CarPlay Helping Some GM Dealers Close Deals on New Vehicles

CarPlay made its wider debut in a range of 2016 vehicles from over a dozen U.S. carmakers this month, including General Motors, Honda, Mercedes-Benz, Volkswagen and others, and Apple's in-dash software appears to be paying early dividends for at least one of those major auto manufacturers.

chevrolet_carplay
General Motors said it has "anecdotal evidence" that CarPlay, available in over two dozen 2016 Buick, Cadillac, Chevrolet and GMC models, is helping sell new vehicles to customers, according to The Wall Street Journal. A pair of GM dealers confirmed CarPlay is "helping to close the deal" on purchases.

GM officials say they have anecdotal evidence of an impact, and agree the offering has been well-received. Phil Abram, executive director of connectivity an infotainment at GM, said customers have been asking for the feature for years and the company plans to expand it to as many more models as soon as possible. […]

"We've had people coming in because they've heard about it, and once they see it, they really do like it because it mirrors the look and feel of the devices they use," said Chris Hemmersmeier, chief executive of a chain of Jerry Seiner Dealerships in Salt Lake City, Utah. "It's helping to close the deal once they see it."

GM experienced sales growth during October and November, but the spurt cannot decisively be attributed to CarPlay. At the very least, GM's early adoption of CarPlay is helping draw some customers away from automakers that have yet to commit to the software platform, including the world's best-selling automaker Toyota.

Gavin McGrath, the general manager of Pat McGrath Chevyland in Cedar Rapids, Iowa, has been advertising CarPlay availability and it has drawn in customers.

"It certainly has helped us," he said. "The biggest thing that it has brought to the retail front is…navigation is going to cost $900 [to] $1,000 [as an option]. Here you have Apple CarPlay, and boom your nav is there. That has already helped us close deals."

Chevrolet supports CarPlay on all vehicles with 7-inch or 8-inch MyLink screens, including the 2016 Camaro, Colorado, Corvette Z06, Corvette Stingray, Cruze, Impala, Malibu, Silverado 1500, Silverado 2500HD, Silverado 3500HD, Suburban, Tahoe and Volt. Our list of 2016 U.S. CarPlay vehicles covers Buick, Cadillac and GMC models.

Related Roundup: CarPlay

Top Rated Comments

knownikko Avatar
76 months ago
I'm glad to finally see a critical mass of automakers relinquish control of their radio screens. So many "infotainment" systems are pure garbage. Let the computer companies make the computers, and the car companies make the cars.
Score: 6 Votes (Like | Disagree)
Joe Rossignol Avatar
76 months ago
Just bought a 2015 Ford Fiesta ST this past summer and man I wish I'd waited until the 2016 models with CarPlay™ rolled out. Now I'm left with quite a nice car but the Ford MyFordTouch™ Sync is really lackluster...
Ford doesn't have CarPlay in 2016 vehicles. May be possible through a future software update, but they've given mixed answers about that.
Score: 4 Votes (Like | Disagree)
Zirel Avatar
76 months ago
Yep, GM, give what people want, that helps to sell cars.

Let the computer companies make the computers, and the car companies make the cars.
Score: 4 Votes (Like | Disagree)
knownikko Avatar
76 months ago
I believe it. I doubt I'd buy a new car without it.
Score: 3 Votes (Like | Disagree)
Zirel Avatar
76 months ago
today Apple is giving away thier OS to car manufacturers...

just wonder what happens to CarPlay after Apple releases Apple Car.
It's not their OS.

Of course it's to Apple's best interests to have CarPlay in other brands.

If you buy a car with CarPlay, you'll probably keep buying iPhones.
Score: 3 Votes (Like | Disagree)
KiwiAdventure Avatar
76 months ago
Lets see how many extra Americans get killed on the road because of using Car Play. Most are bad enough drivers without adding this to the crash rate.
Score: 3 Votes (Like | Disagree)

Related Stories

studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
YouTube Picture in Picture Feature

YouTube Premium Subscribers Can Now Use iOS Picture-in-Picture: Here's How

Wednesday August 25, 2021 3:55 am PDT by
Google has rolled out picture-in-picture support as an "experimental" feature for YouTube premium subscribers, allowing them to watch video in a small window when the app is closed. If you're a premium YouTube subscriber looking to try out picture-in-picture, follow these steps: Launch a web browser and sign into your YouTube account at YouTube.com. Navigate to www.youtube.com/new. Scroll...
gradiente iphone white

Brazilian Electronics Company Revives Long-Running iPhone Trademark Dispute

Tuesday May 19, 2020 1:06 pm PDT by
Apple has been involved in a long-running iPhone trademark dispute in Brazil, which was revived today by IGB Electronica, a Brazilian consumer electronics company that originally registered the "iPhone" name in 2000. IGB Electronica fought a multi-year battle with Apple in an attempt to get exclusive rights to the "iPhone" trademark, but ultimately lost, and now the case has been brought to...
youtube apple tv

YouTube Discontinuing 3rd-Generation Apple TV App, AirPlay Still Available

Wednesday February 3, 2021 3:09 pm PST by
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option. A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
ryanscoolios13thumbnail

Apple Releases iOS 13.1.3 With Bug Fixes for Phone, Mail, Health, and More

Tuesday October 15, 2019 10:09 am PDT by
Apple today released iOS 13.1.3 and iPadOS 13.1.3, minor updates to the iOS 13.1.2 software that was released two weeks ago. This is the fourth update to the iOS 13 operating system that came out in September. The iOS and iPadOS 13.1.3 updates are available on all eligible devices over-the-air in the Settings app. To access the updates, go to Settings > General > Software Update....
bluetti eb70 main

MacRumors Giveaway: Win a Bluetti EB70 Portable Power Station and 200W Solar Panel

Friday September 3, 2021 11:13 am PDT by
For this week's giveaway, we've teamed up with MAXOAK to offer MacRumors readers a chance to win a Bluetti portable power station and an accompanying solar panel. Bluetti makes a range of portable power station options that are useful for camping, emergencies, power outages, off-grid living, and similar situations. The Bluetti EB70 is a solid middle of the road option that offers 716Wh and...
M1X MBP Feature

Leaker: Upcoming MacBook Pro to See Price Hike Over Current Model, Equal Performance Across 14 and 16-Inch Sizes

Tuesday August 24, 2021 5:28 am PDT by
The upcoming 14-inch MacBook Pro is set to be more expensive than the current 13-inch MacBook Pro and both the 14 and 16-inch models will offer the same performance, according to the leaker known as "Dylandkt." The leaker shared the information on Twitter, explaining that both of the upcoming MacBook Pro models, expected to come in 14 and 16-inch sizes, will feature the same performance due...
iphone 13 teal with text

Apple Expecting iPhone and iPad Supply Constraints in September Quarter

Tuesday July 27, 2021 2:34 pm PDT by
During today's earnings call covering the third fiscal quarter of 2021 (second calendar quarter), Apple CFO Luca Maesteri said that Apple is expecting supply constraints to affect the iPhone and the iPad in the coming quarter. "The supply constraints that we've seen in the June quarter will be higher in the September quarter," said Maestri. The constraints will impact iPhone and iPad sales...
os x mountain lion macs 16x9 2

Apple Makes OS X Lion and Mountain Lion Free to Download

Wednesday June 30, 2021 12:19 pm PDT by
Apple recently dropped the $19.99 fee for OS X Lion and Mountain Lion, making the older Mac updates free to download, reports Macworld. Apple has kept OS X 10.7 Lion and OS X 10.8 Mountain Lion available for customers who have machines limited to the older software, but until recently, Apple was charging $19.99 to get download codes for the updates. As of last week, these updates no...
maxresdefault

Craig Federighi and Greg Joswiak Discuss iPadOS 15, macOS Monterey, Privacy, Shortcuts on Mac, and More

Saturday June 12, 2021 6:12 am PDT by
As is tradition, Apple executives Craig Federighi and Greg Joswiak joined Daring Fireball's John Gruber in an episode of The Talk Show to discuss several announcements that Apple made over this weeks WWDC, including iPadOS 15, macOS Monterey, and a large focus around privacy. Federighi kicks off the conversation discussing the common architecture, now thanks to Apple silicon, across all of...