Apple, BMW Could Resume Talks Over Possible Apple Car Partnership 'At a Later Stage'
Earlier this month, rumors suggested Apple had been in talks with BMW about potentially using the body of the electric BMW i3 as the basis for its Apple Car, but those talks did not progress into a deal. Reuters has now spoken with some inside sources at BMW, giving us more insight into what the two companies discussed and where their relationship might lead in the future.
Apple CEO Tim Cook and other senior executives visited the BMW factory in Leipzig, Germany in 2014 to look into how the i3 is manufactured. According to Reuters' source, Apple left the talks without reaching a deal with BMW because the company wants "to explore developing a passenger car on its own."
During the visit, Apple executives asked BMW board members detailed questions about tooling and production and BMW executives signaled readiness to license parts, one of the sources said. News of the Leipzig visit first emerged in Germany's Manager-Magazin last week.
"Apple executives were impressed with the fact that we abandoned traditional approaches to car making and started afresh. It chimed with the way they do things too," a senior BMW source said.
Apple and BMW do not have plans to jointly develop a car at this time, but one of the sources believes that "exploratory talks" could potentially be revived in the future. Given Apple's lack of experience with industrial manufacturing, a partnership with BMW or another car company would make sense, as it could help speed up development and eliminate many of the headaches associated with entering an entirely new industry.
Details on Apple's rumored car project remain scarce, but the company has been hiring several automotive experts over the past few months. Apple is said to have hundreds of employees working on the secret car project and has picked up employees from companies like Tesla, Ford, and GM, along with robotics experts and researchers specializing in cutting-edge car technologies.
Rumors have suggested Apple plans to introduce its car by 2020, but Apple often works on projects that never make it to fruition, like the much-rumored Apple-branded television set. It's possible that Apple's car plans could be shelved or delayed in the future if the company is unhappy with its progress or finds entering the automobile market to be an unviable option.
Apple's second-generation AirPods Pro are finally nearing launch, with a release expected later this year. If you are considering upgrading to the new AirPods Pro once they are released, keep reading for a list of five new features to expect.
In addition to all-new features, the second-generation AirPods Pro will likely adopt some features added to the standard AirPods last year.
Apple's rumored 10th-generation iPad is currently in production and will feature "major" design changes, according to a report from Taiwanese website DigiTimes.
A mockup of the potential 10th-generation iPad design by Renders By Shailesh The report did not provide any specific details about the 10th-generation iPad's new design, but rumors suggest the device will feature a larger 10.5-inch...
Apple today seeded the sixth betas of upcoming iOS 16 and iPadOS 16 updates to developers for testing purposes, with the updates coming a week after Apple released the fifth developer betas.
Registered developers can download the iOS and iPadOS 16 profiles from the Apple Developer Center, and once installed, the betas will be available over the air.
iOS 16 introduces a revamped Lock...
There's just about a month to go until Apple holds its annual September event focusing on new iPhone and Apple Watch models. We thought we'd take a quick look at everything that's rumored for Apple's September event to give MacRumors readers a rundown on what to expect when the first fall event rolls around.
The iPhone 14 can probably be described more as an "iPhone 13S" because...
The Apple Watch SE was announced in September 2020 and has been a popular Apple Watch model for customers looking for their first smartwatch or an affordable Apple Watch. Apple Watch SE customers may be wondering, however, what's in store for them with the upcoming Apple Watch Series 8 and what new features they can expect. Continue reading to find out. Apple Watch SE vs. Apple Watch Series ...
It's crazy to think about, but next month will mark five years since Apple announced the Apple Watch Series 3. Despite being a severely antiquated smartwatch, the Series 3 has remained at the bottom of Apple's lineup for $199.
Suppose you're still holding on to your Apple Watch Series 3. In that case, this article will list all the major new features and changes you'll get if you decide to...
Apple is aiming to hold its first fall event on Wednesday, September 7, reports Bloomberg's Mark Gurman. The event will focus on the iPhone 14 models and the Apple Watch Series 8.
The standard iPhone 14 models are expected to get few changes, but the iPhone 14 Pro models will include updated camera technology, the removal of the notch in favor of a pill-shaped and hole-punch cutout, an A16...