The Fnac retail store -- essentially equivalent to Best Buy -- initially selling the Apple Watch is the one located at the Champs Elysées, and will officially begin to sell the wearable on August 21. Other Fnac stores will begin to offer the Watch "within the next week," and the store's employees will be trained to field questions and concerns from customers regarding Apple's smartwatch.
Fnac will be the first European brand to offer the Apple Watch. Initially, it will be possible to buy it on the site of Fnac and at Fnac Champs Elysées. Other Fnac will have it within the next week, warns the sign. Employees will be trained to answer questions from interested users and thus better guide customers.As iPhone Addict points out, the availability of the Apple Watch in new retail stores could dramatically increase sales for Apple in France, considering that there are only 18 Apple Stores in the country but over 100 Fnac locations. There was no confirmation of the exact range of models to be sold at Fnac, although it's likely the company will follow Best Buy's footsteps in offering the Apple Watch Sport and mid-tier Apple Watch in both the 38mm and 42mm sizing options alongside multiple Apple-branded bands and third-party accessories.