Continuing a tradition begun four years ago, Apple today has joined in recognizing World AIDS Day by coloring Apple logos on its retail stores around the world bright red. The worldwide event was established to represent the global fight in preventing HIV and AIDS, as well as promoting healthy education of the diseases, a cause Apple has helped forward with its line of (PRODUCT)RED accessories.
World AIDS Day decoration at Apple's Brussels, Belgium store from Twitter user WJPM
As in years past, the company has taken to promoting the World AIDS Day events not only in retail locations but on its online storefront, as well. The home page of Apple.com today encourages visitors to shop the company's (PRODUCT)RED line of Mac, iPhone, iPod, iPad, Apple Watch, and Beats accessories to help promote and fund AIDS defense and awareness.
Apple Stores known to be participating in the event include the Bondi Junction location near Sydney, Australia, the Brussels, Belgium store, and Apple's flagship Fifth Avenue spot in New York City. The company quietly launched a (PRODUCT)RED leather case for the iPhone 6s and 6s Plus yesterday in time for the December 1 event, and teamed up with iOS developer Supercell in an exclusive promotional event that will let players purchase rare in-game items with 100 percent of proceeds going to the Global Fund to fight AIDS.
Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models.
Latest Rumors
These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year.
As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display
iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further.
Apple has a web page with a list of vehicle models that ...
The calendar has turned to July, meaning that 2025 is now more than half over. And while the summer months are often quiet for Apple, the company still has more than a dozen products coming later this year, according to rumors.
Below, we have outlined at least 15 new Apple products that are expected to launch later this year, along with key rumored features for each.
iPhone 17 Series
iPho...
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July.
Transparency
In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year.
In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
New renders today provide the best look yet relocated Apple logo and redesigned MagSafe magnet array of the iPhone 17 Pro and iPhone 17 Pro Max.
Image via Majin Bu.
Several of the design changes coming to the iPhone 17 Pro model have been rumored for some time, such as the elongated camera bump that spans the full width of the device, with the LiDAR Scanner and flash moving to the right side.
...
Amazon is soon to be back with its annual summertime Prime Day event, lasting for four days from July 8-11, the longest Prime Day yet. As it does every year, Prime Day offers shoppers a huge selection of deals across Amazon's storefront, and there are already many deals you can get on sale ahead of the event.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a ...
Apple's position as the dominant force in the global true wireless stereo (TWS) earbud market is expected to continue through 2025, according to Counterpoint Research.
The forecast outlines a 3% year-over-year increase in global TWS unit shipments for 2025, signaling a transition from rapid growth to a more mature phase for the category. While Apple is set to remain the leading brand by...
Not trying to be a downer or anything. But like one of the previous guy said, AIDS is mostly contracted disease. I wonder if it would be batter if they direct this toward cancer or something else.
what a horribly ignorant thing to say. you know that there are people in third world countries who don't even understand AIDS? Who were born with it and continue to propagate it? It's not just a sexually promiscuous and drug shooters disease.
also, whats up with the "cause A is better than cause B" crap on the internet these days? it's tiresome. we can all work together toward a better world. we don't need to pick the worst disease or social justice issue and conquer them one at a time in order of perceived importance.
[edit: apparently some of you think my post here says "lets fix all the worlds problems all at once!" -- that isn't what this post says so please don't waste your time or mine making another post about it]
Not trying to be a downer or anything. But like one of the previous guy said, AIDS is mostly contracted disease. I wonder if it would be batter if they direct this toward cancer or something else.
Some of these posts are pathetic. Who cares about what charity Apple chooses to support? I'm just glad that they are supporting one. I can't believe some of you have a problem because it's not the charity that you would support. And someone asked, "what makes AIDS so special?" Are you kidding me?
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.