CBS Sports and USA NOW Channels Now Available on Apple TV [Update: And More]

The Apple TV has gained two new channels today in CBS Sports and USA NOW, bringing on-demand sports, drama, comedy, sitcoms and more programming to the set-top box in the United States. The new channels should be appearing on the Apple TV for all users today as an over-the-air update, with CBS Sports offering free sports clips for all users worldwide and USA NOW requiring a U.S. cable subscription to access most content.

cbs_sports_apple_tv

CBS Sports channel for Apple TV

The new channels arrive less than six weeks before Apple is expected to announce its next-generation Apple TV alongside a full-fledged streaming TV service at WWDC in June. The new A8-based set-top box will reportedly feature both an App Store and Siri, in addition to a redesigned remote control with a touch pad and significantly higher internal storage than the current 8GB model.

Apple's much-rumored streaming TV service will consist of a lightweight package of about 25 channels for between $30 to $40 per month, anchored by networks such as ABC, CBS and Fox. The service will be available on several devices, including the iPhone, iPad and Apple TV, with other potential channels in the lineup including Discovery Channel, Animal Planet, TLC, MTV, Comedy Central, FX and Nickelodeon.

USA NOW

USA NOW channel for Apple TV

Apple has been steadily adding new channels to the Apple TV this year, including NBC Sports in late April, CNNGo and TED, Tastemade and Young Hollywood in March and Sports Illustrated's 120 SPORTS in January. HBO NOW, a subscription-based service that provides on-demand HBO content, also went live on Apple TV in early April for $14.99 per month with a free trial available.

Update 11:05 AM PT: Crave TV and Shomi are now available on Apple TV in Canada per Rene Ritchie, with the former requiring a Bell TV subscription and the latter needing a Rogers or Shaw subscription. French-German TV network Arte is also now available on Apple TV in Germany, Austria, Switzerland, France, Belgium and Luxembourg per iFun.de. Fox Sports is also available in Australia, while Hopster has been added in the UK.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
apple store down feature

Here's Why the Apple Store is Going Down

Thursday November 27, 2025 1:01 pm PST by
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products. Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
streaming black friday 2025

Best Black Friday Streaming Deals - Save Big on Apple TV, Disney+, Hulu, and More

Thursday November 27, 2025 1:14 pm PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When...
Cyber Monday Deals 2025

Best Cyber Monday Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Monday is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running....
iphone air camera

iPhone Air Flop Sparks Industry Retreat From Ultra-Thin Phones

Thursday November 27, 2025 3:14 am PST by
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia. Since the ‌iPhone Air‌ launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production. Apple supplier Foxconn has...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...

Top Rated Comments

FSUSem1noles Avatar
138 months ago
Please add channels that DON'T require a cable subscription to watch!
Score: 31 Votes (Like | Disagree)
MacDevil7334 Avatar
138 months ago
Apple TV is so desperately in need of an overhaul. This system of just having more and more channels clutter up the home screen with no real organization options aside from hiding unused channels has long outlived its usefulness. I really hope the rumors of a revamped Apple TV with a true App Store that might actually give me some control over the channels that show up on my device are finally going to turn out to be true this year. I've been disappointed too many years running to get my hopes up though...
Score: 15 Votes (Like | Disagree)
John.B Avatar
138 months ago
Dear Apple: This only helps if we can get the content without an existing cable subscription.
Score: 14 Votes (Like | Disagree)
btbeme Avatar
138 months ago
For some reason, posters here think that Apple is intentionally requiring paid subscriptions to watch these channels, and are hoping or demanding that "Apple" changes its policy.

It isn't Apple. That I can guarantee.

And, I can also guarantee that both the ATV interface AND the whole way that you watch TV will be radically different in the near future, depending on how the content providers want to play the game. It will likely take years before they fully agree to a radical overhaul of broadcast TV - there is an enormous amount of money at stake, and the licensing issues are unbelievably complex - but change is coming.

----------

Dear Apple: This only helps if we can get the content without an existing cable subscription.

It isn't Apple.

----------

Perhaps Apple will adopt an amazing new concept as a Store model where I can actually choose what content I want to see on Apple TV rather then forcing it on me at regular intervals and having me spend time removing content I can't see because I am not subscribed or have a cable TV service.

It isn't Apple.

----------

Please add channels that DON'T require a cable subscription to watch!

It isn't Apple.
Score: 9 Votes (Like | Disagree)
driphone Avatar
138 months ago
Keep adding...one more step closer to cutting cable :)
Score: 9 Votes (Like | Disagree)
2457282 Avatar
138 months ago
Tim, PLEASE stop the madness. Stop adding channels that require cable subscription. This is of no use. If I have cable I dont need the Apple TV to see those channels and if I am a cable cutter (I am), this is utterly useless.

And while I have your attention. PLEASE send me my watch already.
Score: 7 Votes (Like | Disagree)