Apple to Add Support for Subscription Content in Apple News App

Apple News IconApple is planning to add subscription content from publishers with paywalls to its Apple News app, reports Reuters. This will allow sites that require subscriptions or memberships to view content to have more control over who reads their articles, but it will also introduce barriers for readers.

All content on Apple News is available for free with the existing model, but with support for subscriptions, publishers like The New York Times and The Wall Street Journal could limit the number of free articles Apple News users can access before requiring them to subscribe.

With no support for subscription content, publishers are limited on how they can make money through Apple News. Existing subscriber-only sites currently share their articles for free or offer only an excerpt, directing readers to a website to read the full content. Publishers are said to be unhappy with the information Apple provides them about readers, so this paywall compromise could soothe relationships and give publishers new ways to gain potential subscribers.

"Ensuring subscription mechanisms in our off-platform distribution partnerships is critical," said Katie Vanneck-Smith, chief customer officer of Dow Jones, which publishes the Wall Street Journal. Dow Jones is working with Apple and others to take advantage of new platforms, she added. She declined to comment on the specifics of conversations with Apple.

Apple's decision to allow subscription content in the Apple News app may not be popular with Apple News readers, but it's a feature that will allow Apple to differentiate itself from other news platforms that don't offer paid content to attract publishers.

Introduced in September, Apple News is said to have somewhere around 40 million users, but it is not clear if that number reflects people who use the Apple News app on a regular basis or those who have accessed the app at one point or another. It's also not clear if that number is accurate - Apple recently announced that it has been underestimating the number of Apple News readers and providing incorrect usage statistics to publishers.

Top Rated Comments

MCroft Avatar
65 months ago
I think it's fine, as long as I can choose to opt-out.

And it's not true that "All content on Apple News is available for free with the existing model". Every single WSJ article is a 3 paragraph advertisement for a story, without the complete deal. I've had to train myself to look at the source and not to bother with their ad-for-news instead of actual-news 'articles'. Let them go behind the paywall and rot there alone.
Score: 7 Votes (Like | Disagree)
sunapple Avatar
65 months ago
News App? What News App?
- People outside of the US, UK and Australia
Score: 5 Votes (Like | Disagree)
Popeye206 Avatar
65 months ago
Here comes the comments.... "I'm not paying for X"... "Apple tax" (referring to their cut)... "it has to be everything or I'm not buying"... etc....

Guys... read the article... it's just saying Apple is adding the ability for publishers who have subscription content to feed it to their users through Apple News App... it does not mean that you'll pay Apple for the subscription, it will be that if you have a subscription to a publication, they will be able to show you content in the News App. A nice feature for people who actually will pay for news they like.
Score: 5 Votes (Like | Disagree)
ArtOfWarfare Avatar
65 months ago
I'd be willing to pay some small monthly fee ($5-$10) to access all of the news websites with paywalls, but I'm not paying a monthly fee for an individual website.

Whenever I find a news article with a paywall, I just search around for the same information on free websites. Your loss, WSJ.
Score: 4 Votes (Like | Disagree)
ck2875 Avatar
65 months ago
As long as Apple doesn't show me click-bait previews of News articles in the swipe-left search page, and then surprise me with a paywall once I click on it.
Score: 3 Votes (Like | Disagree)
69Mustang Avatar
65 months ago
That sound you hear is just another nail being pounded into the coffin of Apple News.
/makes more room in junk folder on iPad
Score: 3 Votes (Like | Disagree)

Top Stories

iphone 5s black slate

Images of Unreleased iPhone 5s in Black and Slate Shared Online

Sunday January 17, 2021 9:47 am PST by
Twitter user @DongleBookPro has today shared images of a prototype iPhone 5s in an unreleased Black and Slate color. The iPhone 5s was launched in September 2013. The device featured Touch ID, a 64-bit processor, and a True Tone LED flash for the first time. Other new features included a five-element lens with an f/2.2 aperture, a 15 percent larger camera sensor, Burst Mode, and Slo-Mo...
iP12 charge airpods feature 2

Hidden iPhone 12 Hardware Feature Could Still be Unlocked

Thursday January 14, 2021 2:51 am PST by
All iPhone 12 and iPhone 12 Pro models purportedly have a hidden reverse wireless charging feature, according to an FCC filing. The feature has not yet been activated, but could yet be unlocked for an upcoming Apple accessory. The FCC filing suggests that iPhone 12 models contain the hardware for Wireless Power Transfer (WPT) to accessories: In addition to being able to be charged by a...
Top Stories 43 Feature

Top Stories: MacBook Pro, iMac, Mac Pro, and iPhone Rumors, Best of CES 2021

Saturday January 16, 2021 6:00 am PST by
This week was sure a busy one in the Apple world, with a flurry of announcements out of CES early in the week followed by a rash of Mac- and iPhone-related rumors later in the week. The new rumors this week included details on updated MacBook Pro, iMac, and Mac Pro models, as well as a few other tidbits, so make sure to read on below to get caught up! Kuo: New MacBook Pro Models to...
foldable iPhone concept feature

Apple Testing In-Display Fingerprint Sensor for iPhone 13, Foldable iPhone Also in the Works

Friday January 15, 2021 1:46 pm PST by
Apple has started "early work" on an iPhone that has a foldable display, according to a new report from Bloomberg's Mark Gurman. Though testing of a foldable iPhone has begun, Apple has not committed to releasing a device that has a foldable display. Development has not yet expanded beyond a display and Apple does not have full foldable iPhone prototypes in its labs. Like foldable...
16inchmacbookpromain

Kuo: New MacBook Pro Models to Feature Flat-Edged Design, MagSafe, No Touch Bar and More Ports

Thursday January 14, 2021 9:32 pm PST by
Apple is working on two new MacBook Pro models that will feature significant design changes, well-respected Apple analyst Ming-Chi Kuo said today in a note to investors that was obtained by MacRumors. According to Kuo, Apple is developing two models in 14 and 16-inch size options. The new MacBook Pro machines will feature a flat-edged design, which Kuo describes as "similar to the iPhone 12" ...
macbook pro flexgate

Apple Extends 13-Inch MacBook Pro Backlight Repair Program

Sunday January 17, 2021 10:31 am PST by
Apple this week extended its worldwide 13-inch MacBook Pro Display Backlight Service Program, authorizing coverage for eligible notebooks for up to five years after the original purchase date or up to three years after the start date of the program, whichever is longer. The previous cutoff was four years after the original purchase date. Apple launched the program on May 21, 2019 after...
iphone x camera close

iOS 14.4 Will Introduce Warning on iPhones With Non-Genuine Cameras

Thursday January 14, 2021 8:07 am PST by
In the second beta of iOS 14.4 seeded to developers and public testers this week, MacRumors contributor Steve Moser has discovered code indicating that Apple will be introducing a new warning on iPhones that have had their camera repaired or replaced with aftermarket components rather than genuine Apple components. "Unable to verify this iPhone has a genuine Apple camera," the message will...
Apple TV Ray Light 2 Triad

Apple Extends Free Apple TV+ Trials Until July

Friday January 15, 2021 10:50 am PST by
Apple is once again planning to extend its free Apple TV+ trial subscriptions, this time until July. When Apple TV+ launched in November 2019, Apple offered free Apple TV+ subscriptions to those who purchased a new Apple device in or after September 2019. Those free subscriptions were set to expire in November 2020, but in October 2020, Apple announced that it was extending free trials...
mac pro mini feature

Apple Working on Two New Mac Pro Desktops, One of Which Will Be Reminiscent of Power Mac G4 Cube

Friday January 15, 2021 10:23 am PST by
Apple is developing two versions of the Mac Pro to succeed the Mac Pro that was first released in December 2019, according to a new report from Bloomberg. The first updated Mac Pro is a direct successor to the current Mac Pro and it will use the same design. It may also be equipped with Intel processors rather than Apple silicon chips, and it could be one of the sole machines in the Mac...
macbook pro magsafe

MagSafe is Coming Back to the Mac: A Look Back at Apple's Original Magnetic Charging Technology

Friday January 15, 2021 12:16 pm PST by
Surprise late night rumors last night provided us with our first in-depth look at what we can expect from the new MacBook Pro models that are coming in 2021, and there are some significant changes in the works. Along with additional ports, a new flat-edged design, and the removal of the Touch Bar, Apple's updated MacBook Pro machines will readopt MagSafe. MagSafe in the 2021 MacBook Pro...