News alert app Breaking [Direct Link], which feeds topical news stories via a widget into the Today portion of the Notification Center, has faced a bit of blowback from Apple due to the mention of the term "Android" within a screenshot on the app's store page (via iPhoneHacks).

The app was denied its newest update, version 1.3, due to the Android mishap, which is only mentioned within the screenshots for the app and not anywhere in its actual description. As a few fellow app developers voiced on Twitter, the screenshot in question doesn't overtly promote the rival's brand, either.
breaking app

A few similar stories have emerged so far this year, including a copyright issue Apple had with GIF curating app GIF Finder and creator Matt Cheetham's heavy usage of copyrighted characters, despite his adherence to the individual terms of service for both Tumblr and Imgur. Prior to the Apple Watch launch, the Cupertino company also rejected boating app SeaNav US for citing Pebble support in its App Store description.

While the future of both apps was initially foreboding, both GIF Finder and SeaNav US returned to the App Store, with developer Cheetham documenting in detail his experience with facing Apple's app review board. Today's rejection of Breaking lies in a similar rejection field compared with SeaNav US, both appearing to violate App Store review guideline 3.1, which prohibits the mentioning of competing platforms.

Most developers haven't faced such strict stonewalling on the issue before, which made SeaNav US' rejection - due to the use of "Pebble" - a day before the Apple Watch launch particularly interesting. Today's rejection of Breaking appears to be a bit of a fluke, but no doubt Apple will allow the app's 1.3 update once the particular screenshot in question is removed.

Top Rated Comments

gibbz Avatar
87 months ago
Petty for Apple to do this? Yes.

Petty for developers to complain on twitter instead of just changing the screenshot? Yes.
Score: 22 Votes (Like | Disagree)
cmChimera Avatar
87 months ago
Well Apple is pretty clear about this. Not a hard problem to fix for the developer.
Score: 19 Votes (Like | Disagree)
starnox Avatar
87 months ago
I had an app rejected by Apple yesterday because in the companies terms of service they mentioned Android... I mean come on.
Score: 13 Votes (Like | Disagree)
Quu Avatar
87 months ago
Petty.
Score: 12 Votes (Like | Disagree)
nuckinfutz Avatar
87 months ago
Is the developer "really" shocked by this?

Clean up your artwork and resubmit. There's nothing shocking about this at all.
Score: 11 Votes (Like | Disagree)
mdridwan47 Avatar
87 months ago
What's even more sad is how people are defending Apple in this thread.
Score: 9 Votes (Like | Disagree)

Popular Stories

iPhone 14 Mock pill and hole thumb

ProMotion Now Expected to Remain Exclusive to iPhone 14 Pro Models, Not Expand to Entire Lineup

Sunday January 16, 2022 8:56 am PST by
Continuing the tradition set with the iPhone 13 Pro, only the highest-end iPhone 14 models will feature Apple's ProMotion display technology, according to a respected display analyst. Ross Young, who on multiple occasions has detailed accurate information about Apple's future products, said in a tweet that ProMotion will not be expanded to the entire iPhone 14 lineup and will remain...
safari icon blue banner

Safari Bug Allows Websites to Track Your Recent Browsing Activity in Real Time

Sunday January 16, 2022 3:37 pm PST by
A bug in WebKit's implementation of a JavaScript API called IndexedDB can reveal your recent browsing history and even your identity, according to a blog post shared on Friday by browser fingerprinting service FingerprintJS. In a nutshell, the bug allows any website that uses IndexedDB to access the names of IndexedDB databases generated by other websites during a user's browsing session....
ipad air 4 video

New iPad Air Rumored to Launch This Spring With A15 Chip, 5G, Center Stage Camera, and More

Saturday January 15, 2022 8:05 pm PST by
Apple is planning to release a fifth-generation iPad Air with similar features as the sixth-generation iPad mini, including an A15 Bionic chip, 12-megapixel Ultra Wide front camera with Center Stage support, 5G for cellular models, and Quad-LED True Tone flash, according to Japanese blog Mac Otakara. Citing reliables sources in China, the report claims that the new iPad Air could be...
Unlikely Products 2022 Feature

Six Rumored Apple Products You're Unlikely to See This Year

Saturday January 15, 2022 2:06 pm PST by
Much has been said about what consumers could see from Apple in 2022, but the company is also working on a handful of rumored products that aren't expected to be unveiled for at least another 12 months, and in some cases a lot longer. Of course, that's assuming they get released at all. Apple works on many potential products some of which ultimately never see the light of day. With that in...
AirPods Pro Gen 3 Mock Feature Red

AirPods Pro 2 Could Start a New Accessory Ecosystem

Friday January 14, 2022 2:34 am PST by
Apple's second-generation AirPods Pro could arrive alongside a new series of accessories, recent leaked images suggest. Alleged leaked photos of the next-generation AirPods Pro obtained by MacRumors showed a charging case with a metal loop on the side for attaching a strap. Apple has not used this design for any of its other AirPod models and it is unclear why it would be added in this...
netflix2

Netflix Again Raises Prices for All Plans, 4K Streaming Now $20 Per Month

Friday January 14, 2022 12:46 pm PST by
Netflix today updated the prices for its streaming plans, and all of its offerings are now more expensive. The Basic plan is now priced at $9.99 per month, the Standard plan is priced at $15.49 per month, and the Premium plan is priced at $19.99 per month. The Basic plan is $1 more expensive, up from $8.99 per month. This plan allows users to watch on just one screen at a time, and it limits ...
tesla carplay solution

Developer Showcases Apple CarPlay Workaround for Teslas

Monday January 17, 2022 7:24 am PST by
A Tesla Model 3 owner has resorted to a workaround to implement Apple CarPlay in his vehicle, amid no sign of official support from Tesla (via Tesla North). Apple CarPlay and Apple Music support are among the most-requested Tesla features, but with no indication that Tesla is willing to implement Apple CarPlay in its vehicles, Polish developer Michał Gapiński took matters into his own...
top stories 20220115

Top Stories: iPhone 14 Pro Rumors, iCloud Private Relay Controversy, iOS 15.2.1 Released, and More

Saturday January 15, 2022 6:00 am PST by
Hole-punch? Pill? Hole-punch and pill? Rumors about what the front camera system on the iPhone 14 Pro will look like are evolving rapidly, and it now appears we might be getting a novel but potentially controversial design later this year. Other major stories this week included some confusion and controversy about iCloud Private Relay being disabled for some T-Mobile customers, increasing...