How Apple Music's Liking System Works to Customize 'For You' Recommendations

Apple Music's main draw is its focus on curation and its ability to learn about your music preferences to provide recommendations that suit your tastes. Apple's new Music app focuses heavily on content discovery, with an entire "For You" section dedicated to recommendations.

According to Apple, its music experts "handpick songs, artists, and albums based on what you listen to and like," and this content is what populates the "For You" section. Apple's explained that "For You" recommendations get better over time based on "whether you love a song or not," but the company hasn't explicitly spelled out how to best use likes and listens to better tailor Apple Music to your tastes.

To clear up confusion on how recommendations work, The Loop's Jim Dalrymple has spoken directly with Apple to get some insight on how the "Like" feature in Apple Music works to affect recommendations, and he's penned a useful guide on liking from the information he obtained, which is well worth reading.

Any song played from Beats 1 radio, a default radio station, a curated playlist, or from a search can be liked by expanding the miniplayer and tapping the heart icon. You can essentially heart anything that's playing via Apple Music.

likingapplemusic
As Dalrymple explains, tapping the heart button on a song you like influences the content that's then displayed in the "For You" section of Apple Music. As more content is liked, the feature gets a better idea of each individual user's tastes, and is able to offer up a more tailored selection of music. Music that's added to a library and music that's played in full also affects "For You."

Tapping the heart does affect "For You," the section of Apple Music that's custom built with playlists, albums and songs tailored to your individual tastes. For You also takes into account music you add to your library and full plays you listen to. Skips aren't really taken into account, because there are so many reasons you may skip a song--maybe you're just not in the mood for it right now.

Radio stations created from individual songs, done by tapping on the hamburger button when any song is playing and choosing "Start Station," work a bit differently. Instead of displaying a heart, these playlists display a star. Tapping the star allows you to choose "Play More Like This" or "Play Less Like This" to tune a radio station to your particular tastes at that time without affecting overall "For You" recommendations.

playlesslikethisapplemusic
Pressing on any album or playlist recommendation in "For You" gives you an option to customize the section even more, by choosing "I Don't Like This Suggestion." It appears that this customization option is limited to iOS devices for the time being, as Apple Music on Mac doesn't offer this menu.

dislikesuggestionsapplemusic
Apple Music's ability to offer up intensively tailored song recommendations over time may be one of the reasons why Apple insisted on giving users a three month trial to experience the service. Regularly liking songs and culling the "For You" section of recommendations that aren't suitable should vastly change the quality of suggestions over the course of the next few months.

Popular Stories

m1 chip slide

Five Years of Apple Silicon: M1 to M5 Performance Comparison

Monday November 10, 2025 1:08 pm PST by
Today marks the fifth anniversary of the Apple silicon chip that replaced Intel chips in Apple's Mac lineup. The first Apple silicon chip, the M1, was unveiled on November 10, 2020. The M1 debuted in the MacBook Air, Mac mini, and 13-inch MacBook Pro. The M1 chip was impressive when it launched, featuring the "world's fastest CPU core" and industry-leading performance per watt, and it's only ...
All Screen iPhone 2027 Feature 1

Apple to Hide Selfie Camera Under Display of 20th Anniversary iPhone

Monday November 10, 2025 1:55 am PST by
Apple will conceal the front-facing camera under the screen of its 2027 iPhone, a Chinese leaker said today, corroborating reports that Apple's 20th anniversary iPhone will have no visible cutouts in the display. Weibo-based account Digital Chat Station said Apple's development of under-screen camera technology was progressing as planned for adoption in 2027, one year after it will...
iphone air thinness

iPhone Air Sales Are So Bad That Apple's Delaying the Next-Generation Version

Monday November 10, 2025 11:41 am PST by
The thin, light iPhone Air sold so poorly that Apple has decided to delay the launch of the next-generation iPhone Air that was scheduled to come out alongside the iPhone 18 Pro, reports The Information. Apple initially planned to release a new iPhone Air in fall 2026, but now that's not going to happen. Since the iPhone Air launched in September, there have been reports of poor sales...
iphone pocket%402x

Apple Debuts iPhone Pocket, a Limited Edition iPod Sock-Style Accessory

Tuesday November 11, 2025 1:23 am PST by
Apple has teamed up with Japanese fashion house ISSEY MIYAKE to launch iPhone Pocket, a 3D-knitted limited edition accessory designed to carry an iPhone, AirPods, and other everyday items. The accessory is like a stretchy pocket, not unlike an iPod Sock, but elongated to form a strap made of a ribbed, elastic textile that fully encloses an iPhone yet allows you to glimpse the display...
iOS 26

iOS 26.2 Available Next Month With These 8 New Features

Tuesday November 11, 2025 9:48 am PST by
Apple released the first iOS 26.2 beta last week. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date....
Early Black Friday Deals 1

The Best Early Black Friday Apple Deals on AirPods, Apple Watch, iPad, and More

Saturday November 8, 2025 6:16 am PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...
homepod mini colors

New HomePod Mini Coming Soon With These Features

Tuesday November 11, 2025 7:30 am PST by
Apple is expected to announce a new HomePod mini imminently, headlining with new chips. Here are all of the new features we're expecting. The second-generation HomePod mini is highly likely to contain a more up-to-date chip for more advanced computational audio and improved responsiveness. The current HomePod mini is equipped with the Apple Watch Series 5's S5 chip from 2019. Apple is likely ...
Apple fitness plus feature

Future of Apple Fitness+ 'Under Review'

Sunday November 9, 2025 5:30 am PST by
The future of Apple Fitness+ is "under review" amid a reorganization of the service, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that Apple Fitness+ remains one of the company's "weakest digital offerings." The service apparently suffers from high churn and little revenue. Nevertheless, Fitness+ has a small, loyal fanbase that...
iphone black friday gold

The Best Early Black Friday iPhone Deals

Monday November 10, 2025 10:18 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
2024 iPhone Boxes Feature

Apple Adjusts Trade-In Values for iPhones, iPads, Macs, and More

Thursday November 6, 2025 11:12 am PST by
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store. The charts below provide an overview of Apple's current and previous trade-in values in the U.S., according to its website. Maximum values for most devices either decreased or saw no change, but the iPad Air received a slight bump. ...

Top Rated Comments

Spendlove Avatar
135 months ago
Apple Music - "Do you like Biffy Clyro, Katherine Jenkins and Whitney Houston?"

Me - "No thank you Apple" delete, delete, delete.

Apple Music - "Do you like Biffy Clyro, Katherine Jenkins and Whitney Houston?"

Me - "Must have done something wrong, could have sworn I clicked no" DELETE DELETE DELETE

Apple Music - "Do you like Biffy Clyro, Katherine Jenkins and Whitney Houston?"

Me - "ARGHHH!" DELETE DELETE DELETE

Apple Music - "Do you like Biffy Clyro, Katherine Jenkins and Whitney Houston?"

Me - *sounds of smashing iPhone*
Score: 16 Votes (Like | Disagree)
Rogifan Avatar
135 months ago
I think Apple needs to add more options when the ellipse is selected, there's not enough of them. :rolleyes:
Score: 12 Votes (Like | Disagree)
Populism Avatar
135 months ago
I wish the new "For You" system relied on the old five-star rating system that has been in place since the dawn of iTunes. It gets the same job done, many of us rely heavily on the star system for creating smart playlists, and it isn't as binary as a simply hear/no-heart system.
Score: 7 Votes (Like | Disagree)
\-V-/ Avatar
135 months ago
Yep ... figured this out by accident. I really didn't like For You at first, then came back to it after liking a bunch of stuff and it actually gave me some great recommendations and cool playlists.
Score: 6 Votes (Like | Disagree)
iMcLovin Avatar
135 months ago
Its interesting how apple is so bad at informing people what features their services have. THere should be a step by step introduction highlighting each button. Honestly im not all that impressed with Apple music. Connect seems like a rather useless feature with ugly UI. Radio is just meh... The itunes shop and Apple music are completely separated and its confusing when you enter one or the other. Why cant they do like spotify, let you search through all the library of music but grey out what you cannot listen to and give you the option to buy it? also why do I have to add every single song to my library of music? If I want to create a playlist of various songs I need to add a new cover for each and every one of them. Only apples own playlists lets you listen to music outside your personal album. Also the whole thing is slow and unresponsive when you hit play or fast forward in a song, compared to spotify which is instant. I must say that currently, the spotify app, particularly the desktop version, is miles ahead both in UI and design and in quality of the service. Itunes was a bloated, slow and messy program before they re-made itunes a while back. Now it feels bloated, slow and messy once again, great job apple! :( Also itunes store looks really bad on the PC version, with jagged unreadable fonts. If it wasn't for spotifys slow adaptation of the family plan to compete with apple I would switch right back to spotify today. I thought music and UI was apples strengths, but apple music and streaming seems like a feature they have just half-heartedly made because they felt forced to do so by competition.
Score: 6 Votes (Like | Disagree)
ckelley Avatar
135 months ago
Only complaint I have about the liking feature so far is if I'm listening to Beats 1 and "heart" a song, it rarely goes away for the next one, unless it's a song that you can't tap the heart icon on anyways. Is it counting that I've liked this song? Is it just a UI bug? It doesn't do this on the other radio stations, so I'm guessing it's a UI bug. Hopefully this can be fixed, otherwise it's been a great experience on Beats 1 so far.
Score: 5 Votes (Like | Disagree)