Apple Teams Up With Supercell for 2015 World AIDS Day Campaign
Apple is gearing up for its annual World Aids Day campaign and has partnered with popular iOS app developer Supercell for a (SUPERCELL)RED promotion that will see the developer offering a special in-game decorative item for purchase, with 100 percent of proceeds going towards the Global Fund to fight AIDS.
Supercell is the developer behind some of the most profitable apps in the App Store, with Clash of Clans currently ranked as the number three most profitable app and Boom Beach ranked as number 10. From now until December 4 at 8:00 a.m., players who purchase a (Pile of Gems)RED pack in Clash of Clans, a (Pile of Diamonds)RED in Boom Beach, or a (Bag of Diamonds)RED in Hay Day can contribute to the fight against AIDS.
Apple has a long history of working with (PRODUCT)RED to fund AIDS research and charity work, and the company has run a World AIDS Day campaign for the last several years. Each year, Apple highlights World AIDS day on its website and decorates its retail stores with red Apple logos. With World AIDS day taking place tomorrow, December 1, Apple retail stores are expected to see decorations going up this afternoon and this evening.
Apple has also released an official (PRODUCT)RED leather case for the iPhone 6s and the iPhone 6s Plus, which joins the (PRODUCT)RED silicone case that was released alongside the new iPhones in September.
Popular Stories
Apple's recently announced CarPlay Ultra promises a deeply integrated in-car experience, but not all iPhone users will be able to take advantage of the new feature.
According to Apple's press release, CarPlay Ultra requires an iPhone 12 or later running iOS 18.5 or later. This means if you're using an iPhone 11, iPhone XR, or any older model, you'll need to upgrade your device to access...
Apple today announced that its next-generation CarPlay experience, now dubbed "CarPlay Ultra" begins rolling out today, starting with Aston Martin vehicles.
Subscribe to the MacRumors YouTube channel for more videos.
CarPlay Ultra is now available with new Aston Martin vehicle orders in the U.S. and Canada. It will also be available for existing models that feature the brand's next-generation ...
Apple today announced the launch of CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles.
CarPlay Ultra features deep integration with a vehicle's instrument cluster and systems, built-in Radio and Climate apps, customizable widgets, and more. The interface is tailored to each vehicle model and automaker's identity, and drivers can also adjust...
Apple's Vision Pro headset has left many early adopters expressing dissatisfaction over its weight, limited use cases, and sparse software ecosystem, according to a new article from The Wall Street Journal.
In the year following the device's launch, user feedback suggests that it has failed to meet expectations for comfort, software support, and social acceptance. In interviews conducted by T...
The upcoming all-new ultra-thin iPhone 17 Air could become the first Apple smartphone to adopt advanced battery technology, with Japanese supplier TDK preparing to ship its new generation of silicon-anode batteries by the end of June.
According to DigiTimes, TDK CEO Noboru Saito revealed in a recent interview that the Apple supplier has accelerated its production timeline, moving shipments...
Apple today clarified that it has not blocked Epic Games from updating the iOS Fortnite app in the European Union, but it is not planning to allow Epic Games to offer Fortnite in the United States App Store at the current time.
In a statement to Bloomberg, Apple said that Epic Games tied its U.S. App Store submission to the update that was also being submitted to the Epic Games Store for iOS ...
