Apple Recognizes World AIDS Day Online and In-Store
Apple, not known for its partnerships with third-parties, is recognizing December 1st as World AIDS Day on its website and within the Apple Retail Stores.
Apple currently sells two items associated with Bono's PRODUCT (RED) charity, a red iPod Nano and a red Smart Cover, both sold exclusively on the Apple Online Store and in the Apple Retail Store. Apple gives a portion of the purchase price of these specially branded items to the Global Fund to fight AIDS in Africa.
IFOAppleStore reports that today in the retail stores:
a select group of Specialists will be wearing and promoting the (RED) iPod nano, with a portion of the $129/$149 price going to the Global Fund to fight AIDS in Africa. Also, managers and store greeters who normally carry iPads for work will have (RED) Smart Covers protecting the devices. On the product shelves, signs will promote the Beats by Dr. Dre Solo HD Headphones that are also part of the (RED) product line. There is also a special (RED) iTunes gift card available in the stores.
Some stores, including the Regent Street location in London, have also colored their Apple logos red for the occasion:
In addition to its retail store efforts, Apple has put a prominent link on the bottom left of its homepage to (RED)'s 2015quilt.com.
Thanks to Sam for the Regent Street photo.
Popular Stories
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
We've known for quite some time about Apple's plans for a thinner "iPhone 17 Air" coming later this year, but wow, the latest dummy models give us our best look yet at just how thin this phone is going to be.
Other Apple news and rumors this week included another iOS 18.5 beta, the 10th anniversary of the Apple Watch launch, and more management reshuffling in Apple's Siri division, so read...
