... will you please grace me with your intellect & interpret it for me??Except for iPads, and iPhones, ands Macs....
Other than that they don't need to advertise at all.
:D:p:rolleyes::apple:
I had NO idea that they hadn't really sold many Macs or iPhones, huh... weird.
I must've COMPLETELY misunderstood the last earnings call... will you please grace me with your intellect & interpret it for me??
Apparently Cuban Missles didn't put enough emoticons on his quote for you to realize it was a joke. Lighten up Francis. It wasn't an attack on Apple.I had NO idea that they hadn't really sold many Macs or iPhones, huh... weird.
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We may have not had a "1984" ad, but at least we got "puppy monkey baby."
That was the absolute weirdest thing I've ever seen. Being a case of beer down when it aired reaaaaally didn't help either.:DIt is clear that Apple does not need to spend the ridiculous cost of a commercial spot in the Super Bowl. Their products are selling better than ever....
Yeah, they're really struggling now. Wait...Except for iPads, and iPhones, ands Macs....
Other than that they don't need to advertise at all.
:D:p:rolleyes::apple:
Edit: I didn't realize this was sarcasm. It could've been more clear.